wordpress installation mistakes that can ruin your whole website/blog. Know them to protect them.

1. binarynot e.com
http://binarynote.com/3-installing-wordpress-blunders-that-can-ruin-your-wordpress-blog-seo-2.html
3 Installing wordpress blunders that can ruin your wordpress
blog SEO
By rakesh 12 Commentsf ind us on twitterf ind us on f acebook
Ignorance of Law is no excuse, especially when you are in highly competitive online business of blogging.
If you want to maximize your ranking and ensure that you are not penalized by Google Panda or Penguin,
You must take control of your own business ( ie your blog or site ) You must claim your ownership of each
and every element f rom SEO – link optimization, duplicate contents to its speed.
That may seem unf air f or all the beginner , how they can understand what is right and what is wrong, so the
simple answer in this case is – Learn
1. Canonicalization for WordPress
Canonicalization means – the most relevant page with highly ef f ective inf ormation. But it may seems
something weird to my new f riends.

2. Suppose you are accessing your website using these two methods like http://binarynote.com and
www.binarynote.com now google has two version of your home page. How, it will decide which is the most
relevant pages between these two sets of URLs.
You can say both of them are working, so where is the dif f erence, but there is a huge dif f erence, every
time Google crawler think………one of them is original and second is duplicate – thus decrease your rank
without being duplicate content anywhere???. Yes this is True!!!!!
So to tell Google that both URLs are directing on a single page – Canonicalization is used.
Bef ore we start lets see what happened to my own blog when I checked it in Google webmaster Tool.
There are a huge list of duplicate meta description and title tags are lying in my webmaster tool
One such problem was this – ?replytocom=xxxxx.
Another issue that I noticed in my blog – was it still contains some of the articles having post IDs and
category ID in the database.
As you already aware that Google takes duplicate contents very seriously, so my f irst priority was how to
handle this problem
What is ReplytoCom URLs
Replytocom URLs are auto generated by wordpress system with enabled to comment reply f eature. This is
basically a query string that gets attached with every original URLs , this replytoCom gets appended with
every article/post URL which has some comments.
So your very own url will look like this http://7-easy-ways-to-make-your-wordpress-blog-more-
popular.html?replytocom=12545

3. Basically these URL’s get generated f rom the posts comments you gets f orm the site visitors, so as much
as comments you have on your posts as much replytocom URL’s get generated.
Some f amous bloggers like amit aggarwal had disabled comment on his labnol.org. But that does not mean
that you have to disable commenting f eature f rom your Blog.
This is one problem of Canonicalization f or wordpress.
General Canonicalization solution in wordpress
General setting
This is f irst and the f oremost overlooked settings in all the wordpress blogs. Newcomers does not pay
attention on these two settings specially.
These two seems equally easy but make a big dif f erence when you are in the process of installing
wordpress f or the f irst time. The f irst one “Wordpress Address url” tell how you want your URL to be
appear on the search engine and the second one is where you actually want to store your all wordpress
f ile.
The second option automatically create a 301 redirection internally and mainly used when you want to
install your wordpress in a subf older.
Suppose you have installed your wordpress f iles in a subf older like /blog. Then the site address will looks
like this.
http://localhost/blog
in our case we want the URLs like http://binarynote.com so this must be my wordpress address and site
address will be than http://binarynote.com/blog.
Google Webmaster Settings
The second most important is how your search engine Google crawl your website. Most of the time
newcomers leave this setting, but using this your can also direct how your search engine will see two similar
URL.

4. All in One SEO Pack
This is one of the simplest task, Though I am a big f an of Yoast SEO but this setting is unique in All in one
seo pack. Install All in one seo pack and open its setting.
Check whether canonicalization option is checked on not. Canonicalization option automatically can
canonical keyword with all the URL attached with your link……. And that you need not to def ine in your each
and every post/page.
Replytocom Problem Solution
Up to this level we have discussed how we can f ight against the basic ignorance , but how to deal with
replytocom that is not dealt up to this lavel. This simple but most notorious problem can be handled using
these three methods
Google webmaster URL settings
The f irst and the f oremost solution again comes f rom the search engine leader- Google. Using the same
Google webmaster tool, you can def ine how this smart idiot should see your wonderf ul work.
Under the conf iguration tab -> select URL Parameter ->reytocom hyperlink ->edit

