SlideShare une entreprise Scribd logo
1  sur  39
Transcontinental eBook Solution A Unique Product Offer for Book Publishers
THE eBOOK MARKET ,[object Object]
The Emergence of eBooks in the Publishing Market ,[object Object],[object Object],The eBook Market
The iPad’s Effect on eBooks: A Game Changer The iPad is a tablet computer marketed as a platform for audio and visual  media  including books, comic books and  periodicals. Released in April 2010, it immediately sold over 3 million devices  ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],The eBook Market
[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],The eBook   Market Significant Growth in 2010
[object Object],[object Object],[object Object],[object Object],The eBook   Market Key Success Drivers:
vs. The eBook   Market The great eBook wars have begun.
Big Player Dynamics ,[object Object],[object Object],[object Object],[object Object],[object Object],The eBook   Market
Forecasted Rate of eBook Adoption ,[object Object],[object Object],The Future Of eBook s
Forecasted Rate of eBook Adoption ,[object Object],[object Object],The Future Of eBooks
Forecasted Rate of eBook Adoption ,[object Object],[object Object],The Future Of eBooks
Forecasted Rate of eBook Adoption ,[object Object],[object Object],The Future Of eBooks
Forecasted Rate of eBook Adoption ,[object Object],[object Object],$3 billion The Future Of eBooks 2015
THE CHALLENGES OF  A NEW MARKET ,[object Object]
Challenge #1: Revenue Model  ,[object Object],Market Challenges
Challenge #2: Limited Unproven Options  ,[object Object],Market Challenges
The Current eBook Business Model
Challenge #3: Technology  ,[object Object],[object Object],[object Object],Market Challenges
Challenge #4: Technical Logistics  ,[object Object],Market Challenges
Challenge #5: Distribution  ,[object Object],Market Challenges
[object Object],The Transcontinental eBook Solution
The Transcontinental eBook   Business Model
Opportunity #1: Archiving ,[object Object],The Transcontinental eBook Solution
Opportunity #2: Test Market Capabilities ,[object Object],The Transcontinental eBook Solution
Opportunity #3: Productivity ,[object Object],The Transcontinental eBook Solution
Opportunity #4: eBook Neutrality in 24hrs ,[object Object],The Transcontinental eBook Solution
[object Object]
The key differentiator is DATA. With Transcontinental powered technology, our publishers receive an impressive amount of consumer statistics not previously available with any other application on the market. In-depth online analytics and sales information will help publishers understand who their online customer is, what they are purchasing and which titles are performing.  In addition, the publisher’s content is now securely hosted on Transcontinental servers with full security and built-in universal distribution to all selected Online Bookstores from one file location. For Online Bookstores, Transcontinental provides properly pre-formatted files, advanced marketing tools such as Page-Flip Previews, and direct download links for use in their eCommerce systems. The files delivered are market ready - no extra work or investment required. The Differentiator
The Core Values of our Strategy: Our Core Values ,[object Object],[object Object],[object Object]
[object Object],6 EASY STEPS
6 Easy Steps
6 Easy Steps
THE COMPETITIVE ADVANTAGE ,[object Object]
[object Object],[object Object],[object Object],Transcontinental – The Competitive Advantage Your Audience. Their Preference. Publishers must proactively shape their own eReader opportunities — or miss their last  best  chance to control their own  destinies .
[object Object],[object Object],[object Object],[object Object],Transcontinental – The Competitive Advantage
[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],Transcontinental – The Competitive Advantage
[object Object],Transcontinental – The Competitive Advantage
[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],Transcontinental – The Competitive Advantage Please note : YOU NEED A DIFFERENT ISBN NUMBER FOR EACH PUBLICATION / 1 FOR EPUB  – 1 FOR PDF – 1 FOR PRINTED VERSION.
Thank You

