Essential 2020 For US

1. 1
Welcome to
Orange

2. 2
The digital revolution has changed what people expect and how they do
things.
2:30per day on average spent on a
smartphone (in addition to other screen
activities)*
*Source : TNS SOFRES – Novembre 2015
300 hours of video
upload on YouTube every minutes*
Source : Domo- Aout 2015
3.2
billion Internet
users in the world
Between
26 and 50
billion
connected objects by
2020
Source : orange.com
6
billion
likes per day*
Source : Domo- Aout 2015

3. 3
A new
ambition

4. 4
Group strategic ambition is
focused on Customer
Experience and based on 5
levers.
A digital, efficient and responsible company
Essentials2020

5. 5
Mission
Customers’ practices and needs are evolving. They want simple solutions that are truly
useful. They seek flawless connectivity, personalised responses and good value for money.
And this is what makes Orange’s mission so meaningful: to be “always in touch to connect
what’s essential in your life.”
Ambition
With Essentials2020, Orange aims to provide everyone with a unique customer experience
every day, by designing digital services that help them make the most of what is essential to
them – with complete peace of mind.
Strengths
Orange has all the strengths it needs to fulfil its ambition: its employees’ exceptional
commitment to customer satisfaction, a local presence through 6,500 branded shops in its
countries, powerful and reliable next-generation networks, a strong innovation capability and
the Orange brand’s reputation across all of its markets.

6. 6
The Orange brand is
unique, strong, and plays
a key role in a world
where networks have
never been more
important as they are
today.
Orange is changing to
serve this new ambition
focused on customer
experience.
Our brand

7. 7
i“Always in touch to connect what’s essential in your life”
iOur new role: our relationship with our customers
iOur brand architecture : a new way to organise our products and services
iOur principles: guide everything we do
1. We pay attention to anticipate the needs of our customers
2. We act in a way that delights them
3. We simplify all we do to what really matters
Essential
Listening
Responding
FamilyHealth Work Money Home Fun

8. 8
A new expression

9. 9
Orange
today

10. 10
#61 in 2014
global brand
ranking
1.8 million
Fibre customers
(and 1 million in
France)
450 000 kms
of undersea cables (enough
to go around the earth 10
times!)
263 millions
customers
worldwide
16 millions
Orange Money
customers in 14
countries
4G
in 13 countries
726 millions
euros invested in
research and
innovation
6 930
patents in our
R&D portfolio
+1 million
visits on Orange.com each month
+130 000
followers on
@orange
on Twitter
@Orange
+10 million
fans on
Facebook
Orange at a glance
* at end of February 2016

11. 11
The employment at Orange
157 000
employees
(97 000 in France)
9 000
training programmes
5 200
new permanent employees in
France between 2014-2016 – of
which 2,500 are younger than 30
1 000 new recruits
in 2014 working on very high broadband (fibre
and 4G)
8 000
employees
who volunteer in 30
countries for the
Orange Foundation
*at end of February 2016

12. 12
40,2 Bn €
revenues
* Subject to approval by the general meeting of shareholders
2,7 Md€
net profit
0,60 €*
dividend per share
45,70%
France
24,50%
Europe
11,40%
Africa & Middle
East
15%
Businesses
3,30%
Services
provides to
operators
Turnover broken down by region
Mobile
43%
Mobile phone
equipements
sales
4%
Internet and
fixed lines
32%
Businesses
and sevices
provided to
operators
18%
Others
2%
Turnover broken down by activity
Key financial indicators for 2015

13. 13
Our Group provides
services for residential
customers in 28
countries and for
business customers in
220 countries and
territories.
Over 263 million customers worldwide
* figures updated 31st December

14. 14
Orange and the mobile
28 countries
in the world
201 million
customers worldwide
among 110 millions in MEA
18 millions
4G customers in Europe
* figures updated 31st December

15. 15
Orange internet and fixed lines
7.9 million customers
TV Orange worldwide
7 million customers
Open in France
1 million customers
Fibre in France
18.1 million customers
customers for fixed broadband

16. 16
Orange for business services
Orange provides connectivity services in 220
countries and territories for:
More than 3 000
Global companies
+2 million professional customers, SMEs
and companies in France

17. 17
Orange invests and contribute to the
development of high performance global
networks.
Around 450,000 km of submarine cables,
more than 43.5 million fixed lines.
Orange ranked best network 2G/3G/4G in
France by Arcep for the 5th consecutive year
in 2015
4G/LTE networks in 13 countries and 3G/3G+
networks in 16 African and Middle East
countries
High speed networks (fibre, VDSL2) in Spain,
France, Poland and Slovakia
Our network

18. 18
Expertise
5,000 employees working on innovation
6930 patents in our portfolio
221 patents registered in 2015
A significant research and innovation
budget
€726 M invested in 2015.
Best Global Wholesale Carrier –
Voice at the Global Carrier
Awards 2015
Innovation rewarded
Best Innovation 2015 rewarded by the
Global Telecoms Business at the
Innovation Awards

19. 19
A responsible company
In 2015, 1400 #SuperCodeurs children participated in
one of the 60 coding classes in 9 countries supervied
by 400 Orange employees.
Orange Prize for Social Entrepreneurs in Africa: 1978
files in 17 countries evaluated since 2011.
2 600 solar sites saving 92 000 tons of CO² each year.
209 supplier audits conducted since 2010 in 23
countries: 131 factories visited employing 600 000
workers.
1.7 million used mobiles collected by Orange in 2015.
25% reduction of CO² emissions per customer since
2006.
We believe that
digital accelerates
progress for
everyone.

