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GROWTH STRATEGIES Growing on Global Trends Pavel Olegovich Luksha [email_address]
‘ Growth Platform’ company  competencies global   trends customer needs Growth Platform
How to analyze environment ,[object Object],[object Object],[object Object],[object Object]
Trends that create growth Trends Economic Social / Cultural / Demographic Environmental Technological Global National Local
Some global economic trends Global trends Economic Globalization (trade & manufacturing) Economic & financial crisis Growing global  middle class
IT Outsourcing: EPAM ,[object Object],[object Object],[object Object],[object Object]
Haier :  budget solution  from emerging markets ,[object Object],[object Object],[object Object],[object Object],[object Object]
Glocalization ,[object Object],[object Object],[object Object],[object Object]
Globalization in trade & manufacturing: who uses the trend ,[object Object],[object Object],[object Object]
Global downturn: restructuring market ,[object Object],[object Object],[object Object]
Global economic & financial crisis ,[object Object],[object Object],[object Object],[object Object],[object Object]
Some social / cultural /  demographic trends Global trends Social / Cultural / Demographic Empowering women Urbanization in Asia Aging population Social movements
Women as consumers
Empowering women:  who uses the trend? ,[object Object],[object Object],[object Object],[object Object]
The Body Shop: growing  by promoting activist agenda ,[object Object],[object Object],[object Object],[object Object]
Aging population: who uses the trend? ,[object Object],[object Object],[object Object]
The group project Business betting on global trends: is this a successful strategy?
Some global environmental trends Global trends Environmental Resource exhaustion Pollution & environ- mental hazards Sustainable industries
Pollution & environmental hazards: clean energy ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Socially responsible investment ,[object Object],[object Object],[object Object]
Pollution and environmental hazard concerns: who can use this trend? ,[object Object],[object Object],[object Object],[object Object],[object Object]
Exhaustion of resources:  market for water
Sustainable industries: organic food ,[object Object],[object Object],[object Object],[object Object]
Some global technological trends Global trends Technological Internet & IT Biotech & medicine Energy &  transportation
Internet: transformations  in media and education ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Robotics ,[object Object],[object Object],[object Object],[object Object]
Energy & transportation: electric cars ,[object Object],[object Object]
Importance of biotech:  PerkinElmer to Applera ,[object Object],[object Object],[object Object],[object Object],[object Object]
Transformation of medicine ,[object Object],[object Object],[object Object],[object Object]
Growing on future trends ,[object Object],[object Object],[object Object],[object Object]

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Growth Strategies: Growing On Global Trends

  • 1. GROWTH STRATEGIES Growing on Global Trends Pavel Olegovich Luksha [email_address]
  • 2. ‘ Growth Platform’ company competencies global trends customer needs Growth Platform
  • 3.
  • 4. Trends that create growth Trends Economic Social / Cultural / Demographic Environmental Technological Global National Local
  • 5. Some global economic trends Global trends Economic Globalization (trade & manufacturing) Economic & financial crisis Growing global middle class
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  • 12. Some social / cultural / demographic trends Global trends Social / Cultural / Demographic Empowering women Urbanization in Asia Aging population Social movements
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  • 17. The group project Business betting on global trends: is this a successful strategy?
  • 18. Some global environmental trends Global trends Environmental Resource exhaustion Pollution & environ- mental hazards Sustainable industries
  • 19.
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  • 22. Exhaustion of resources: market for water
  • 23.
  • 24. Some global technological trends Global trends Technological Internet & IT Biotech & medicine Energy & transportation
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