Andrew L. Urich is a professor who provides corporate training and convention speaking on topics related to leadership, influence, negotiation, critical thinking, ethics, and relationships. He has extensive experience speaking to business professionals and tailoring his presentations to meet organizational goals. Urich focuses on providing practical strategies and insights through an engaging delivery that incorporates humor.

1. ANDREW L. URICH
!
Corporate Training & Convention Speaking
“The key to successful
INFLUENCE SKILLS
The Key to Leadership
leadership is influence,
not authority.”
~Kenneth Blanchard “Influence spells the difference between a
manager and a leader.”
• Connect with others so they are open to your
ADDITIONAL TOPICS message
• Look for win/win (more/more) opportunities
• Acquire the attributes of persuasion
! Negotiation: Strategy, • Avoid conflicts and confrontations
Planning and Execution
! Profitable Ideas on
Critical Thinking, Innovation This program is essential for all business people who lead
& Value Creation others, or need to influence individuals within or outside
their organization.
! Ethics Awareness:
The Key to an Ethical
Workplace
!
! Professional Image:
Personal Brand
Management
! Profitable Relationships:
Charm School for Business ANDREW'L.'URICH,'J.'D.'
Puterbaugh Professor of
Ethics & Legal Studies
Oklahoma State University !
Email: aurich@okstate.edu
William S. Spears School of Business www.andrewurich.com
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2. ANDREW L. URICH
!
Corporate Training & Convention Speaking
Negotiation
Strategy, Planning, and Execution
“In business as in life, you don’t get what you
deserve, you get what you negotiate.”
~Chester Karrass
• Find out what makes people say “yes”
• Identify the variable that has the highest
ADDITIONAL TOPICS correlation to “winning” negotiations
• Learn to plan for negotiations effectively
• Avoid the cost trap and the satisfaction trap
! Influence Skills: The Key to
Leadership • Create win/win (more/more) opportunities
• Learn to increase your bargaining power
! Profitable Ideas on
Critical Thinking, Innovation This program is appropriate for everyone who
& Value Creation negotiates terms.
! Ethics Awareness:
The Key to an Ethical
Workplace
!
! Professional Image:
Personal Brand
Management
! Profitable Relationships:
Charm School for Business ANDREW'L.'URICH,'J.'D.'
Puterbaugh Professor of
Ethics & Legal Studies
! Oklahoma State University Email: aurich@okstate.edu
William S. Spears School of Business www.andrewurich.com
Connect on LinkedIn
Like on Facebook

3. ANDREW L. URICH
!
Corporate Training & Convention Speaking
Profitable Ideas on
Critical Thinking, Innovation &
Value Creation
“The big picture is the ultimate measure of an
organization’s value creation. And it’s tough,
because organizations are filled with individuals
obsessing about one small section of truth.”
ADDITIONAL TOPICS • Create value, focus on what matters and innovate
• Be brave. Strive toward self-awareness and face
! Influence Skills: The Key to reality.
Leadership • Question the status quo and think differently
• Make effective decisions and avoid thinking traps
! Negotiation: Strategy, • Develop an environment that promotes innovation
Planning and Execution
This program can be tailored to meet individuals
! Ethics Awareness:
organization goals focusing on innovation, critical
The Key to an Ethical
thinking or both.
Workplace
! ! Professional Image:
Personal Brand
Management
! Profitable Relationships:
Charm School for Business
ANDREW'L.'URICH,'J.'D.'
Puterbaugh Professor of
Ethics & Legal Studies
! Oklahoma State University Email: aurich@okstate.edu
William S. Spears School of Business www.andrewurich.com
Connect on LinkedIn
Like on Facebook

4. ANDREW L. URICH
!
Corporate Training & Convention Speaking
Ethics Awareness
The Key to an Ethical Workplace
“It takes 20 years to build a reputation and five
minutes to ruin it.” ~Warren Buffett
• Awareness is the most effective way to change
human behavior
• A few bad apples can bring down an entire
ADDITIONAL TOPICS organization
• Identify the causes of unethical behavior
• Identify the rationalization trap
! Influence Skills: The Key to
Leadership • Eight concrete factors to consider when faced
with an ethical conundrum
! Negotiation: Strategy,
Planning and Execution This program is an investment for every organization
with a strong interest in protecting their reputation.
! Profitable Ideas on
Critical Thinking, Innovation
& Value Creation
! ! Professional Image:
Personal Brand
Management
! Profitable Relationships:
Charm School for Business
ANDREW'L.'URICH,'J.'D.'
Puterbaugh Professor of
Ethics & Legal Studies
! Oklahoma State University Email: aurich@okstate.edu
William S. Spears School of Business www.andrewurich.com
Connect on LinkedIn
Like on Facebook

