Join Purity Organic in bringing organics for all. This document contains more information about the company, distribution, sales and marketing.

1. Our Story
It was 1996 when we first introduced Purity Organic fruit to your local market.
We focused on marketing delicious, fresh, organic produce at reasonable prices
and we guaranteed organic farmers the best possible return for their crops. We
were innovative and worked hard for the growers and now sell more organic
tree fruit (apples, oranges, avocados, mangoes, and the like) in the United
States than anyone else.
In 2003, in a continuing effort to help organic growers, we
started bottling juice made from this delicious fruit, finding
that delicious fruit makes delicious juice. We were also able to
sell our high quality organic juice at an accessible price because
we partnered with the growers and cut out the middleman –
making Purity – organic for everyone!
As time has passed, we have continued to innovate – developing a line of
vitamin-enhanced juice beverages called “functional drinks.” With at least twenty
percent juice and rich flavor but no more sugar than the leading vitamin-
enhanced water, they were yet another unique organic offering.
Today, we offer nine outstanding juices and functional drinks, varying from the
nostalgia-inducing to the exotic, each made with the same attention to quality
and commitment to organic farmers you have come to expect from our produce.
We’re Purity.Organic – where better fruit makes better juice.
www.purityorganic.com info@purityorganic.com 415.673.5555

2. Fruit, Juice & Functional Drinks
Helping organic farmers promote sustainable agriculture since 1994
Juices Functional Drinks
new bottles made from 20% less plastic! (vitamin-enhanced juices; only 60 calories per serving)
Lemonade 8 92809 00002 8 Apple Juice 8 92809 00004 2 Pomegranate Blueberry 8 92809 00018 9
With a high percentage of fresh organic lemon juice Our 100% Apple Juice – pressed fresh only when Pomegranates and blueberries – antioxidant superstars – blended
– never from concentrate – our Lemonade is a apples are at the height of their season – with traditional ginkgo biloba to help improve memory and
sweet, tart revelation of flavor which consumers tell incorporates at least five varieties of apples to create increase attention in our most popular functional drink
us is the best on the market its signature rich, delicious flavor
Strawberry Paradise 8 92809 00012 7 Cranberry Harmony 8 92809 00009 7 Orange Mango Tangerine 8 92809 00014 1
From the sun-drenched fields of California, Tart cranberry juice expertly blended with the Orange, mango, and tangerine blended together in a
a purée of strawberries so sweet we had to marry sweetness of apples and grapes. - a sweet, functional drink that includes vitamin B, calcium, and
them with a tart splash of organic lemon juice sharp melody your tastebuds will never forget electrolytes to keep you at the top of your game
Citrus Passion 8 92809 00000 4 Half & Half 8 92809 00023 3 New! Mango Wonder 8 92809 00025 7
A morning OJ alternative, Citrus Passion combines We’ve blended our famous organic lemonade Available As the largest US supplier of fresh, organic mangoes,
organic orange juice with a touch of lemon and with organic, fair trade iced tea to create the Nov 2010 Purity combined these sweet beauties with a
passionfruit that will awaken your tastebuds perfect marriage of taste and refreshment squeeze of tart lemon and voila! Mango Wonder.
all beverages sold in 12 x 16 oz. cases and shelf-stable for 12 months

