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Geosocial
A Glimpse of Web 3.0
What’sinitforyou?
Pinnacle
Joel Wolfgang
@joel_wolfgang
Social Media Consultant
November 9, 2010
BRIEF HISTORY OF THE INTERNET
Geosocial
110910   geosocial
Geo-Location
• Foursquare
– Earn points and badges
– Check-in style
– Share location on
twitter/Facebook
• Gowalla
– Earn points and badges
– Check-in style
– Share media on
twitter/Facebook
• Facebook Places
– Check-in Style
– Share location on
Foursquare/Gowalla
• Google Latitude
– Tracking Style
– Shows position of your GPS
device on a map.
Getting Ahead of the Game
Geosocial Strategy
Add Your Business To These Services
Get Involved

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110910 geosocial

  • 1. Geosocial A Glimpse of Web 3.0 What’sinitforyou? Pinnacle Joel Wolfgang @joel_wolfgang Social Media Consultant November 9, 2010
  • 2. BRIEF HISTORY OF THE INTERNET Geosocial
  • 4. Geo-Location • Foursquare – Earn points and badges – Check-in style – Share location on twitter/Facebook • Gowalla – Earn points and badges – Check-in style – Share media on twitter/Facebook • Facebook Places – Check-in Style – Share location on Foursquare/Gowalla • Google Latitude – Tracking Style – Shows position of your GPS device on a map.
  • 5. Getting Ahead of the Game
  • 6. Geosocial Strategy Add Your Business To These Services Get Involved

Notes de l'éditeur

  1. Early 1960s from National Science Foundation / Military Research 1991 – World Wide Web project made the internet we know today a reality Web 1.0 – Online Brochures Static Simple websites Blinking Text Web 2.0 – coined phrase in 1999 User-Centered Content Backend Integration Content Syndication Web 3.0 – Lots of different ideas, but the one that seems most plausible is to layer the web across physical space
  2. Layar
  3. Geo-Location services simply share your location on the internet. FourSquare Allows you to share your location with friends
  4. Strategy Usually when you claim your business you'll be able to add things like your webpage, twitter, blog account Great for SEO if you have links going back to your site. Some will even let you put your logo on it. Offer specials It might just give you a competitive edge