5. ANDREW L. URICH
!
Corporate Training & Convention Speaking
Professional Image
Personal Brand Management
“87% of persons losing their jobs or failing to be
promoted were found to have improper work
habits and attitudes rather than insufficient job
skills or knowledge.” ~D. P. Beach
• Image is an important tool of influence
ADDITIONAL TOPICS • Perceptions are based on appearance, behavior
and attitude
• Develop a strategy to control how you are
! Influence Skills: The Key to
Leadership perceived
• Improving self-image is the most important factor
! Negotiation: Strategy,
Planning and Execution This program is recommended for all individuals with
client contact or those interested in developing a
! Profitable Ideas on self-management strategy.
Critical Thinking, Innovation
& Value Creation
! ! Ethics Awareness:
The Key to an Ethical
Workplace
! Profitable Relationships:
Charm School for Business
ANDREW'L.'URICH,'J.'D.'
Puterbaugh Professor of
Ethics & Legal Studies
! Oklahoma State University Email: aurich@okstate.edu
William S. Spears School of Business www.andrewurich.com
Connect on LinkedIn
Like on Facebook

6. ANDREW L. URICH
!
Corporate Training & Convention Speaking
Profitable Relationships
Charm School for Business
“Every business is built on friendship.”
~J. C. Penney
• Embrace the characteristics of the most
persuasive attitude
• The Top 10 reasons people like each other
ADDITIONAL TOPICS • Discover how most people do not meet the
needs of others
• Why do so many managers demotivate their
! Influence Skills: The Key to teammates?
Leadership • “The ability to deal with people is as purchasable
commodity as sugar or coffee. And I will pay
! Negotiation: Strategy,
more for that ability than for any under the sun.”
Planning and Execution
~J.D. Rockefeller
! Profitable Ideas on
“It is difficult to conceive of any individuals in
Critical Thinking, Innovation
business who would not benefit from this program.”
& Value Creation
~Ken Eastman, Department Head, Management,
OSU
! ! Ethics Awareness:
The Key to an Ethical
Workplace
! Professional Image:
Personal Brand
Management ANDREW'L.'URICH,'J.'D.'
Puterbaugh Professor of
Ethics & Legal Studies
! Oklahoma State University Email: aurich@okstate.edu
William S. Spears School of Business www.andrewurich.com
Connect on LinkedIn
Like on Facebook

7. !
ENDORSEMENTS! Andrew!L.!Urich!
“Serious!message…!very!entertaining!delivery.”!
~GARY!HUNERYAGER!
Clients!
!
!!!VP,!OGE!Energy!
“Andy!has!been!a!favorite!guest!speaker!at!Chesapeake!for!several!
!
years!now.!His!sessions!on!Influence,!Professional!Image!and!Critical!
Thinking!are!highly!requested!and!always!well!attended.!Andy!offers!
a!unique!blend!of!humor,!insight!and!thoughtQprovoking!content.”!
~KATE!BEAVIN!
!!!SPHR,!CPLP;!Director!–!!
!!!Training!and!Development!
!!!Chesapeake!Energy!!
!!!Corporation!
!
“Through!humor!and!challenging!topics,!Professor!Urich!promotes!
thinking!in!the!most!positive!way!—!by!self!examination.”!!
~!DOUG!GOTTLIEB!
!!!!CBS!Sports!
!
!“Talk!about!a!tough!crowd!!Professor!Urich!spoke!to!over!450!
lawyers!and!insurance!professionals!at!our!national!conference!in!
Denver.!He!delivered!practical!and!useful!advice!in!a!very!
!
entertaining!presentation.!In!fact,!numerous!members!endorsed!him!
as!the!best!presenter!we!have!ever!had!in!the!history!of!our!
association.!I!would!highly!recommend!Professor!!
Urich!to!any!organization.”!!!!!! !
~!WARREN!L.!SIEGFRIED,!J.D.!
!!!!!!!!! !!!!!Program!Chair!!
!!!!!!!!!!!! !!!!!Trucking!Industry!Defense!!
!!!!!!!!!!! !!!!!Association!
!
“No!matter!the!audience,!Andy!brings!a!message!that!challenges!the!
listener.!Through!the!presentation!of!a!different!perspective,!Andy!
changes!the!way!you!see!things.!!Furthermore,!his!style!and!delivery!
relay!techniques!that!stick!with!you.!!People!remember!Andy!Urich.”!
~!GALEN!MARTENS!
!!!!Senior!VP!Q!CFO!
!!! !!!!First!Oklahoma!Bank!
!
!
“Fabulous!class.!I!laughed!and!I!learned.”!
~!Dr.!RAJ!BASU!
!!!!VP!of!Academic!Affairs!
!!!!OSUQTulsa!
!
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