1. Big Data, Fast Insights
BigQuery overview
Anish Malhotra
Head of Sales Engineering, Asia
2. Established technology trends
By 2016, 50% of global 1,000
companies will have stored customer
Cloud sensitive data in the public cloud.
Source: Gartner, 2012
96% of the US population has a mobile
Mobile phone, 40% now own a smartphone.
Source: Google, 2012
1 in 3 young professionals prioritize choice
Social of devices, apps and social tools above
salary.
Source: CISCO, 2011
3. Gartner Nexus of Forces Information
A Gartner concept describing the
Cloud
Social
four forces that they believe will
combine to create a new era of
computing and new
opportunities for business.
http://www.gartner.com/technology/research/nexus-of-forces/ Mobile
Enterprise
4. Google = Strategic Partner Information
Search Appliance
Google has all the key pieces to Cloud Storage
be the centre of IT change
YouTube
moving forward.
Google Apps App Engine
Driving force behind the next
Cloud
Social
Drive
Google.com
generation of IT change. Google+
Our culture is open and agile and Compute Engine
Maps
allows for rapid technology
development that is market Latitude Chrome OS
driven.
Android Chrome
Mobile
Enterprise
6. Build - The Google Cloud Platform
Build Compute Store Analyze
Google Google Compute Google
Google Cloud Storage BigQuery
App Engine Engine
Powerful, scalable Full Linux virtual Store, access, and Analyze terabytes of data
application development machines running on manage your data. in seconds.
and execution Google's infrastructure.
environment.
Google Cloud SQL &
NoSQL
7. Enterprise class
Scalability Availability
Serve any number of users Data replicated in multiple
data centers
99.9%
Reliability Premium Support
99.9% SLA Paid support from Google
engineers
8. 5M
Businesses
Google confidential | Do not distribute
9. Value of Transformation
Collaboration, Innovation,
Culture Corporate Transformation, Coaching,
Virtual Teams
Engagement, Speed,
Flexibility, Talent Retention
Process Agility,
Business Functional Training, Change Management,
Adapt Processes
Productivity Gains, Mobility,
Knowledge Discovery
Lower TCO, lower CapEx,
Technology Data Migration, Deployment, Integration Technology Refresh,
Feature Upgrades
10. BigData Next Frontier for
Innovation, competition and Productivity
BigData - Capturing its value
"60% potential increase in retailers operating margins
possible with BigData"
"$600 billion potential annual consumer surplus from using
location data globally"
"$300 billion potential annual value to US health care .... more
than double the total annual healthcare spending for Greece".
Source: McKinsey and Company
11. BigData is Strategic: Potential for Big Value creation
Who is incharge of BigData Topic?
Given 'C' level visibility, organizations understand
strategic nature of BigData
12. Treasure Trove of Data: Every Process, Every
Interaction
IDC: 40% CAGR in Twitter: Now over NCBI GenBank: Protein sequences
digital information 50M tweets per day double every 18 months
34,722 tweets/min
… with new data sources and data types
Devices Statistics
phones, vehicles, set-top boxes, open government / public transparency
power meters, RFID, GPS
Social Enterprise
interactions, behaviors, web analytics, customer database
user generated content marketing, business operations
14. BigData Challenges Ahead
85%
of Fortune 500 organizations will fail to effectively
exploit big data for competitive advantage through
2015.
Predicts 2012: Four Forces Combine to Transform
the IT Landscape
15. BigData reality today
Information growing faster than ability to leverage it
Most organizations can't capture all generated data
Many organizations not equipped for big data
Traditional BI doesn't scale to big data
Few solutions accessible to most organizations
Data is a core business asset
Data is a competitive advantage
19. BigData Analytics Cloud Platform
BigQuery: a fully-managed data analytics service in the cloud.
Unlimited storage. Interactive analysis on multi-terabyte datasets.
Adwords Other BI
DCLK Tools
Analytics
Google
Spreadsheets
App Engine
Scalable Storage App
SQL API
Corporate data
Co-Workers
3rd party data
Store all your data Analyze interactively Securely Share/
in the cloud Mash it up distribute the results
20. Store and analyze data:
It's scalable, high performing and hassle-free
Unparalleled scale and performance
"We explored several data analytics solutions. Nothing
comes remotely close to the sheer power of Google
BigQuery. It made large-scale data collection and
crunching possible with little effort, which has translated
to a significant business advantage."
- Pradeep Kumar, Technical Architect Redbus
Business Intelligence Dashboards
“Google BigQuery Service makes it possible to examine
millions of records in seconds. Speed is an essential
part of our application, and BigQuery Service gives
us that.”
– Richard Verhoeff, Founder, Crystalloids Innovations
Google Innovation Advantage
“Google’s infrastructure gives us incredible data processing
capabilities with little effort on our part. BigQuery lets us
perform analyses on the fly and receive answers in
seconds. We know that as our customer
base grows, the system will scale with us.”
—Thyago Liberalli, Chief Technology Officer, Boo-box
22. Takeaways for business
For the line-of-business
The more you can ask, the smarter your questions become
Data mashups can unlock new business insights
Democratizing data analysis can improve decision making
For IT
Store all the data, analyze & join it later
Hybrid works - ramp up with a mix of cloud & on-prem
Use the web to set data free - build apps on data
More on BigQuery https.//developers.google.com/bigquery
More on Google services http://cloud.google.com
