B2B Business: Pharmaceutical Trading Platform Without animation the presentation does not look good, for better view download it!!!

1. -DHAVAL MEHTA
-PRIYESH WAGHMARE

2. •Introduction
•System of B2B
•B2B Structures
•B2B in Pharmaceutical Industry
•Case Study
•Conclusion

3. Introduction
Introduction System of B2B B2B Structures B2B in Pharma Case Study Conclusion
Conducting of commerce by companies, government
agencies, and institutions with one another over the
Internet.
– Payment online without meeting representatives from the
retailer.
– Online intermediaries that mediate transactions.
– Commerce between a business partners and its supply chain
members.
– Electronically Automate trading & Communication process.

4. Introduction
Introduction System of B2B B2B Structures B2B in Pharma Case Study Conclusion
Specialized or
vertical industry
portals
Product supply
Company Web and
sites procurement
exchanges
B2B Websites
Public
Extranet
Information sites
Brokering sites
Source:Jones P, 2000

5. Introduction
Introduction System of B2B B2B Structures B2B in Pharma Case Study Conclusion
• Reduces administrative cost.
• Centralized Transactions.
• Innovative economic transactions.
• Outsourcing the unprofitable parts of your business
• Improving the speed of communication
• Reducing wastage through additional sales channels
• Automation of individual Steps in procurement Process
• Companies can save 50-80% of their quoting and ordering costs .
• Eliminate 100% of order errors by moving to B2B E-Commerce.

6. System and
Introduction
Introduction B2B Structures B2B in Pharma Case Study Conclusion
Applications
• UK's small businesses using B2B data generates online
revenues in excess of £36 billion a year (Adfero Ltd 2011).
• Market forecast estimate that by 2012 the global market
(online and offline ) could reach $15 trillion (Turban E et
al,2010)
• 90% of companies still rely on spreadsheets and rigid
enterprise software systems to price, quote, and sell products
(Abel G, 2010)
• Estimated of B2B online sales to be 10% of the total B2
market (Turban E et al,2010)

7. System and
Introduction System of B2B B2B Structures B2B in Pharma Case Study Conclusion
Applications
Non-IT Application
Management
(Adapted from - Turban E et al,2010)
Collaborative with
Suppliers and
Collaborative Buyers
Commerce
Integration
Supply Chain
E-Government Improvements Internal/External
Business Process
Management
Personalize and Mobile Commerce
Customize
RFID and Other
E-CRM
E-Marketplace
Exchange Web Services
E-Learning
Online Ordering Intelligent Systems
Publish And B2C,B2B Actions Business value Expert Sales
Promote Multichannel
Systems
1st 2nd 3rd 4th 5th (current)
Generation Generation Generation Generation Generation
1995 1997 2000 2001 2002 and Beyond

8. System and
Introduction System of B2B B2B Structures B2B in Pharma Case Study Conclusion
Applications
(Source -Squidoo,2011)

9. System and
Introduction System of B2B B2B Structures B2B in Pharma Case Study Conclusion
Applications
Intermediate
Exchanges
Directories
Collaboration
Suppliers E-procurement Our Company;
(Buy-side) Sell-Side Customers
Raw Material Manufacturer;
Catalogs,
Components, Retailer;
Auctions
Services Collaboration Service Industry Collaboration
Collaboration
Support Services
Logistics, Supple
Chain, Payments,
Security, PRM
(Adapted from - Turban E et al,2010)

10. System and
Introduction B2B Structures B2B in Pharma Case Study Conclusion
Applications
Sellers
Buyers
Sell-Side B2B Buy-Side B2B
(Adapted from - Turban E et al,2010)

11. System and
Introduction B2B Structures B2B in Pharma Case Study Conclusion
Applications
Services
Sellers Buyers
An Exchange
(Adapted from - Turban E et al,2010)

12. System and
Introduction B2B Structures B2B in Pharma Case Study Conclusion
Applications
Others
Government Buyers
Community Sellers
Hub Manager
Industry
Universities
Associations
(Adapted from - Turban E et al,2010)

13. System and
Introduction B2B Structures B2B in Pharma Case Study Conclusion
Applications
Payment
Requisition
Invoice
Purchase Order
Accounts
Payable
Supplier
Ship
Match
Central
Approval Receiving
Process per
financial policy
Acknowledgment
Purchasing
inputs order
(Adapted from - Turban E et al,2010)

