In this one hour webinar, Prescient's President and CEO Toby Ward discusses why intranet projects fail.
View the entire presentation here: http://www.prescientdigital.com/articles/view-why-do-intranet-projects-fail
6. PrescientDigital.com
• Hundreds of articles
• Dozens of white papers & reports
• Dozens of case studies & videos
• Access to multiple social media channels
22. Tools & Applications
Social Intranet Study, 2012, 424 participants
5.9
10% Very Good
18% Good
35% Satisfactory
27% Poor
Out of 10 8% Very Poor
23.
24.
25. Usability & Information Architecture
Social Intranet Study, 2012, 424 participants
5.9
9% Very Good
23% Good
28% Satisfactory
28% Poor
Out of 10 10% Very Poor
26.
27. Governance / Planning
Social Intranet Study, 2012, 424 participants
5.6
8% Very Good
19% Good
27% Satisfactory
32% Poor
Out of 10 12% Very Poor
29. Search
Social Intranet Study, 2012, 424 participants
5.3
9% Very Good
18% Good
22% Satisfactory
29% Poor
Out of 10 21% Very Poor
30.
31. The Advanced Search fields, which appear when users select
this option after running an initial search. The system
maintains the results below so users can refer to them while
refining the new search terms.
32. Social Media
Social Intranet Study, 2012, 424 participants
4.6
9% Very Good
8% Good
18% Satisfactory
24% Poor
Out of 10 32% Very Poor
43. Perspective
• 1/3 of IT projects exceed budgets and schedules by almost
100% in small to mid-size companies (Gartner)
44. Planning Stages
• Strategic planning
• Governance & policies
• Business case & ROI
• Functional planning
• Information architecture
• Wireframing
• Design
• Content management
• Change management
45. Mission Statements
• Our mission is to connect people with the ultimate
places to play.
• To improve organizational effectiveness &
communications by enabling employees to access
timely, relevant info & applications where, when &
how they need it.
46. Objectives & Goals - Definitions
• Goals
– Qualitative
– Something worked toward, or striven for
– Something toward which effort is directed
• Objectives
– Quantitative
– End result of an endeavor/effort
– SMART
• Specific, Measurable, Attainable, Realistic, Time Defined
49. Governance
Defines the ownership and management model.
o Management team
o Roles & responsibilities
o Decision making process
o Policies & standards
50. The champion
• C-level executive
• The champion should have power and influence
• Understands the value of the website & the potential
• Needs to be involved, but not on a day-to-day basis
• Only attend an occasional meeting
54. Champions
• Champions will participate in:
– Supporting owner and committee
– Representing intranet to senior executive
– Source of funding
– Trouble-shooting and conflict resolution
55. Owner
o Maintains the intranet vision & mandate
o Manages policy development
o Approves project prioritization
o Monitors performance against objectives
o Allocates resources and budgets
56. Intranet Steering Committee
• Chaired by Intranet Owner
• Includes HR, IT, Comms, and sometimes divisional representatives
• Brings insight from the whole organization
• Discusses policy, evolution of site and drives future enhancements
• Provides input, reviews and signs off on plans & policies
• Troubleshooting
57. Policies
• Standardization Policy
– Compliance details for platform, templates and style guide
• Email Usage Guidelines & Policy
• Social Media Guidelines
• Content Management Policy defining:
– Content types: front-page news vs. static content
– How content is developed, formatted, presented
– Limitations on technical and graphic elements
– Roles and responsibilities of publishers, editor etc.
60. Knowledge Management
• The way and means that organizations create, store and
access (reuse) knowledge to accomplish enterprise goals. KM
requires:
organizational processes and rules (taxonomy);
innovative and participatory individuals;
and the appropriate technology to support knowledge
sharing.
61.
62. More acronyms please
Content Management (CM) is only one facet of KM, namely
the technology and process by which online content is created
and published
Web Content Management (WCM) – via a CMS for a website
or an intranet or an extranet
Enterprise Content Management (ECM) – the STRATEGY and
the technology (CMS) for medium-to-large organization
content management; encompassing multiple technologies
such as Records Management, Digital Asset Management, etc.
63. Content Management System (CMS)
A content management system (CMS) is a technology (software)
used to publish and manage content on a site
Content is published using templates or wizards
The CMS consists of two major parts:
the content management application (CMA)
the content delivery application (CDA)
66. Effective content management
• Effective CM requires:
Detailed rules (editorial policy);
Contributors who know and want to write:
Supporting CMS
67. Rules
• Conforms to the templates provided
• Every page / document has name & email
• Date of last published
• Is reviewed / archived / deleted at fixed times (e.g. 6 months)
• All content is written and formatted for the web
• No anonymous comments