5. Building Brands Created, managed and implemented a new brand identity with a top to bottom review of the current brand. Created a core positioning statement to strategically direct marketing initiatives.
6. Winning Markets Collaborated with the ABB Sweden product development and marketing team to launch a new robot into the Canadian marketplace, and achieved the highest unit sales in Canada and Eastern USA.
7. Growing Revenues Spearheaded a strategic analysis of the current market and effectively crystallized the firms’ core values, vision, mission, and competencies. The outcome shifted the organization into new market segments generating $2.8 million in revenues in the Americas alone.
8. Publications / Case Studies / White Papers Digital Laser Vision in the Aerospace Industry, Co-Author Increasing Efficiency in ERW / HFI welded tube processes, Author Speaking Engagements Numerous presentations to as many as 150 industry professionals on products and applications. Corporate Seminars include Branding, Value Based Selling, and Corporate Strategy. Patents & Inventions Drafted a provisional patent application "Methods and Systems for Tube Inspection” and worked with a patent lawyer to complete the patent process as part of a new product development plan. Listed second as an inventor.
9. Testimonials to Outstanding Performance and Results “ Pierre is a strong business leader with strategic vision.” Tara Wilkinson, President - Fire Engine “ In a relatively short space of time you achieved sales levels in America that have been exceptional, and established key accounts that will be of great benefit to Meta. Your management of the Montreal operation has been effective, motivating and engaging.” Steve Burton, Chairman - Meta Vision