2. Products
● Beats by Dr. Dre headphones
● Beats Audio
● Beats Pill
● Beats Music
3. Financial Information
● Revenue:
● $350 million (2011)
● $1.4 billion estimated (2013)
● HTC bought a majority stake in 2011 for $300
million
● HTC sold its stake back to Beats over 2 years
for $415 million
● Investment of $500 million from the Carlyle
Group (2013)
4. History
● Founded in 2008 by Dr. Dre and Jimmy Iovine
and released Beats by Dr. Dre Studio
Headphones
● Licensed Beats Audio to Chrysler, HP, and HTC
in 2011
● Launched Beats Music in January 2014