Razoo CEO, Lesley Mansford, gave a presentation on Crowdfunding for Causes at the 2013 Nonprofit Technology Conference in Minneapolis, MN. This brief presentation highlights the best practices in creating and supporting successful, online fundraisers for nonprofits.
Idea – it’s a campaign plan it before you put up your page
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Speak to widgets and facebook
You can use incremental goals and updates to keep your donors engaged in your ongoing story. Not only will your supporters enjoy seeing your success, but these regular updates serve as reminders for those who haven’t given yet. Also post interesting, eye-catching things that can encourage your friends to share it with their friends on their own social pages.