20. 20
A socially responsible company
5 000 young people in France benefited from digital
training.
6 000 women received digital training in France and
Africa
51 Solidarity FabLabs in France and worldwide.
40 000 children enrolled in 300 Digital School in Africa.
41 Orange Villages provide drinking water, health center
and school to 230 000 people.
employees
8 000 employees who volunteer.
Digital is essential for everybody in today’s world and for tomorrow. That is why we are acting to
bring digital to people who needs it. Particularly young people with learning difficulties or without
any qualifications and women in precarious situation.
In 2015, 1 800 000 people benefited from
Orange Foundation actions in 30 countries.

21. 21
A strong digital and human employer brand
In 2015 we recruited on every job fields and territories : 2 300
permanent contracts, 5 600 apprentices, 2 500 interns, 150 PhD,
100 international work placements.
Withing Orange students program the company was present in :
9 conferences, 79 forums and 13 sites visits . 3 Orange Days
organized to bring awarness to students about the jobs and
innovations amoung the Group.
MOOC « devenir web conseiller/ers » launched in june 2015 : 4
weeks cours, 3600 attendees, 246 certified, 6000 messages
exchanged.
Label Happy Trainees
2015-2016
Best Place to Work 2016
Ranked 8th in France
(with a 3.8/5 grade)
Certified Open Company for our
commitments.
Label Top Employer Global 2016

22. 22
Appendix
Essentials2020
A digital, efficient and responsible company

23. 23
Offering enriched connectivity
What’s important to customers is the quality of the network they perceive in the places where
they spend most time or pass through on a daily basis
We’ll pursue the development of superfast broadband in all our geographies and focus
investment on our networks where customers really need it.
Prioritise network Capex
according to the impact
on customer experience
Develop fixed
very high broadband
Develop mobile
very high broadband
Ambition for 2018Key initiatives Priorities
Be #1 in perceived network quality for
three quarters of our customers
Be close to zero dropped calls in all
large urban locations
12 million connected homes
in France in 2018
Deployments in Spain and Poland
• Implementation of the CEM tool
• Achieve coverage for customers’
« life spots » and a seamless
connectivity experience in urban
areas in France
• €4.5bn net investment for fibre
networks
• €1.5bn in investments in 4G mobile
networks
Commercial launch of 4G in 20 footprint
countries
Preparation work for 5G
4G
La Fibre
1

24. 24
Reinventing the customer relationship
The customer relationship is built on caring about every little interaction between Orange and
the customer, both in person and online. This is where we earn trust and build goodwill.
Reinventing the customer relationship means becoming more accessible and especially more
efficient when dealing with our customers.
Customise interactions with
customers and offers
Rethink the customer experience
in physical stores
Simplify customer journey
and offers
• 360° vision
• Specific IT investment
• Pruning
• Simplification of offers and
digitalisation of customer journey
100% of customers can be
recognised in all our contact points
20% of stores to become Smart
Stores in France and in Europe
#1 in Customer Effort Score
Ambition for 2018Key initiatives Priorities
2

25. 25
Building a company model that is both digital and caring
We’ll make the customer experience a success thanks to a high quality employee experience. We’ll
become collectively more agile, thanks to a de-compartmentalised organisation, simpler, digitally
empowered working methods, more collaborative project modes, and an innovation drive in all
lines of work and at all levels.
• 50% of employees active on Plazza
• project mode training for 80% of
managers
• 1st agreement on the evaluation of
digital in work
• 50% of training including digital
• 80% of employees with a referenced
competences profile
• 10% employee share ownership
• reach 35% of women in recruitment
and management roles
Develop staff competences
needed for tomorrow
Develop collective agility
Encourage every employee’s
involvement
• “My skills”
• Management support
• Digital Learning Platform
• New Plazza
• Project leader training for
managers
• Orange Digital & Human lab
• Measure of employee listening
• Participative innovation
• Charter of employee data privacy
3
Ambition for 2018Key initiatives Priorities

26. 26
Supporting the transformation of business customers
We aim to become the trusted partner of our business customers’ digital transformation, helping them to
adopt the new working methods of an increasingly connected, mobile and collaborative workforce,
simplify processes and IT systems and address the business-critical need for cyber-security.
A leader in private & hybrid cloud
for multinational companies
and a leader in France
Increase market share in Europe to catch
up with B2C market share
€600m B2B revenue in AMEA
A leader of hybrid networks for
multinational companies
Enrich connectivity services to
meet our customers’
requirements
Develop flexible and industrial
cloud infrastructures
Support our customers in their
new business processes
A leader for IoT solutions with a focus on
health, smart cities, customer relationship
and logistics
• Development of 4G and VHBB
hybrid networks
• Cloud Pro for SMEs
• Private and hybrid Cloud
• Creation of data centers in Europe
and AMEA
• IoT platforms
• 360°customer relationship
Ambition for 2018Key initiatives Priorities
4

27. 27
Diversifying by capitalizing on our assets
We are focused on the areas where we are credible and legitimate and that are natural extensions of our
access offerings. Connected objects and mobile banking are two major transformations where we can
add value to the everyday lives of our customers as well as increase our future growth opportunities.
Develop M2M
connectivity solutions and services
Become a major actor in the
connected objects ecosystem
Change of scale
in mobile money
Major player in M2M and IoT with
almost 600M€ turnover in 2018
30 million
Orange Money customers by 2018
• New business governance
between OBS and countries
• Distribution of connected
objects and integration in our
offers
• Orange platforms (IAE)
• Become an electronic money
institution in AMEA
• Roll-out in Romania
Ambition for 2018Key initiatives Priorities
5

28. 28
Thank you
Osama SHAWKY
Senior Sales Manager – MENAT Region
Direct landline : +97143919627
Business Cell : +971551305013
osama.shawky@orange.com
Office 106, Dubai islamic Bank Building, Dubai Internet
City
P.O.Box 500102 Dubai, UAE
www.orange-business.com