Nutshell is a LIVE ideas platform used by Media Agencies to generate cracking innovative ideas from Digital Publishers. Nutshell simplifies the briefing process, Media Agencies brief multiple Publishers in one simple action and encourages these Publishers to pitch creative ideas in 600 characters or less, 'in a nutshell'
Upload a brief, choose whether to go LIVE with All Publishers or pre-selected Favourites and simply wait for the ideas. Publishers brainstorm and pitch ideas in 600 characters or less allowing a diverse range of ideas to be digested in a short space of time. The messaging area facilitates feedback, further communication and implementation of ideas.
2. What is nutshell?
Nutshell is a LIVE ideas platform used by Media
Agencies to generate cracking innovative ideas from
Publishers and Media Owners
Nutshell simplifies the briefing process, Media
Agencies brief multiple Publishers in one simple
action and encourages these Publishers to pitch
creative ideas in 600 characters or less, 'in a
nutshell'
www.nutshell-live.com
The Choose recipients area allows them to go LIVE with their usual favourites or go LIVE with the whole market
The Choose recipients area allows them to go LIVE with their usual favourites or go LIVE with the whole market
Nutshell allows each publisher to express their clever idea in 600 characters or less (which takes about 35 seconds for an agency to digest), once entered the idea is Pitched to the agency
Nutshell allows an agency individual to give a clear instant response ‘Might be Interested’ ort ‘Not Interested’ Even if the idea isn’t read straight away an agency always knows where their idea is in the process as even before it’s assessed the publisher can see whether it’s been read or not
If an agency is interested then they can enter the Engage area where instant questions can be asked of the publisher, who in turn can then communicate back
Nutshell has lots of clever features to allow for a smooth process as well as controlling who you brief with and even a function to highlight to internal agency users their “Preferred Partners’
Nutshell has lots of clever features to allow for a smooth process as well as controlling who you brief with and even a function to highlight to internal agency users their “Preferred Partners’