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Isle of wight client pitch
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- 3. William Collins: 65 years old Interests: Enjoying time with his grandchildren Elisabeth Collins: 62 years old Interests: Tennis Robert Smith: 41 years old Occupation: Bank manager Interests: Sailing Karen Smith: 38 years old Occupation: Nurse Interests: Trekking Thomas Smith: 10 years old Interests: Football and cycling Lilly Smith: 8 years old Interests: Swimming and building sand castles Family annual income: £65,000 3
- 4. Sophie: 21 years old Occupation: Music production student Interests: Music and concerts Alexandra: 23 years old Occupation: Personal trainer Interests: Sports Annual income: £ 7,500 - £ 12.000 4
- 5. Age: 18 - 24 Age: 25 - 34 Age: 35 - 44 95% 89% 88% 80% 79% 66% 43% 42% 37% 18% 19% 14% Age: 45 - 54 Age: 55 - 64 Age: 65 &over 66% 63% 63% 50% 55% 26% 38% 21% 16% 11% 10% 9% 5
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- 7. Scotts of Wight Store The Qube Nightclub 7
- 8. Isle of Wight Walking Festival Free gym passes for people who take part in the Facebook conversations Junior Olympics A free participation for all family at the event Spooky Halloween World Record Qube Nightclub will offer special offers and drink discounts Celeb Santa’s Special Children will have the chance to take a picture with the Celeb Santa for just £3 8
- 9. Facebook Isle of Wight Official page customized Facebook group Facebook application 9
- 10. Facebook Isle of Wight Official page customized Regular tweets What are the Olympic Games and what would you like to receive as a prize if you win in the Isle of Wight Junior Olympics? Official Channel with video of ongoing activities 10
- 11. Quiz: Are you a vampire? • Full-blood vampire •Human blood vampire • Human-vampire hybrid Picture competition 11
- 12. • Isle of Wight Official Facebook page customized • Celebs Facebook page •Celeb Twitter • #CelebSanta • # SantasSpecials • Upload of pictures with Celeb Santa 12
- 13. Walking Festival Junior Olympics Spooky Halloween Santa’s Special 06 Jul 02 Oct 01 Nov 28 Nov 12 Jan 05 Mar 25 May Winner Competition Engagement 10 Mar 29 Oct Dec 25 Nov 29 Feb 01 Jun 01 – 30 Aug 22 Sep Winner Official page 01 Jun 01 Mar 01 Oct Walking 6 Mar 01 – 30 Aug Festival Official 31 Oct 27 Nov 26 May 05 Oct page Exclusive info 06 Jun 1 Jan 5 - 22May Competition 10 Sep 05 Nov Santa’s Photo 10 Oct 13
- 14. Likes Replies/comments Shares on online media/blogs Comments Articles in/on online media/blogs Followers Tweetalyzer Replies on Twitter Google Trends Mentions on Twitter Google Insights (use of @ and #) Facebook/Tweet Grader How many videos How many hours Uploaded videos Votes Comments Comments Videos shared 14
- 15. £50,000 14% 12% Managing Partnership Engagement 12% Managing Blogger Engagement 16% Managing Facebook Engagement Managing Twitter 16% Engagement Managing Flickr Engagement 30% Online Magazines Engagement Extra recommendations 15
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