5. Note in the above f igure we have change not to crawl this type of URLs
Robots.txt file
Robots.txt f ile is not automatically generated by your def ault wordpress installation. All the time you have
to generate it. A wonderf ul robots.txt f ile is written by …………………………….
If you are not comf ortable with robots.txt f ile than you can also take help of this wonderf ul tool to
generate your very own robots.txt f ile.
Now you have to add this simple code in this robots.txt f ile
Disallow : *?replytocom
and upload in your web server’s root directory
Replycom redirector Plugin
I am not a big f an of plugin, plugins was basically developed to enhance the core of wordpress plugin, they
are wonderf ul tools to enrich the wordpress ecology, but at the same time they also increase the page
loading time of your site.
If the previous two solution does not attract you and you do not f ind yourself comf ortable with managing
your Google webmaster tool or robots.txt, only then try this wordpress plugin to combat ?replytocom
problem using replytocom redirector wordpress plugin.
Though the plugin had not been updated f or more than 2 Years, but still usef ul.
2. Yoast SEO
May be your website had been hit by Google Panda due to Yoast SEO settings ?
As I have written on the previous page, I am a big f an of Yoast SEO, besides that a little research can save
your whole website to be penalized by GOOGLE Panda.
Does it sound weird…..
I am 100% firm, if you were not conscious about yoast SEO setting .
But bef ore that allow me to explain what is Panda update in a nutshell in my words

6. This is a domain level penalty – so any thin content or duplicate content can lead a domain level
penalty f or your whole website
Thin contents means here – short articles, Duplicate values, Duplicate meta description, Duplicate
title tags, duplicate paragraph etc. etc.
I am not going to discuss here –“ how to combat Google panda”. Harsh aggarwal of shoutmelod , had
already written a wonderf ul article on that.
Check out this simple query in Google search bef ore you read the next paragraph
Site:www.yourdomainname.com .
Did you notice any thing special on the result page ? No …….wait a minute. Click on the last page of the
result.
Is it ok f or you? Did you see anything weird ?
Google crawled all that pagination pages, tages, /wp-admin and /wp-content f olders also.
Since wordpress power more than 10 million web pages and all of them are having the same wp-admin and
wp-content pages . Does that not also mean you are publishing duplicate contents on your website?
So the Penalty was inevitable, Am I right ?
Solution for Thin contents and Duplicate Title Tag and Meta Description
Solution is more simple than you are expecting. Here , I am going to list out the solution f or each type of
error(s) – not exactly error…a proper word must be redundancy.
Duplicate Title Tag
– This is not basically a problem of Yoast SEO plugin, but it is a problem of poorly designed wordpress
theme or f ree theme. This always advised – always use premium themes like genesis or thesis f ramework
or use premium f ree themes .
Force rewrite title tag. This setting will automatically erase any title tag generated by your wordpress theme.
Thus will produce only a single title f or your whole article.
Yoast Sitemap

7. : If you are generating your website’s sitemap through Yoast- SEO then , do not include tags,
post,categories.
Tags were basically used to categorize the post inf ormation according to their usef ulness, and used by
black hat seo to increase the CTR, now useless, and increase redundancy.
Since post are normally the static inf ormation like privacy policy, comment policy or Term of uses, contact
f orm etc etc , does not f urnish any new or unique value, Thus must not be crawled.
3. w3Total Cache
The time taken by your site to load is inversely related to the time spend by the user on your website.
This plugins is better known f or its perf ormance enhancement f eatures. As per the claims on the of f icial
website, it can reduce webpage loading time upto 10 times.
Do you know? It can also ruin your whole wordpress website…. If you are on a shared hosting and
unf ortunately selected one such f eature……….designed to enhance the speed!!!!!!!!!!!! Sound weird but it is
true.
Solution of misconfigured w3Total Cache Plugin:
Af ter three weeks long research and experiment, I was able to pinpoint the exact problem… The problem
was not the web server or plugin.
It was minify setting ? So the solution of the whole problem was under the minif y setting .
Never ever try to save your cached inf ormation on the shared hosting server as it leads latency and overall
website loading time, since f or every query your web server try to update the disk cache and then try to
reload the same data f rom the disk….Thus increase overall http requests and increase the page load time
exponent.
[ YOututbe Video f or w3total cache plugin tutorial ]
In my case the time taken bef ore was 4 sec and af ter this simple ( Now I can say ) conf iguration error, was
approximately 12 second( more than 300%).
Conclusion
Pagination of your wordpress website can also give you a complete headache. It is one page rank reducing

8. f actor of your website.
Every paginated page contains only the excerpt of the posts thus – Short paragraphs – means – thin
contents- Google Panda Penalty. So choose your wordpress theme very caref ully.
[ You tube Video on Google Pagination Problem ]
While generating sitemap, category should be included or not is a long debated term. What is right or or
wrong? I have lef t f or you. How do you f ound this article usef ul, do not hesitate to share with us.
Updated on : Sunday 14th of April 2013