How To Sell Your home in today’s greedy buyers market selling your home and competing against Charlotte and Lake Norman real estate foreclosures and Win!!

1. Home Seller Marketing Plan Now More Than Ever, Experience Counts www.TeamHeidi.com Homes@HeidiHines.com 704-458-4636

2. Our Accomplishments Career Transactions in excess of 2200 # 1 Selling RE/MAX Team Charlotte ‘02, ‘03, ‘04, ‘05, ‘06, ’07, ‘08 Recipient of the RE/MAX Diamond Club Award2006, 2007 and 2008 a new award for the highest level of production in the RE/MAX Network Recipient of The Chairman's Circle Award 2002, 2003, 2004, 2005a new award recognizing a higher level of production in the RE/MAX Network. Recipient of the RE/MAX Platinum Club Award 2000, 2001the highest possible level of production award in the RE/MAX Network Recipient of the Life Time Achievement Award 2006 Recipient of TheHall of Fame Award2002 Recipient of The Hustle Award2003 1998 Rookie of The Year Licensed in North and South Carolina TeamHeidi- Consistently acknowledged in theTop 10 RE/MAX Teamswithin the RE/MAX Carolina Region. CRS - Certified Residential Specialists GRI - Graduate of The Realtors Institute Graduate of the StarPower Buyers Specialization University Graduate of the StarPower Listing Specialization University StarPower Star

3. All Agents are NOT equal! Professors have Doctorates, Physicians have Medical Degrees, REALTORS have DESIGNATIONS! Designations mean your agent has invested their time and money to attend courses, take and pass difficult exams, and achieve specified levels of professional achievement in order to earn each Designation. This translates into a professional with advanced degrees to assist you in protecting YOUR biggest asset!

4. Why Use a Real Estate Team? • Your Doctor doesn't do-it-all - Your Realtor can’t either. • Your Agent Should Be Selling - Not doing mounds of paperwork • I just came from another home - I’m with you, can I sell their home? • Largest transaction people make - Don’t hire an amateur, hire a TEAM of professionals. No other “SINGLE” Realtor can compete We have a whole team helping market your home

5. We incorporate an experienced team, plus Heidi’s 12+ years as one of Charlotte’s top few Realtors, internet marketing, and more. Career transactions exceed 2200. Our goal is to get your home sold for the most money, in the least amount of time, and with the least hassles. Our mission is to make you a “client for life”.

6. Overview of Marketing Plan Prepare a market analysis of property, using comparable properties sold in the last 3 – 6 months and provide current market trends. Discuss options of pricing. Consult with you how to “stage” you home. Report your property to the Multiple Listing Service, Realtor.com and other real estate portals which exposes your property to all agents and prospective homebuyers. Install a refelective yard sign and place a lockbox on the property for showing convenience. Prepare professional brochures about your home that are given to prospective buyers outlining options and the exceptional features of your home. Market your home to other agents. Follow up on all showings, getting feedback from all agents and prospective buyers. Keeping you informed on a weekly basis of: Competitive comparable on the market Sold properties in your price range Feedback on all showings Work full time for you, accessible all the time for showings or offers on your home.

7. Before After Staging Your Home A complimentary consultation with our Interior Designer at your home when you LIST your home with a $2000.00 value!!!!! Certain restrictions apply After Before Before After

9. 87% from a Realtor

10. 59% from a yard sign

11. 90% from the internet

12. 26% NewspaperJUST IN: Now over 90% of buyers look on the internet FIRST!

13. .com Aggressive Internet Marketing Find our listings on:

14. We know what buyers are looking for on the internet. We give them the information they want and need.

16. Every home that we list has a Virtual Tour.

17. We do our own virtual tours in my office so we can change photos.

21. Our Personal Top PlacedSites Generate Leads that help Sell Your Home! Your home will be a Featured Listing! Let’s talk about How and Why this works!

