The document outlines a student film pitch that proposes creating a horror or thriller film trailer with a focus on a strong female protagonist. It discusses using local wooded and abandoned areas for filming locations and friends for the cast. The director cites Hanna as an inspiration for its portrayal of a female protagonist and shares screenshots of shots they want to emulate. The target audience is envisioned as teenage to young adult females primarily, with the possibility of also appealing to males. Finally, poster examples are analyzed for design elements to incorporate, such as minimal text and mystery.

1. My film pitch
Olivia Calleja

2. Ideas:
I want to create a film trailer in the genre of a horror or
thriller, this is due to the fact that it doesn’t rely on top
expensive equipment. You can get away with shaky
handheld shots. I would be interested in adding an action
feel to my film but I lack the equipment/ budget to
produce special effects, so it might not be very effective.
Location: I could use the wooded areas in my
hometown, the underground car parks or abandoned
buildings- these would be the typical places to shoot a
horror. I could even use a normal building but alter the
light intensity.

3. Stars:
I would use some of my friends to star in my
film. I would use the ones that take A level
drama, or have previous experience in acting.
This is because I want to make it as realistic as
possible.
I want my film to have a female protagonist. This
is a key point for me in whatever genre I choose.

4. Director/My inspiration:
• Director: I will take inspiration from directors
such as Joe Wright who directed the action
thriller ‘HANNA’. I like the shots that he uses
especially in the opening sequence and the ‘fairy
land bit’.
• I want to use HANNA as my main source of
inspiration due to the female protagonist. I think
it’s something that the mainstream audience isn’t
really used to. This gives an interesting twist to
the female role which I’m really interested to
work on.

5. I really like this shot as the camera is on the ground with the character, this really puts
the audience in the shot with her, adding to the tension in the scene.
I also like the lighting in this shot, the darkness in the top right corner coming down
shadowing on her face really adds to the mystery and just this shot alone tells the story
of what’s happening in the scene, you can tell that she’s hiding from something. You can
tell this by her eye-line and also the low angle close up shot adds to the image of her
hiding.

6. This shot is from the opening sequence where she shoots the animal. I really like the depth
of field in this image, the way she’s completely in focus but her surroundings are blurred
really gives the feel that she’s completely in control. Her physicality with the strong stance
with her arms fully extended outwards with the gun with no emotion in her facial
expressions really shows to me as an audience that she is in control and isn’t the typical
female figure. This is something I would really like to touch on with my film possible by
using a shot like this.

7. Target audience:
• As I would like my film to focus on the female role
and different ways it can be interpreted I would
aim my film at the female gender.
• Using teenage actors my film will relate to the
teenage age group/ young adult: 15-25.
• I would say that it will be mainly aimed at the
females but I think that males would be interested
in watching as it’s an action/ thriller /horror.
Which is stereotypically aimed at the male gender
and it will star some attractive females.

8. Poster examples:

9. HANNA poster:
What I like about this poster is the simple
lettering it’s bold and plain white yet still give a
very strong effect by the shape of the letters, it
looks like very long strong strokes of a
pen/whatever to create it giving a feel of
strength.
I like the tag line ‘ADAPT OR DIE’. This really
gives a feel for the film and sets the audience up
for what they’re about to watch.

11. SALT poster:
I think that this poster really does portray the mystery element of
the film as it has the black back ground in which you see
nothing, all that this image is, is Angelina Jolie. This is something
that obviously immensely helped to promote the film. I
unfortunately will not have the luxury of having a well known
actor, so I think that I would still have my protagonist as the main
image taking up the foreground but I would probably have a few
props or location hints in there to give some more story to my
poster than just ‘hey look at my actor’.
I really like the way that ‘SALT’ has been written twice, once in
bold white but pretty standard lettering but also, it has been
layered on at a low opacity a lot larger this I think looks really
effective as a film poster and it also gets the title through to the
audience twice in one image so will possibly stick in their minds
more.

13. White Out poster:
I like the ice like colouration of this poster. It gives a
cold fearless image. The ice colour also gives the
audience an indication to the location of this film-
Antarctica.
This poster has a scratched effect over-layed onto it.
I really like the fact the image fades down into plain
white and the writing is on top of that instead of
covering up the image, I think that this makes it a
lot easier to read and so the readers will focus on it
more.

15. THE THING poster:
I think that out of all the film posters that I have looked at
this one would be probably the easiest to re-create. As
you could simply do it on Photoshop and not really have
to worry too much about the actual image, I think that it
lacks a lot of the detail that the others contain yet is still
just as effective. I like it because it doesn’t name the
actors or the director, which makes it seem more real and
almost mysterious.
I think that mystery is a big thing for this poster as it only
show one single image which is almost distorted in the
title. Although my film isn’t necessarily going to be a
mystery I think it’s very important that you don’t give too
much away in the poster, trailer or magazine, so this is
something I will have to look at in a lot greater detail.

16. What I’ve taken from these posters.
• I think that I will stick with the mysterious element by
having either shadowed pictures or low intensity
lighting or even just a plain black background.
• One thing all of the poster have in common is the
capital lettered title, this to me really makes me take
notice as something important and is something that I
definitely would use.
• These posters all have a tag line that increases the
interest in the film for me personally, I will think of one
for mine once I have my final film idea down.