Contenu connexe

En vedette

Content Methodology: A Best Practices Report (Webinar)
Content Methodology: A Best Practices Report (Webinar)Content Methodology: A Best Practices Report (Webinar)
Content Methodology: A Best Practices Report (Webinar)contently
 
How to Prepare For a Successful Job Search for 2024
How to Prepare For a Successful Job Search for 2024How to Prepare For a Successful Job Search for 2024
How to Prepare For a Successful Job Search for 2024Albert Qian
 
Social Media Marketing Trends 2024 // The Global Indie Insights
Social Media Marketing Trends 2024 // The Global Indie InsightsSocial Media Marketing Trends 2024 // The Global Indie Insights
Social Media Marketing Trends 2024 // The Global Indie InsightsKurio // The Social Media Age(ncy)
 
Trends In Paid Search: Navigating The Digital Landscape In 2024
Trends In Paid Search: Navigating The Digital Landscape In 2024Trends In Paid Search: Navigating The Digital Landscape In 2024
Trends In Paid Search: Navigating The Digital Landscape In 2024Search Engine Journal
 
5 Public speaking tips from TED - Visualized summary
5 Public speaking tips from TED - Visualized summary5 Public speaking tips from TED - Visualized summary
5 Public speaking tips from TED - Visualized summarySpeakerHub
 
ChatGPT and the Future of Work - Clark Boyd
ChatGPT and the Future of Work - Clark Boyd ChatGPT and the Future of Work - Clark Boyd
ChatGPT and the Future of Work - Clark Boyd Clark Boyd
 
Getting into the tech field. what next
Getting into the tech field. what next Getting into the tech field. what next
Getting into the tech field. what next Tessa Mero
 
Google's Just Not That Into You: Understanding Core Updates & Search Intent
Google's Just Not That Into You: Understanding Core Updates & Search IntentGoogle's Just Not That Into You: Understanding Core Updates & Search Intent
Google's Just Not That Into You: Understanding Core Updates & Search IntentLily Ray
 
Time Management & Productivity - Best Practices
Time Management & Productivity -  Best PracticesTime Management & Productivity -  Best Practices
Time Management & Productivity - Best PracticesVit Horky
 
The six step guide to practical project management
The six step guide to practical project managementThe six step guide to practical project management
The six step guide to practical project managementMindGenius
 
Beginners Guide to TikTok for Search - Rachel Pearson - We are Tilt __ Bright...
Beginners Guide to TikTok for Search - Rachel Pearson - We are Tilt __ Bright...Beginners Guide to TikTok for Search - Rachel Pearson - We are Tilt __ Bright...
Beginners Guide to TikTok for Search - Rachel Pearson - We are Tilt __ Bright...RachelPearson36
 
Unlocking the Power of ChatGPT and AI in Testing - A Real-World Look, present...
Unlocking the Power of ChatGPT and AI in Testing - A Real-World Look, present...Unlocking the Power of ChatGPT and AI in Testing - A Real-World Look, present...
Unlocking the Power of ChatGPT and AI in Testing - A Real-World Look, present...Applitools
 
12 Ways to Increase Your Influence at Work
12 Ways to Increase Your Influence at Work12 Ways to Increase Your Influence at Work
12 Ways to Increase Your Influence at WorkGetSmarter
 
Ride the Storm: Navigating Through Unstable Periods / Katerina Rudko (Belka G...
Ride the Storm: Navigating Through Unstable Periods / Katerina Rudko (Belka G...Ride the Storm: Navigating Through Unstable Periods / Katerina Rudko (Belka G...
Ride the Storm: Navigating Through Unstable Periods / Katerina Rudko (Belka G...DevGAMM Conference
 
Barbie - Brand Strategy Presentation
Barbie - Brand Strategy PresentationBarbie - Brand Strategy Presentation
Barbie - Brand Strategy PresentationErica Santiago
 
