Let's say your CMO has a new idea for delivering your company's latest branded product to the iPhone or Android platform and you have less than six weeks until the application is ready for download. Where do you begin? In this Web seminar, we will look at how we at OneSpring used our own custom built iPhone asset library to dramatically speed up ideation, design and delivery of mobile applications. By visualizing before writing a single line of code, we empowered business stakeholders to fully experience e-commerce mobile applications before any coding, saving weeks of time and giving developers an exact roadmap for what to build. This is a must-see Web seminar for business analysts, user experience (UX) professionals and project managers that want to learn a new way to quickly prototype the look, feel and behavior of mobile applications through the power of visualization. Topics covered will include: - Challenges facing mobile application developers today - Bringing product ideas to life before coding – a new way to deliver faster - Leveraging iRise & the iPhone Simulation Development Kit (SimDK) - A look at the past and future of mobile application interfaces