Yes, the IoT is upon us. But what do we need to do to make it come to life? I've attended three big events recently. I share what I learned and I offer three //todos. First presented at M2M Evolution in Miami, January 30, 2014
2. I travel to events and talk to
people about their work.
This is a summary of my recent findings.
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7. In fact, at Dreamforce 2013, we introduced a key concept:
Connect with your customers in a whole new way
8. And we shared a great new story!
Mobile Apps on Salesforce1 Platform Allow NEB to reach
Scientists Through Connected Freezers
• Freezers contain genetic enzymes and are primary touch point with customers.
• End-to-end customer service, sales, marketing & inventory app runs on Salesforce.
• Mobile freezer app and telematics reporting built on Heroku and stored in Force.com.
Watch on YouTube.
11. Event #1: The Connected Device Lab
Dreamforce 2013 DevZoneLab
20k Enterprise Dev Attendees, 15 Partners, 21 Workshops,
Arduinos, Raspberry Pis, ARM mbeds, sensors, actuators,
2 Product Launches,1 Open Source Robotics Library Release
12. Takeaway #1: The Connected Device Lab
Enterprise devs are not IoT ready.
Don’t get devices, sensors or business use cases.
13. Event #2: ThingMonk
Produced by RedMonk
London, ~20 Presentations (all on YouTube),
Maker/Hacker focused: Lots of really creative thinking.
Best question: “Does your project deserve to exist?”
24. References
• Every Internet of Things Thing at Dreamforce 2013
• Things Do in the Connected Device Lab
• DIY Wireless Sensor Network
• Dreamforce 2013 Internet of Things Kickoff
• New England BioLabs Story
• Philips Puts Customers at the Center of Their Company
• Salesforce IoT, ThingMonk & the Frankencoffee
• ThingMonk Videos
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Our customers have responded to our offerings with lots of enthusiasm. Our customers and their success have propelled us to be the world’s #1 CRM and #1 enterprise cloud computing vendor according to IDC and Gartner.And while we’re excited about our business momentum, our ongoing focus is grounded on a firm commitment to innovation and leadership. This is why in addition to being pleased with industry analyst recognition from IDC and Gartner, we’re particularly excited to be cited by Forbes Magazine as the world’s most innovative company for three years in a row.--------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------- Additional Context on accolades:Forbes “Most Innovative Companies in the World”is awarded to the company offering the most “Innovation Premium” - The Innovation Premium is a measure of how much investors have bid up the stock price of a company above the value of its existing business based on expectations of future innovative results (new products, services and markets) . Members of the list must have $10 billion in market capitalization, spend at least 1% of their asset base on R&D and have seven years of public data.The FORTUNE World’s Most Admired Companies study surveys top executives and directors from eligible companies, along with financial analysts, to identify the companies that enjoy the strongest reputations within their industries and across industries.In Dec 2012, the Economist awarded salesforce.com and Marc Benioff the award for innovation in the process and service category Forbes “Best Companies to Work For” – salesforce.com was awarded #22 for 2013. The ranking of the top companies was determined by taking cumulative average ratings from the half-million employees who responded to the 18-question survey between Nov. 24, 2011 and Nov. 13, 2012.CRM Market Leader Awards: The Market Leader Awards rate the top five vendors in categories based on a composite score that includes revenue, revenue growth, market share, customer wins, reputation for customer satisfaction, depth of product functionality, and company direction.
It's an Internet of Customers, and we need to reassess -- we need to reassess how we connect with our customers in a whole new way. Everyone and everything is connected. You see, some companies pivot to their shareholders. Some companies pivot to their competitors. Some companies pivot to their partners. But at salesforce.com, we pivot to our customers, and we have one message to our customers: Pivot to your customers. Your customers have the answers. There's never been a more important time to listen and interact and engage with your customers. That is what the new world is about. That is what we are doing here when we talk about the third wave of computing it’s not an Internet of Things, it’s an Internet of Customers.
See the video here: http://www.youtube.com/watch?v=7xb2eIiVNQg