2. who am i?
Scott Noonan
Boston Interactive CTO since 2001
30+ years software development
15 years in web/CMS space
@bstninteractive
3. what is responsive design?
Ethan Marcotte publishes an article in
“A List Apart” coining the term
responsive design (2010)
a flexible grid
the use of “media queries”
@bstninteractive
4. flexible grid
designing your site to grow or shrink with
the size of the viewport
@bstninteractive
8. what does this really mean?
we can now build a website that will
respond to the viewport of the device
on which it is being viewed
@bstninteractive
9. what is responsive design really about?
allowing users to easily access and digest
content regardless of device
creating a user experience that is complete
and satisfying for any user on any device
being ready for the future - ‘future friendly’
part of your overall content delivery strategy
being able to manage one code base and
one code repository
@bstninteractive
10. what is responsive design really about?
responsive design is
about your content and
your users’ experience
@bstninteractive
11. why should you care?
Unlike “winning an Olympic
gold medal, where the problem is well
defined,” building a successful company is
actually “more like a science, where you
need to follow the trail wherever it leads.”
-Paul Graham, venture capitalist
@bstninteractive
20. what have we learned?
responsive is...
not the only answer
not simply resizing your website
not a mobile strategy
@bstninteractive
21. what have we learned?
responsive is...
part of your overall content delivery
strategy
device agnostic
about the future-
be ‘future friendly’
@bstninteractive
22. what have we learned?
responsive is...
about content
about the user experience
@bstninteractive