Good Stuff Happens in 1:1 Meetings: Why you need them and how to do them well
Good Stuff Happens in 1:1 Meetings: Why you need them and how to do them wellGood Stuff Happens in 1:1 Meetings: Why you need them and how to do them well
Good Stuff Happens in 1:1 Meetings: Why you need them and how to do them wellSaba Software
 

En vedette (20)

Content Methodology: A Best Practices Report (Webinar)
Content Methodology: A Best Practices Report (Webinar)Content Methodology: A Best Practices Report (Webinar)
Content Methodology: A Best Practices Report (Webinar)
 
How to Prepare For a Successful Job Search for 2024
How to Prepare For a Successful Job Search for 2024How to Prepare For a Successful Job Search for 2024
How to Prepare For a Successful Job Search for 2024
 
Social Media Marketing Trends 2024 // The Global Indie Insights
Social Media Marketing Trends 2024 // The Global Indie InsightsSocial Media Marketing Trends 2024 // The Global Indie Insights
Social Media Marketing Trends 2024 // The Global Indie Insights
 
Trends In Paid Search: Navigating The Digital Landscape In 2024
Trends In Paid Search: Navigating The Digital Landscape In 2024Trends In Paid Search: Navigating The Digital Landscape In 2024
Trends In Paid Search: Navigating The Digital Landscape In 2024
 
5 Public speaking tips from TED - Visualized summary
5 Public speaking tips from TED - Visualized summary5 Public speaking tips from TED - Visualized summary
5 Public speaking tips from TED - Visualized summary
 
ChatGPT and the Future of Work - Clark Boyd
ChatGPT and the Future of Work - Clark Boyd ChatGPT and the Future of Work - Clark Boyd
ChatGPT and the Future of Work - Clark Boyd
 
Getting into the tech field. what next
Getting into the tech field. what next Getting into the tech field. what next
Getting into the tech field. what next
 
Google's Just Not That Into You: Understanding Core Updates & Search Intent
Google's Just Not That Into You: Understanding Core Updates & Search IntentGoogle's Just Not That Into You: Understanding Core Updates & Search Intent
Google's Just Not That Into You: Understanding Core Updates & Search Intent
 
How to have difficult conversations
How to have difficult conversations How to have difficult conversations
How to have difficult conversations
 
Introduction to Data Science
Introduction to Data ScienceIntroduction to Data Science
Introduction to Data Science
 
Time Management & Productivity - Best Practices
Time Management & Productivity -  Best PracticesTime Management & Productivity -  Best Practices
Time Management & Productivity - Best Practices
 
The six step guide to practical project management
The six step guide to practical project managementThe six step guide to practical project management
The six step guide to practical project management
 
Beginners Guide to TikTok for Search - Rachel Pearson - We are Tilt __ Bright...
Beginners Guide to TikTok for Search - Rachel Pearson - We are Tilt __ Bright...Beginners Guide to TikTok for Search - Rachel Pearson - We are Tilt __ Bright...
Beginners Guide to TikTok for Search - Rachel Pearson - We are Tilt __ Bright...
 
Unlocking the Power of ChatGPT and AI in Testing - A Real-World Look, present...
Unlocking the Power of ChatGPT and AI in Testing - A Real-World Look, present...Unlocking the Power of ChatGPT and AI in Testing - A Real-World Look, present...
Unlocking the Power of ChatGPT and AI in Testing - A Real-World Look, present...
 
12 Ways to Increase Your Influence at Work
12 Ways to Increase Your Influence at Work12 Ways to Increase Your Influence at Work
12 Ways to Increase Your Influence at Work
 
ChatGPT webinar slides
ChatGPT webinar slidesChatGPT webinar slides
ChatGPT webinar slides
 
More than Just Lines on a Map: Best Practices for U.S Bike Routes
More than Just Lines on a Map: Best Practices for U.S Bike RoutesMore than Just Lines on a Map: Best Practices for U.S Bike Routes
More than Just Lines on a Map: Best Practices for U.S Bike Routes
 
Ride the Storm: Navigating Through Unstable Periods / Katerina Rudko (Belka G...
Ride the Storm: Navigating Through Unstable Periods / Katerina Rudko (Belka G...Ride the Storm: Navigating Through Unstable Periods / Katerina Rudko (Belka G...
Ride the Storm: Navigating Through Unstable Periods / Katerina Rudko (Belka G...
 
