Replacing a credit card with a contactless version will fall far short of the customer expectation and market needs. It will leave the card companies vulnerable and open to another 'PayPal like surprise' that will see all our cards and payments managed by a single application on a mobile phone. Linking mobile, to location and sales opportunities will create world far beyond the credit card!
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What's on the cards for credit cards
1. What’s on The Cards - for Credit Cards ?
Peter Cochrane
COCHRANE
a s s o c i a t e s
cochrane.org.uk
ca-global.org
Wednesday, 15 June 2011
2. Technology!
•Provides our raw tools of understanding
•Enhances our lives and experiences
•Provides us with everything
•Sustains our society
•Fuels our advance
•Is speeding up
•Isn’t going to go away!
Wednesday, 15 June 2011
3. Changing an established company !
“…can be almost impossible, and it is
generally far easier to build a new one”
Niccolò Machiavelli 1469 - 1527
Wednesday, 15 June 2011
4. Changing an established company !
“…can be almost impossible, and it is
generally far easier to build a new one”
This is what you have
Niccolò Machiavelli 1469 - 1527
Wednesday, 15 June 2011
5. Changing an established company !
“…can be almost impossible, and it is
generally far easier to build a new one”
This is what you need
have
Niccolò Machiavelli 1469 - 1527
Wednesday, 15 June 2011
8. Trading and Transaction
BC AD
~3000 ~400 ~700 ~800 ~1940 ~2010
Atoms Bits
Wednesday, 15 June 2011
9. Trading and Transaction
BC AD
~3000 ~400 ~700 ~800 ~1940 ~2010
Atoms On
Hands Bits
Hands Off
Wednesday, 15 June 2011
10. Trading and Transaction
BC AD <10years
~3000 ~400 ~700 ~800 ~1940 ~2010
Atoms On
Hands Bits
Hands Off
Real Virtual
Wednesday, 15 June 2011
11. ~20 years of living on line…
…and now entering the workforce…
-Any platform
- Any device
- Any OS
- Any Application
- An entirely different expectation!
Wednesday, 15 June 2011
12. I like social networking...because...
Other people:
* Read
* Search
* Think
* Work
* Model
* Solve Problems
So I don’t have to !
Wednesday, 15 June 2011
13. Creativity is now at the
edge, out of control,
open, & distributed...
Wednesday, 15 June 2011
29. Cards galore!
ID
Pass
Debit
Credit
Guides
Loyalty
Medical
Licences
Insurances
Institutions
Quick Notes
Memberships
++++++++++
How many more can you cope with?
Wednesday, 15 June 2011
30. Cards galore!
ID
Pass
Debit
Credit
Guides
Loyalty
Medical
Licences
Insurances
Institutions
Quick Notes
Memberships
++++++++++
Just manage my life for me!
Wednesday, 15 June 2011
31. Cards galore!
Just manage my life for me!
Wednesday, 15 June 2011
32. Cards galore!
iCards
Just manage my life for me!
Wednesday, 15 June 2011
33. Cards galore!
iCards
Just manage my life for me!
Wednesday, 15 June 2011
34. How can a mobile phone ever manage our lives ?
Wednesday, 15 June 2011
35. What does it
know
about you?
Wednesday, 15 June 2011
36. Where you are ?
Where you have been ?
Where you are likely to be going to ?
What does it Who you have met ?
know Who you are going to meet ?
Who you call ?
about you? Who calls you ?
Who you TXT - IM - Link ?
All your contacts
All your urls
All you passwords
What you are doing now ?
What have you done in the past ?
What games you play ?
What apps you use ?
What music you listen to...?
What you watch...?
What you read...?
++++++++++
Wednesday, 15 June 2011
37. Social networking leads to social
shopping and consumer leverage
taking out the middleman...
...adding value that card companies
do not...and cannot ?
Wednesday, 15 June 2011
39. Tagging for life
Cradle
Chunky
Limited to Pretty
Grave
technology
information Jewelry
Data
Chips and tags on and in everything
including goods, animals & people
Wednesday, 15 June 2011
40. If cards go from swipe to contactless...and that
is all, then there will be another...
Wednesday, 15 June 2011
41. If cards go from swipe to contactless...and that
is all, then there will be another...
...only this time it will really hurt!
Wednesday, 15 June 2011