More Related Content Similar to Essential Tools for Product Managers and Marketers by Jesse Gant (20) More from ProductCamp SoCal (11) Essential Tools for Product Managers and Marketers by Jesse Gant2. Categories
• Office Tools • Surveys/Polls
• Meetings/Events • Feedback/Crowdsourcing
• Collaboration/Wikis • Research/Analysis
• Project Management • SEO/SEM
• Requirements/Ideas • Email Marketing
• Wireframing/Prototyping • Social Networking
• Visual Design • Social Monitoring
• Analytics • News/Blogs
• A/B Testing • Help/Support
• User/Beta Testing • Screenshots/Tutorials
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3. Essential!
Office Tools Analytics Email Marketing
Microsoft Office Google Analytics MailChimp
Meetings/Events A/B Testing Social Networking
Eventbrite KISSmetrics LinkedIn
Collaboration/Wikis User/Beta Testing Social Monitoring
Confluence UserTesting.com Social Mention
Project Management Surveys/Polls News/Blogs
Jira Survey Monkey TechCrunch
Requirements/Ideas Feedback/Crowdsourcing Help/Support
Jira Get Satisfaction Zendesk
Wireframing/Prototyping Research/Analysis Screenshots/Tutorials
Microsoft Visio Twitter Snagit
Visual Design SEO/SEM
iStock Photo Google Keyword Tool
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4. Up-and-coming!
Office Tools Analytics Email Marketing
Google Docs Good Data WhatCounts
Meetings/Events A/B Testing Social Networking
Join.Me Monetate Tumblr
Collaboration/Wikis User/Beta Testing Social Monitoring
Podio LaunchRock Klout
Project Management Surveys/Polls News/Blogs
Lighthouse KISSinsights Hacker News
Requirements/Ideas Feedback/Crowdsourcing Help/Support
Evernote Evly Assistly
Wireframing/Prototyping Research/Analysis Screenshots/Tutorials
Cacoo Quora Screenr
Visual Design SEO/SEM
InVision SEMRush
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5. Office Tools
• Microsoft
– Excel
– PowerPoint
– Word
– Outlook
– Visio
• iWork
• Google Docs
• Zoho Docs
• Think Free
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6. Meetings / Events
• WebEx • Dimdim acquired by Salesforce
• Skype • Meeting Wizard
• Eventbrite • Tungle.me
• GoToMeeting • Bridg.me NEW!
• Adobe Connect • ZipDX NEW!
• Yugma • Meetin.gs NEW!
• Backpack • MeetingBurner NEW!
• iChat • Join.Me NEW!
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7. Collaboration / Wikis
• Yammer • Jive
• Confluence • Central Desktop
• Google Sites • Thinkfuse NEW!
• Salesforce Chatter • OneDesk NEW!
• SocialText • Podio NEW!
• Wize Hive
• Wikispaces
• CubeTree
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8. Project Management
• Basecamp • AgileBench
• Jira • Liquid Planner
• Huddle • SmartSheet
• @task • Pivotal Tracker
• Microsoft Project • Freedcamp NEW!
• Rally Software • Statusboard.me NEW!
• Teamly • Lighthouse NEW!
• Wrike
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9. Requirements / Ideas
• Jira • Evernote
• Feature Plan
• AgileBench
• Accept360
• SharePoint
• FreeMind
• XMind
• Mindjet
• MindMeister
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10. Wireframing / Prototyping
Desktop • Gliffy
• Microsfot Visio • ProtoShare
• Microsoft SketchFlow • Creately (Desktop version now too)
• SnagIt • ForeUI
• Axure • Flowchart.com
• iRise • iPlotz
• Adobe Flash Catalyst • Pidoco
• Adobe Fireworks • IxEdit
• FlairBuilder • MockFlow
• Justinmind • Google Drawing
• OmniGraffle (Mac) • Mockingbird
• InVision NEW!
Online
• Balsamiq
Mobile/Tablet
• Cacoo
• iMockups
• Lovely Charts
• FieldTest NEW!
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11. Visual Design
• Adobe Photoshop & • Designers Toolbox
Adobe Photoshop • Eye Dropper
Elements • Gridiron Flow
• Adobe Illustrator • Symbols
• Color Scheme • Silk Icons
Designer
• iStock Photo
• Smashing Magazine
• Dribbble NEW!
• Colour Lovers
• InVision NEW!
• Icons Galore
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12. Analytics
• Omniture (Adobe) • Nielsen
• Google Analytics • ForeSee
• Webtrends • Good Data NEW!