Barbie - Brand Strategy Presentation
Barbie - Brand Strategy PresentationBarbie - Brand Strategy Presentation
Barbie - Brand Strategy Presentation
 
Good Stuff Happens in 1:1 Meetings: Why you need them and how to do them well
Good Stuff Happens in 1:1 Meetings: Why you need them and how to do them wellGood Stuff Happens in 1:1 Meetings: Why you need them and how to do them well
Good Stuff Happens in 1:1 Meetings: Why you need them and how to do them well
 

Transcontinental_Ebook Customer_Presentation_Draft7

  • 1. Transcontinental eBook Solution A Unique Product Offer for Book Publishers
  • 2.
  • 3.
  • 4.
  • 5.
  • 6.
  • 7. vs. The eBook Market The great eBook wars have begun.
  • 8.
  • 9.
  • 10.
  • 11.
  • 12.
  • 13.
  • 14.
  • 15.
  • 16.
  • 17. The Current eBook Business Model
  • 18.
  • 19.
  • 20.
  • 21.
  • 22. The Transcontinental eBook Business Model
  • 23.
  • 24.
  • 25.
  • 26.
  • 27.
  • 28. The key differentiator is DATA. With Transcontinental powered technology, our publishers receive an impressive amount of consumer statistics not previously available with any other application on the market. In-depth online analytics and sales information will help publishers understand who their online customer is, what they are purchasing and which titles are performing. In addition, the publisher’s content is now securely hosted on Transcontinental servers with full security and built-in universal distribution to all selected Online Bookstores from one file location. For Online Bookstores, Transcontinental provides properly pre-formatted files, advanced marketing tools such as Page-Flip Previews, and direct download links for use in their eCommerce systems. The files delivered are market ready - no extra work or investment required. The Differentiator
  • 29.
  • 30.
  • 33.
  • 34.
  • 35.
  • 36.
  • 37.
  • 38.