3. MARKETING AND SALES INFORMATION
General Inquiries:
1625 Bush Street, Suite 3
San Francisco, CA, 94109
415.673.5555
info@purityorganic.com
www.purityorganic.com
www.facebook.com/purityorganic
Press & Marketing Inquiries:
Sara Clow
sara@purityorganic.com
415.673.5555
Sales / Distribution Inquiries:
Dave Minnick
dave@purityorganic.com
415.673.5555
Where to Buy?
Purity Organic juices are found in the produce section at Safeway, Vons, select Whole Foods, QFC in
Seattle, King Soopers/City Market (CO), Duane Reade in NYC as well as select natural retailers, cafes,
and independent shops. To find a location nearest you, please visit the Purity store locator at
www.purityorganic.com/findus.html.
The full line-up of organic juices and functional drinks are also available for home delivery online at
Amazon.com and Safeway.com (where available).
The Manufacturer Suggested Retail Price (MSRP) for Purity Organic juices and functional drinks is $1.99.
Distribution:
For more information and to find a distributor partner near you, please contact Dave Minnick at
dave@purityorganic.com 415.673.5555.
Major metro area distributors include:
Haralambos Beverage Co: Southern California
DBI Beverage: Northern CA including San Francisco, San Mateo, Lake, Mendocino, & Nevada Counties
EK Beverage: Seattle and surrounding
Maletis Beverage: Portland and surrounding
Exclusive Beverage Distributors: New York City
Marketing / Social Networking / Community:
With a grassroots marketing approach, Purity Organic is excited to take an active role in the online
conversation with fans, reviewers, bloggers, Tweeters and everyone in between through a vibrant
Facebook fan page www.facebook.com/purityorganic, lively Twitter www.twitter.com/purityorganic
feed and review sites such as Amazon.com, Yelp and Google Places. Please email
sara@purityorganic.com if you would like to be added to the press release list.
We “Bring Purity to the People” as often as possible through samplings and events. Please become a
Facebook fan or follow our twitter feed for the What, Where and When.
In addition to giving back to organic fruit growers, we also give back to the community. Check out
www.purityorganic.com for our growing list of community partners.

4. PURITY ORGANIC JUICES & FUNCTIONAL DRINKS
Product Specifications
Gross
Shelf
UPC Codes Case Size Description Weight Case Dimensions (in.) Pallet Specification Package Dimension (in.)
Life
(lbs)
Length Width Height Cubic Ft Cs/Lyr Lyrs Cs/Plt Weight Plt Ht. Stk Ht. Length Width Height
PURITY ORGANIC JUICES
8 92809 00002 8 12 16 oz Purity Organic Lemonade 12 mo 14.5 10.75 8.00 7.50 0.37 20 6 120 1790 51 1 2.50 2.50 7.50
8 92809 00012 7 12 16 oz Purity Organic Strawberry Paradise 12 mo 14.5 10.75 8.00 7.50 0.37 20 6 120 1790 51 1 2.50 2.50 7.50
8 92809 00000 4 12 16 oz Purity Organic Citrus Passion 12 mo 14.5 10.75 8.00 7.50 0.37 20 6 120 1790 51 1 2.50 2.50 7.50
8 92809 00004 2 12 16 oz Purity Organic 100% Apple 12 mo 14.5 10.75 8.00 7.50 0.37 20 6 120 1790 51 1 2.50 2.50 7.50
8 92809 00009 7 12 16 oz Purity Organic Cranberry Harmony 12 mo 14.5 10.75 8.00 7.50 0.37 20 6 120 1790 51 1 2.50 2.50 7.50
8 92809 00023 3 12 16 oz Purity Organic Half & Half NEW! 12 mo 14.5 10.75 8.00 7.50 0.37 20 6 120 1790 51 1 2.50 2.50 7.50
8 92809 00025 7 12 16 oz Purity Organic Mango Wonder NEW! 12 mo 14.5 10.75 8.00 7.50 0.37 20 6 120 1790 51 1 2.50 2.50 7.50
PURITY ORGANIC FUNCTIONAL DRINKS
8 92809 00018 9 12 16 oz Purity Organic Pomegranate Blueberry Functional12 mo 14.5 10.75 8.00 7.50 0.37 20 6 120 1790 51 1 2.50 2.50 7.50
8 92809 00014 1 12 16 oz Purity Organic Orange Mango Functional 12 mo 14.5 10.75 8.00 7.50 0.37 20 6 120 1790 51 1 2.50 2.50 7.50
16 oz
For more information, please contact:
info@purityorganic.com
(415) 673-5555
www.purityorganic.com