14. System and
Introduction B2B Structures B2B in Pharma Case Study Conclusion
Applications
Search for Vendors and Initiate a Purchase Order
Products (PO)
Qualify Vendors
Arrange a Pickup or Receive
Select a Market Mechanism
Shipment
Compare and Negotiate
Make a Purchase Make Payments
Arrangement
Pre –Purchase Activites After-Purchase Activities

15. System and
Introduction B2B Structures B2B in Pharma Case Study Conclusion
Applications
• Risk when buyers Unknown to Vendors.
• Full access to information after Registration.
• Payment of fees.
• Some Inferior quality of business contacts.
• IT investment.
• No-engagement in bilateral negotiation.
• Transaction fees.
• Relationships may be short term.

16. System and
Introduction B2B Structures B2B
B2B in Pharma Case Study Conclusion
Applications
• Well suited industries for B2B model.
• Pharma Sector for B2B Wrongly approached.
• Product advertisement.
• Beneficial to SME and niche vendors.
• Platform Required for business transactions and relationship.
• Traded goods can be easily described with high level of standardization.
• Platform beneficial in specific challenges such as product recall.
• Platform Support trading in global market.

17. System and
Introduction B2B Structures B2B
B2B in Pharma Case Study Conclusion
Applications
Marketing and
Research Development Manufacturing Distribution
Sales
Branding;
Recruiting; Transportation;
Data Sharing; Quality Control; Product data;
Data Capture; Warehouse
Databases Sub Contracting Online
Virtual Trials Management
Communities
Supply Chain Management
• Business Intelligence • Data Mining
• Data Warehousing • Enterprise Application Integration
• Knowledge Management Integration

18. System and
Introduction B2B Structures B2B in Pharma Case Study
Case Study Conclusion
Applications

19. System and
Introduction B2B Structures B2B in Pharma Case Study
Case Study Conclusion
Applications
Overview: Main service category includes :
•One of the world’s largest and growing • Analytical lab service
B2B pharma trade portal
•API & Bulk drugs
•Covering all segments of exclusive
pharma allied industry. • Packaging machineries &
materials
•Provides complete solution based on
butterfly model • Processing machineries
•Latest available technology for the •Research
Web-Based data management &
Communications. •Project management and
utilities

20. System and
Introduction B2B Structures B2B in Pharma Case Study
Case Study Conclusion
Applications
Portal Features:
B2B Pharma Portal Showcase:
•Utmost privacy & security of data &
transactions
• More than 3000 Companies.
•Compatible with concurrent Buyer –
Suppliers practice
•Over 300 Products /Services.
•Periodic updates & amendments
• 24x7 access to B2B Business Center •16 Essential Segments listings more
than 9000

21. System and
Introduction B2B Structures B2B in Pharma Case Study
Case Study Conclusion
Applications
Categorized
Search facility
Company
Profile
Event
Event
Updates and
Updates
News
Major
Information and
Translation access points
Facility Available on main
page

22. Introduction
System and
Applications Pros v/s Cons
B2B Structures B2B in Pharma Case Study
Case Study Conclusion
Pros Cons
• Google Search engine Support • Website structure
• PayPal facilities • Registration Required
• Advertisement • No end user feedback facility
• Detailed Company Profile • No ease of use.
• Language translator
• Update about technologies
• Press/Media Features
• Easy Narrowing of search

23. Introduction
System and
Applications Pros v/s Cons
B2B Structures B2B in Pharma Case Study Conclusion
Conclusion
• Reviews & Ratings
• Privacy of transactions
• CRM model should be used.
– End user involvement
• Merely a venue- No responsibility

24. References:
• Jones P, 2000 B2B (Business2Business or Business-to-Business) Available
online: http://searchcio.techtarget.com/definition/B2B (Accessed on 26
may 2011).
• Adfero Ltd 24th May 2011 Marketing News Available online:
http://directmarketing.thomsonlocal.com/Win/News-Archive/Marketing-
News/?storyId=84306 (Accessed on 26 may 2011).
• Abel G ,2011 2010: B2B eCommerce (Finally) Realizes Its Potential
Available online:
http://www.demandgenreport.com/archives/demanding-views/443-2010-
b2b-ecommerce-finally-realizes-its-potential.html (Accessed on 26 may
2011).
• Turban E et al 2010. Electronic commerce 2010: A Managerial Perspective