The webinar covers the following issues: How to build the basis of a strong SEO-oriented strategy and what must-dos should be implemented immediately to achieve success; How to expand the areas of a vigorous SEO-based promotion using most common techniques; What tricks should be correctly followed and never overused in order to build a reasonably optimized site.

1. The Top 10 MUST-Dos in the Ever-
Changing World of SEO
Daria Kizilova, Webinar
SEO analyst
© 2012 Promodo www.promodo.com United Kingdom United States
contact@promodo.com +44 0203 1376 681 +1 347 809-34-86

2. Important Trio
• Content and meta
tags
• Navigation
• Link-building
strategy
© 2012 Promodo www.promodo.com United Kingdom United States
21.3.11 contact@promodo.com +44 0203 1376 681 +1 347 809-34-86

3. On-site works
• Refined keyword research
• Unique, appealing and fresh content
• Natural integration of keywords into meta
tags
© 2012 Promodo www.promodo.com United Kingdom United States
21.3.11 contact@promodo.com +44 0203 1376 681 +1 347 809-34-86

4. Fresh, unique and easy-readable content will draw
clients to your site
© 2012 Promodo www.promodo.com United Kingdom United States
21.3.11 contact@promodo.com +44 0203 1376 681 +1 347 809-34-86

5. Navigation tips
• Wise functionality
• Responsive design
• Internal link
hierarchy
21.3.11
© 2012 Promodo www.promodo.com
contact@promodo.com
United Kingdom
+44 0203 1376 681
United States
+1 347 809-34-86

6. DON’T forget your little helpers:
sitemap.xml
robots.txt
redirects
© 2012 Promodo www.promodo.com United Kingdom United States
21.3.11 contact@promodo.com +44 0203 1376 681 +1 347 809-34-86

7. Make a strong link-building campaign
Watch each of your backlinks
Filter them by rank and popularity
Renew backlinks mensualy
© 2012 Promodo www.promodo.com United Kingdom United States
21.3.11 contact@promodo.com +44 0203 1376 681 +1 347 809-34-86

8. Drive your competitors mad
Be on top of recent SEO news
Make a strong competitor analysis
© 2012 Promodo www.promodo.com United Kingdom United States
21.3.11 contact@promodo.com +44 0203 1376 681 +1 347 809-34-86

9. Effective Competitor
Analysis
Review the age of
domain, Alexa Rank
and number of
backlinks
Examine the best-
ranking keywords
Crawl into dynamics of
the link-building
strategy
21.3.11
© 2012 Promodo www.promodo.com
contact@promodo.com
United Kingdom
+44 0203 1376 681
United States
+1 347 809-34-86

10. NEVER FORGET THIS
© 2012 Promodo www.promodo.com United Kingdom United States
21.3.11 contact@promodo.com +44 0203 1376 681 +1 347 809-34-86

11. Thank you for your attention!
If you have any questions, e-mail us at contact@promodo.com
Daria Kizilova
Promodo
d.kizilova@promodo.com
www.promodo.com
© 2012 Promodo www.promodo.com United Kingdom United States
contact@promodo.com +44 0203 1376 681 +1 347 809-34-86