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Social media and socialnomics in the
                BSC classroom
                  How to bring new tools to your students
                   (without giving up your connections)




Dr. Martina Arndt, Physics            Dr. Nancy Van Leuven, Comm Studies


                Cart Celebration! Spring 2010
Some big questions:
   What kind of online environment are
    students immersed in?

   How can we incorporate this environment
    into our classrooms – and should we?

   Where are the teaching and learning
    moments?
What’s going on?
 Demographic + technology shifts
 Uses and types of social media
          -- share
          -- publish
          -- network
 Student-friendly videos (bring it on in!)

           Shift happens: Social media rise
Demographic shift + new tech

U.S. population =
  4.5% of the world        Roughly 52% of the
  population.                world’s population is
China’s population =         under 30-years-
  20% of the world           old.
  population.


Note:       and            don’t dominate China; instead,

                  and nd           lead the way
Uses of social media


              Share



        Network       Publish
SHARING

All of us can promote anything to everybody.




Student-friendly video: “Social Bookmarking in Plain English”
NETWORKING
All of us can connect with anyone, anywhere.




      Student-friendly video: “What is LinkedIn?”
PUBLISHING
All of us can publish anything for everybody.




Student-friendly video: “RSS feeds in Plain English”
SOCIAL MEDIA in the CLASSROOM
          sharing, publishing, networking
Tweeple list for Corporate Communication students
Social media in physics

   YouTube

   Alumni tracking through Facebook and LinkedIn

   Student groups like the observatory

   Twitter (not really…but astronauts are cool!)
NASA wants Twitter followers!
 Get short, timely
  messages from NASA.
 Twitter is a rich source of
  instantly updated
  information. It's easy to
  stay updated on an
  incredibly wide variety of
  topics. Join today and
  follow @NASA.
Sample NASA tweets
STS-132 launch countdown began at 4p EDT when
clocks in Kennedy Space Center’s Launch Control
Center began ticking backward from T-43 hours. about
14 hours ago via web




NASA aircraft deployed to Gulf of Mexico to help
assess oil spill & aid disaster response agencies.
http://go.usa.gov/iep about 15 hours ago via CoTweet
And in New Teachers Academy

   How to manage online personas

   Networking

   Privacy settings

   Multiple accounts – professional and
    personal
Instant/text messaging
   Teens & tweens send around
   20,000 texts per second.

   Student-friendly video:

   Give it a ponder
And then there’s SECOND LIFE!
So, it is here…now what?

   Multitasking versus shifting attention

   Where do they learn how to behave online?

   Does it help them learn?

   Final student-friendly overview:
              Social Media Revolution

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Social media, as of August 2010

  • 1. Social media and socialnomics in the BSC classroom How to bring new tools to your students (without giving up your connections) Dr. Martina Arndt, Physics Dr. Nancy Van Leuven, Comm Studies Cart Celebration! Spring 2010
  • 2. Some big questions:  What kind of online environment are students immersed in?  How can we incorporate this environment into our classrooms – and should we?  Where are the teaching and learning moments?
  • 3. What’s going on?  Demographic + technology shifts  Uses and types of social media -- share -- publish -- network  Student-friendly videos (bring it on in!) Shift happens: Social media rise
  • 4. Demographic shift + new tech U.S. population = 4.5% of the world Roughly 52% of the population. world’s population is China’s population = under 30-years- 20% of the world old. population. Note: and don’t dominate China; instead, and nd lead the way
  • 5. Uses of social media Share Network Publish
  • 6. SHARING All of us can promote anything to everybody. Student-friendly video: “Social Bookmarking in Plain English”
  • 7. NETWORKING All of us can connect with anyone, anywhere. Student-friendly video: “What is LinkedIn?”
  • 8. PUBLISHING All of us can publish anything for everybody. Student-friendly video: “RSS feeds in Plain English”
  • 9. SOCIAL MEDIA in the CLASSROOM sharing, publishing, networking Tweeple list for Corporate Communication students
  • 10. Social media in physics  YouTube  Alumni tracking through Facebook and LinkedIn  Student groups like the observatory  Twitter (not really…but astronauts are cool!)
  • 11. NASA wants Twitter followers!  Get short, timely messages from NASA.  Twitter is a rich source of instantly updated information. It's easy to stay updated on an incredibly wide variety of topics. Join today and follow @NASA.
  • 12. Sample NASA tweets STS-132 launch countdown began at 4p EDT when clocks in Kennedy Space Center’s Launch Control Center began ticking backward from T-43 hours. about 14 hours ago via web NASA aircraft deployed to Gulf of Mexico to help assess oil spill & aid disaster response agencies. http://go.usa.gov/iep about 15 hours ago via CoTweet
  • 13. And in New Teachers Academy  How to manage online personas  Networking  Privacy settings  Multiple accounts – professional and personal
  • 14. Instant/text messaging Teens & tweens send around 20,000 texts per second. Student-friendly video: Give it a ponder
  • 15. And then there’s SECOND LIFE!
  • 16. So, it is here…now what?  Multitasking versus shifting attention  Where do they learn how to behave online?  Does it help them learn?  Final student-friendly overview: Social Media Revolution