Prezentare Brandfluence 2023 - Social Media Trends
Primary research analysis
1. Paige Ward
Primary Research Analysis
I created a questionnaire on survey monkey to find out what different people would like to see in my
Alice in Wonderland photoshoot. 22 people answered my questionnaire.
https://www.surveymonkey.com/s/JNVS3YY
The first question I asked was if they’d
ever seen any type of Alice in
Wonderland, 90.91% (20) people said
they have.
I’ve chosen to add a theme/genre into
my photoshoot to make it different, so
instead of just choosing a theme/genre
which I like I asked what theme do they
think will work well and I gave them
three options which were horror,
comedy and romance. Also 2 people
commented with different themes
which they thought would work well,
these are quirky and futuristic. The
theme which I am going to add into my
photoshoot is horror, 14 people
answered this.
2. Paige Ward
I wrote a list of characters
which I thought would work
well in my photoshoot, but I
only wanted to use a few so I
asked which characters do
they think I should use in my
photoshoot. The characters
which were chosen the most
are Alice, Mad hatter, Queen
of hearts and the Cheshire cat.
I also asked what kind of costumes
and make-up my models should
have, I gave them three options
which were the original Alice in
Wonderland, Natural and casual
fashion. The option which has
been chosen the most is the
original Alice in Wonderland.
3. Paige Ward
The last question which I asked is
how they think I should present
my final photographs. I gave them
4 options which I thought would
work well, these options are
posters, magazines, blog and a
picture book. I also gave them an
‘other’ option, but no one
commented with their own ideas.
The two options with the most
Reponses are posters and a
picture book.
Creating a survey helped me find out what people thought would be the best ideas when taking and
presenting my photographs. The questions gave me an insight into what different people would want
to see in my photographs and also in how they would like to see them being presented. The results
have helped me decide what theme my audience would want to see most, what characters they want
to see, what kind of make-up and costumes they want to see my models wearing. This has helped me
with planning my photoshoot because not only do I know what I want to include in my photoshoot I
also know what my audience want to see.