2. QUADRILLION PARTNERS – WHY THE BUBBLES?
The Quadrillion Partners Logo was designed to visually depict three key aspects of our brand that
differentiates Quadrillion Partners from other Operational Private Equity firms:
1. Our unique approach to value creation, the 10^15 Method pinpoints the top 10 initiatives to be implemented
in the first 15 months of an investment to drive value. This “critical path” is depicted in the logo with the
bright blue bubbles, the gray bubbles depict all the “noise” that often detracts from operational improvement
plans staying on track.
2. Data and data analytics. There is a vast amount of data being created each day and middle market
businesses don’t typically know how to leverage this data to compete. The bubbles on the logo are a visual
depiction of the making sense of the chaotic amounts of data through focusing specific analytics around key
decisions to help guide each initiative along its critical path to implementation.
3. We focus on Complex middle market situations. Often these are transactions that would be deemed too
“messy” for many “operational” firms. We roll up our sleeves, to work through the clutter. The bubbles
represent the complexity and possible clutter in such transactions.
OUR LOGO VISUALLY REPRESENTS OUR
DIFFERENTIATION AND HOW WE DRIVE VALUE
3. QUADRILLION PARTNERS – LONG LOGO
• This logo is used most often since it is versatile and doesn’t take up to much room
• Often used for print formats
4. QUADRILLION PARTNERS – SQUARE LOGO
• This version of the logo is used most often for online these typically requires a more square format.
• We love this one because it really drives home the idea of “complexity” in mapping out a critical path
and cutting through the clutter.
Fun Fact: This was our original logo, the more simplified versions came next.
5. QUADRILLION PARTNERS – CLEAN LOGO
• This logo is our very simplified , has been used for collateral, printing
• Most used when black and white logo is required
6. QUADRILLION PARTNERS – LIGHTING THE CRITICAL
PATH LOGO
• This is our tagline. It’s what we do.
• We identify the critical path to value “lighting the way” through complexity, avoiding
rabbit holes and precisely using data and analysis to drive value.
7. QUADRILLION PARTNERS – CONTACT US
George Stelling, Managing Partner
(650) 678-1887
gstelling@quadrillionpartners.com
David Bryant, Partner
(203) 423-3133
dbryant@quadrillionpartners.com
Christopher Lombardi, Managing Director
(312) 890-4322
clombardi@quadrillionpartners.com
222 West Las Colinas Blvd., Suite 1630
Irving, TX 75039
Office: (214) 301-5000
www.quadrillionpartners.com
Jeffrey Lee, Vice President
(832) 259-2909
jlee@quadrillionpartners.com
Jessa McIntosh, Associate
(617) 216-3059
jmcintosh@quadrillionpartners.com
Krista Stelling, VP Marketing
(940) 391-9479
kstelling@quadrillionpartners.com