2. YouTube is a free, easy to use program
that can drastically increase the reach
your business has on potential
customers. When starting a YouTube
account for your company you can
create your own personalized, custom
channel and upload videos that would
be interesting, informative or
educational to your client or prospect
base.
3. Not sure how to create a YouTube
channel? Check out the YouTube
Getting Started guide
4. When creating a YouTube video, make sure
you include a call to action, such as
information on how to follow you on your
social sites or reminding people to rate the
video, comment, or use the share tool to
share your video’s with their social network.
These calls to action attract more attention to
the video and also urge them to visit your
website, blog, twitter feed, LinkedIn and/or
Facebook page; creating further interest in
your company.
6. • The website is free, which means you won’t have
to pay for housing the bandwidth.
• With millions of users worldwide, there is a wide
range of viewer potential.
• Share your YouTube channel by incorporating
videos on your blog, website, and LinkedIn pages,
allowing you to cross promote to many different
social outlets.
• Incorporate company information wherever
possible (including descriptions and channel
information), making it easier to go from your
YouTube channel to your website.
7. Check out PSA’s YouTube Channel here:
http://www.youtube.com/user/psasecuritynetwork
8. Interested in more
Marketing Mondays?
Visit:
http://blog.buypsa.com/category/marketing-monday