• Coremetrics • Ducksboard NEW!
• Chartbeat • Clicky NEW!
• Mixpanel • GoSquared NEW!
• Tableau
• Dart for Publishers
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13. A/B Testing
• Google Website • Verster
Optimizer • SiteSpect
• Adobe Test & Target • Optimost
• Visual Website • Fivesecondtest NEW!
Optimizer • ABtests.com NEW!
• Performable • Monetate NEW!
• Unbounce
• KISSmetrics
• Optimizely
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14. User/Beta Testing
Desktop UT • uTest
• Morae • ClickTale
• Silverback (Mac) • Mouseflow NEW!
• YouEye NEW!
Online & Remote UT
• Usabilla NEW!
• UserTesting.com
• Open Hallway Betas
• Loop11 • LaunchRock NEW!
• Concept Feedback • Prefinery NEW!
• Feedback Army • My Beta List NEW!
• Userfly • TestFlight NEW!
• Tea Leaf
• Clixpy Other
• User Zoom • BrowserStack NEW!
• UXPin
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15. Surveys / Polls
• Survey Monkey • Qualtrics
• Zoomerang • Poll Daddy
• QuestionPro • Polls Boutique
• SurveyGizmo • Polls Everywhere
• Wufoo • SurveyLegend NEW!
• Inquisite • Survey.io NEW!
• Google Forms • KISSinsights NEW!
• UserVoice • Funnel NEW!
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16. Feedback / Crowdsourcing
• UserVoice
• Get Satisfaction
• Opinion Labs
• Feedback.com
• Kampyle
• Ideascale
• Salesforce
• Poptent
• evly NEW!
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17. Research/Analysis
• Compete • Twitter
• Quantcast • TweetDeck NEW!
• comScore • SiteTrail NEW!
• Experian Hitwise • Quora NEW!
• Scribd
• Slideshare
• YouTube
• Facebook
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18. SEO/SEM
Tools Vendors
• Google Keyword Tool • LSF Interactive
• Google Insights • SEO Inc.
• SEOQuake • SEOHaus
• SEMRush • Webimax
• SEOmoz • SEOP
• SEO Book • Performics
• Bright Edge • Bruce Clay
• Keyword Spy • TopSEOs
• SpyFu
• Experian Hitwise
• Search Engine Land
• Search Engine Watch
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19. Email Marketing
• MailChimp • CampaignMonitor
• CheetahMail • JangoMail
• Constant Contact • WhatCounts
• Vertical Response • StrongMail
• iContact
• ExactTarget
• GetResponse
• Silverpop
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20. Social Networking
• Facebook • YouTube
• Twitter • Foursquare
• LinkedIn • Gowalla
• Digg • Gigya
• Posterous • Google+ NEW!
• Tumblr • Janrain NEW!
• FriendFeed
• Flickr
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21. Social Monitoring
• Radian 6 • TrustYou NEW!
• Lithium • PageLever NEW!
• Social Mention • PeopleBrowsr NEW!
• Visible Technologies • Research.ly NEW!
• WiseWindow • kyoo.com NEW!
• BlogPulse • TwentyFeet NEW!
• Twitalyzer • Simply Measured NEW!
• TwitterCounter • CrowdBooster NEW!
• Technorati • IceRocket NEW!
• SocialFlow NEW! • BoardTracker NEW!
• PeerIndex NEW! • Klout NEW!
• TweetDeck NEW! • TwitSpark NEW!
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22. News/Blogs
• TechCrunch • socalTech.com
• Mashable • Seth Godin
• The Next Web • Betali.st
• GigaOM • Flipboard
• AllThingsD • News.me
• ReadWriteWeb • Newsmix
• Alltop • Social Media Examiner
• Gizmodo • iMedia Connection
• E-Commerce Times • Smashing Magazine
• LinkedIn Today • Search Engine Land
• Hacker News • Search Engine Watch
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23. Help/Support
• RightNow • Help Scout
• Zendesk • Olark
• Assistly • TalkDesk
• Get Satisfaction
• Supportbreeze
• Tender
• SnapEngage
• HappyFox
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24. Screenshots / Tutorials
• Snagit
• ScreenFlow (Mac)
• Screenr NEW!
• Camtasia
• Adobe Captivate
• YouTube
• Vimeo NEW!
• Slideshare
• Brainshark NEW!
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25. Questions or Comments ??
Jesse Gant
@gantjd
linkedin.com/in/gantjd
slideshare.net/gantjd
See 2010 presentation
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