Healthcare marketers are already starting to leverage Facebook hashtags to help their brands visibility and discoverability. If you're still not sure what to with hashtags on Facebook, here are 6 great tips to help you get started.

1. Facebook #Hashtags:
6 Hot Tips for
Healthcare Marketers
Patricia Redsicker
@predsicker
www.wordviewediting.com

2. For healthcare marketers
Facebook Hashtags are
useful for search, and the
discoverability of your
brand.

3. Here are 6 Tips to Help You Get Started

4. #1. Experiment Strategically
Experiment with strategic hashtags (such as
the ones you already use on Twitter) on
your public Facebook posts.
People who are in your network will be
able to search, see & click on your hashtag
making it easier to discover your brand.
Remember – you’ve got to experiment to
see what works!

5. #2. Use the Healthcare Hashtag Project
• Don’t re-invent the wheel trying to come
up with new hashtags for your brand.
• Check out The Healthcare Hashtag
Project created by Symplur.com.
• With over 2,500 healthcare hashtags on
The Project, you should be able to find
one or two that match your brand’s
message.

6. #3. Add Hashtags to Facebook Ads
If you already use Facebook Ads or
Promoted Posts, using brand-
relevant hashtags will help to amplify
your message.

7. #4. Understand Hashtag URL’s
• Each Facebook hashtag has it’s own
unique URL e.g.
www.facebook.com/hashtag/hcsm
• Drive traffic to that URL from other
platforms to encourage more
conversation on your Facebook page.

8. #5. Use Hashtags in mobile posts
• Even though they’re not yet enabled on
mobile start using hashtags on your mobile
postings to get you used to crafting
strategic posts that will catch the attention
of a growing mobile audience.
• Start now and you’ll be ahead of the
game by the time other healthcare
marketers get on board.

9. #6. Find influencers & competitors
• Use Graph Search to search for any
hashtag and thus discover
people, brands, competitors & even
influencers who are leading those
conversations.
• You can then monitor or respond to the
conversations in a way that demonstrates
your thought-leadership.

10. Patricia Redsicker is a healthcare content writer
& content marketing strategist offering content &
social media strategies that help healthcare
organizations improve brand visibility, increase
web traffic and generate quality leads.
To learn more about Patricia Redsicker visit
www.wordviewediting.com
Want to learn more about Facebook Hashtags for
Healthcare Marketers?
Read the full article here.