Demag Cranes AG - Financial and Strategic Analysis ReviewSummaryDemag Cranes AG (Demag Cranes) is a cranes part manufacturer. The company is engaged in the distribution of industrial cranes, crane components, harbour cranes and port automation technology. The company also provides maintenance and refurbishment services. The business segments of the company are industrial cranes, port technology, and services. Demag Cranes has expertise in the development and design of technologically advanced cranes and hoists as well as automated transport and logistic systems in ports and the manufacture of high-quality components. The company has manufacturing facilities in 16 countries and has customer reach in over 100 countries.This report presents an in-depthbusiness, strategic and financial analysis of Demag Cranes AG. The report provides a comprehensive insight into the company, including business structure and operations, executive biographies and key competitors. The hallmark of the report is the detailed strategic analysis and Global Markets Direct's views on the company.Scope' The company's strengths and weaknesses and areas of development or decline are analyzed. Financial, strategic and operational factors are considered. ' The opportunities open to the company are considered and its growth potential assessed. Competitive or technological threats are highlighted. ' The report contains critical company information ' business structure and operations, the company history, major products and services, key competitors, key employees and executive biographies, different locations and important subsidiaries.' It provides detailed financial ratios for the past five years as well as interim ratios for the last four quarters.' Financial ratios include profitability, margins and returns, liquidity and leverage, financial position and efficiency ratios.Reasons to buy' A quick 'one-stop-shop' to understand the company. ' Enhance business/sales activities by understanding customers' businesses better.' Get detailed information and financial & strategic analysis on companies operating in your industry.' Identify prospective partners and suppliers ' with key data on their businesses and locations.' Capitalize on competitors' weaknesses and target the market opportunities available to them.' Compare your company's financial trends with those of your peers / competitors.' Scout for potential acquisition targets, with detailed insight into the companies' strategic, financial and operational performance.

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Demag Cranes AG - Financial and Strategic Analysis Review
Published on February 2009
Report Summary
Demag Cranes AG - Financial and Strategic Analysis Review
Summary
Demag Cranes AG (Demag Cranes) is a cranes part manufacturer. The company is engaged in the distribution of industrial cranes,
crane components, harbour cranes and port automation technology. The company also provides maintenance and refurbishment
services. The business segments of the company are industrial cranes, port technology, and services. Demag Cranes has expertise
in the development and design of technologically advanced cranes and hoists as well as automated transport and logistic systems in
ports and the manufacture of high-quality components. The company has manufacturing facilities in 16 countries and has customer
reach in over 100 countries.
This report presents an in-depthbusiness, strategic and financial analysis of Demag Cranes AG. The report provides a comprehensive
insight into the company, including business structure and operations, executive biographies and key competitors. The hallmark of the
report is the detailed strategic analysis and Global Markets Direct's views on the company.
Scope
' The company's strengths and weaknesses and areas of development or decline are analyzed. Financial, strategic and operational
factors are considered.
' The opportunities open to the company are considered and its growth potential assessed. Competitive or technological threats are
highlighted.
' The report contains critical company information ' business structure and operations, the company history, major products and
services, key competitors, key employees and executive biographies, different locations and important subsidiaries.
' It provides detailed financial ratios for the past five years as well as interim ratios for the last four quarters.
' Financial ratios include profitability, margins and returns, liquidity and leverage, financial position and efficiency ratios.
Reasons to buy
' A quick 'one-stop-shop' to understand the company.
' Enhance business/sales activities by understanding customers' businesses better.
' Get detailed information and financial & strategic analysis on companies operating in your industry.
' Identify prospective partners and suppliers ' with key data on their businesses and locations.
' Capitalize on competitors' weaknesses and target the market opportunities available to them.
' Compare your company's financial trends with those of your peers / competitors.
' Scout for potential acquisition targets, with detailed insight into the companies' strategic, financial and operational performance.
Demag Cranes AG - Financial and Strategic Analysis Review Page 1/5

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Table of Content
Table Of Contents
Key Information 1
Key Ratios 1
Share Data 1
Performance Chart 1
Table Of Contents 2
List of Tables 2
List of Figures 2
Key Facts 3
Business Description 3
Major Products and Services 4
Overview 4
History 4
SWOT Analysis Overview 5
Overview 5
Demag Cranes AG - Strengths 5
Acceptance of new products 5
Continual R&D involvement 5
Global Presence 5
Demag Cranes AG - Weaknesses 5
Dependent on suppliers 5
Dependent on Partners 5
Demag Cranes AG - Opportunities 5
New Product launches 5
Emerging Markets 5
Demag Cranes AG - Threats 5
Economic Slowdown 5
Price volatility of Raw Materials 5
Intense competition 6
Key Competitors 6
Key Employees 6
Key Employee Biographies 6
Company Statement 7
Locations And Subsidiaries 8
Head Office 8
Other Locations & Subsidiaries 8
Financial Ratios 10
Capital Market Ratios 10
Annual Ratios 11
Interim Ratios 12
Ratio Charts 13
Appendix 14
Methodology 14
Ratio Definitions 14
About Global Markets Direct 17
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Contact Us 17
Disclaimer 17
List of Tables
Demag Cranes AG, Key Facts, 2006 1
Demag Cranes AG, Key Ratios 1
Demag Cranes AG, Share Data 1
Demag Cranes AG, Key Facts 3
Major Products and Services 4
Demag Cranes AG, History 4
Demag Cranes AG, Key Employee Biographies 6
Currency Codes 14
Capital Market Ratios 14
Equity Ratios 15
These ratios are based on per share value. 15
Profitability Ratios 15
Cost Ratios 15
Liquidity Ratios 16
Leverage Ratios 16
Efficiency Ratios 17
List of Figures
Demag Cranes AG, Performance Chart (2003 - 2007) 1
Demag Cranes AG, Ratio Charts 13
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