22. Domain Names We Own www.heidihines.net www.teamheidi.com www.hhandassociates.com www.4charlottehomeinfo.com www.homesofskybrook.com www.homesofriverrun.com www.homesofnorthstone.com www.homesofmosscreek.com www.highlandcreekhomes.com www.homesofbirkdale.com www.thepeninsulahomes.com www.thecharlotte4closuretour.com www.thecharlotte4closurebustour.com www.the4closurebustour.com www.foreclosedhomesofcharlottenc.com www.foreclosedhomesofcharlotte.com www.forcharlottehomeinfo.com www.charlottencforeclosuretour.com www.charlotte4closuretour.com www.charlotte4closurebustour.com www.4charlottehomeinfo.com Stealth Sites www.charlottencrealestatesource.com www.yourcharlottenchome.com www.charlottenchome4u.com www.charlottehomesforsalebyowner.com www.compstogo.com

23. Stealth Sites

24. What happens when buyers look at my home online? Your first showing is online and your second is when a virtual tour is taken.

25. Feedback and Tracking This is a team effort and communication is key! We’ll send showing reports from Realtor.com and Visualtour.com. You’ll also receive emails when showing agents give feedback. Sample of all reports on the next slides.

26. How many people took a virtual tour of your home? How many 2nd showings did you have? Showing Reports from Centralized Showings Traffic Reports from Realtor.com

27. Our signs are Reflective! This makes your home visible 24 hours a day. Our yard signs really stand out!

29. This equates to 203 million Americans of 57% of wireless users 13+ are considered regular text message users

30. There has been a 107% increase in text message use in the USA in the past year.

31. 2.5 billion text messages are sent each day in the USA.

32. More text messages are sent per phone than phone calls.

33. The average text messages used per month is 357 compared to 204 cell phone calls.

34. 38 million Americans have sent a text message in the past three months No More Empty Flyer Box in front of your home…

35. Buyers send a text message to a unique code and receive relevant information on their phone as a text message. Mobile info offers instant response, utilizes the fastest growing communication mechanism and accurate lead capture with instant lead alerts. Info on your home Pictures of your home Lead Captured

36. How other Companies handle sign calls… Traditional companies use an antiquated system called “Call Time”. Usually manned by part-time, new or low-volume agents, they sit telethon style in 3 or 4 hour shifts...unpaid...to try to get leads. When a call comes in on a property an agent has listed, a call duty agent, who has likely NEVER even seen the listing is the person who relays the info to the consumer...a fundamental flaw! Who would you as the seller rather get the calls, your listing agent or a part-timer who has never seen your home?

37. Brochures

38. Remember when real estate was all about location, location, location? Welcome to 2010… its all about Price, Price, Price!

39. Code of Ethics and Standards of Practice of the National Association of Realtors Effective January 1, 2007 Duties to Clients and Customers Standard of Practice 1-3: Realtors, in attempting to secure a listing, shall not deliberately mislead the owner as to market value. Never select a Realtor® based on price!

40. Pricing Your Home in TODAYS Market It’s A Beauty Contest & A Price War $350,000 $300,000 $285000 Which home would you buy?

41. WHAT YOUR NEIGHBOR SAYS WHAT ANOTHER AGENT SAYS WHAT YOU PAID WHAT YOU NEED WHAT YOU WANT COST TO REBUILD TODAY Pricing Misconceptions It is very important to price your property at competitive market value at the signing of the listing agreement. Historically, your first offer is usually your best offer. It is very important to price your property at competitive market value at the signing of the listing agreement. Historically, your first offer is usually your best offer. It is very important to price your property at competitive market value at the signing of the listing agreement. Historically, your first offer is usually your best offer. It is very important to price your property at competitive market value at the signing of the listing agreement. Historically, your first offer is usually your best offer. Buyers & Sellers Determine Value The value of your property is determined by what a BUYER is willing to pay and a SELLER is willing to accept in today’s market. Buyers make their pricing decision based on comparing your property to other property SOLD in your area.

43. Use of the Team Heidi moving truck for FREE!!!! when you buy or sell with me a $300.00 value!!!!! Certain restrictions apply Moving? This is a great way for your kids to meet the new neighbors. We guarantee that when you inflate our bouncy house in your yard, all the kids will come over. Not Moving? Use the TeamHeidi bouncy house for an upcoming party, social event, church event, fund raiser, or just for fun.