The document discusses a plan to improve reading achievement at Hampton schools. It notes disparities in reading stats between African American and white students. The plan includes implementing a "Read Well" program, creating a reading lab with student and parent volunteers, using a mascot named George the octopus to promote reading, developing grade-level and school-level reading websites, and holding a reading fair to engage students and parents. Goals are to have all students proficient in reading by 2014 and judge the effectiveness of the "Read Well" program after one year.