Notes de l'éditeur

  1. Amazon had previously dominated the market and was able to set and enforce pricing and what they would demand from publishers Apple saw an opportunity to not only create a new category of device, but to get its hands into the publishing market. In the same way Apple has transformed music, the computing giant would reshape books and become the primary distributor of e-books worldwide. Before the iPad was revealed, Amazon was the only player in the game. You played by its rules or you could take a hike. Now with a viable alternative, publishers can run to Apple, where they will have more freedom over its e-book prices.
  2. Since Amazon.com introduced the Kindle eReader in 2007, all of the industry's attention has focused on the rapid adoption and proliferation of eReaders The success of the devices has been fuelled by the convenient availability of the most popular books in digital form, often priced significantly below their physical counterparts. This fact has drawn consumers in more rapidly than we have seen in any other media
  3. Since Amazon.com introduced the Kindle eReader in 2007, all of the industry's attention has focused on the rapid adoption and proliferation of eReaders The success of the devices has been fuelled by the convenient availability of the most popular books in digital form, often priced significantly below their physical counterparts. This fact has drawn consumers in more rapidly than we have seen in any other media
  4. Since Amazon.com introduced the Kindle eReader in 2007, all of the industry's attention has focused on the rapid adoption and proliferation of eReaders The success of the devices has been fuelled by the convenient availability of the most popular books in digital form, often priced significantly below their physical counterparts. This fact has drawn consumers in more rapidly than we have seen in any other media
  5. Since Amazon.com introduced the Kindle eReader in 2007, all of the industry's attention has focused on the rapid adoption and proliferation of eReaders The success of the devices has been fuelled by the convenient availability of the most popular books in digital form, often priced significantly below their physical counterparts. This fact has drawn consumers in more rapidly than we have seen in any other media
  6. Since Amazon.com introduced the Kindle eReader in 2007, all of the industry's attention has focused on the rapid adoption and proliferation of eReaders The success of the devices has been fuelled by the convenient availability of the most popular books in digital form, often priced significantly below their physical counterparts. This fact has drawn consumers in more rapidly than we have seen in any other media
  7. Since Amazon.com introduced the Kindle eReader in 2007, all of the industry's attention has focused on the rapid adoption and proliferation of eReaders The success of the devices has been fuelled by the convenient availability of the most popular books in digital form, often priced significantly below their physical counterparts. This fact has drawn consumers in more rapidly than we have seen in any other media
  8. Since Amazon.com introduced the Kindle eReader in 2007, all of the industry's attention has focused on the rapid adoption and proliferation of eReaders The success of the devices has been fuelled by the convenient availability of the most popular books in digital form, often priced significantly below their physical counterparts. This fact has drawn consumers in more rapidly than we have seen in any other media
  9. Since Amazon.com introduced the Kindle eReader in 2007, all of the industry's attention has focused on the rapid adoption and proliferation of eReaders The success of the devices has been fuelled by the convenient availability of the most popular books in digital form, often priced significantly below their physical counterparts. This fact has drawn consumers in more rapidly than we have seen in any other media
  10. Since Amazon.com introduced the Kindle eReader in 2007, all of the industry's attention has focused on the rapid adoption and proliferation of eReaders The success of the devices has been fuelled by the convenient availability of the most popular books in digital form, often priced significantly below their physical counterparts. This fact has drawn consumers in more rapidly than we have seen in any other media
  11. Since Amazon.com introduced the Kindle eReader in 2007, all of the industry's attention has focused on the rapid adoption and proliferation of eReaders The success of the devices has been fuelled by the convenient availability of the most popular books in digital form, often priced significantly below their physical counterparts. This fact has drawn consumers in more rapidly than we have seen in any other media
  12. Since Amazon.com introduced the Kindle eReader in 2007, all of the industry's attention has focused on the rapid adoption and proliferation of eReaders The success of the devices has been fuelled by the convenient availability of the most popular books in digital form, often priced significantly below their physical counterparts. This fact has drawn consumers in more rapidly than we have seen in any other media
  13. Since Amazon.com introduced the Kindle eReader in 2007, all of the industry's attention has focused on the rapid adoption and proliferation of eReaders The success of the devices has been fuelled by the convenient availability of the most popular books in digital form, often priced significantly below their physical counterparts. This fact has drawn consumers in more rapidly than we have seen in any other media
  14. Since Amazon.com introduced the Kindle eReader in 2007, all of the industry's attention has focused on the rapid adoption and proliferation of eReaders The success of the devices has been fuelled by the convenient availability of the most popular books in digital form, often priced significantly below their physical counterparts. This fact has drawn consumers in more rapidly than we have seen in any other media
  15. Since Amazon.com introduced the Kindle eReader in 2007, all of the industry's attention has focused on the rapid adoption and proliferation of eReaders The success of the devices has been fuelled by the convenient availability of the most popular books in digital form, often priced significantly below their physical counterparts. This fact has drawn consumers in more rapidly than we have seen in any other media
  16. Since Amazon.com introduced the Kindle eReader in 2007, all of the industry's attention has focused on the rapid adoption and proliferation of eReaders The success of the devices has been fuelled by the convenient availability of the most popular books in digital form, often priced significantly below their physical counterparts. This fact has drawn consumers in more rapidly than we have seen in any other media
  17. Since Amazon.com introduced the Kindle eReader in 2007, all of the industry's attention has focused on the rapid adoption and proliferation of eReaders The success of the devices has been fuelled by the convenient availability of the most popular books in digital form, often priced significantly below their physical counterparts. This fact has drawn consumers in more rapidly than we have seen in any other media