Cloud computing is one of the hottest segments in information technology today along with mobile and wireless. Today, the number of smartphones in the US exceeds the number of laptops, tablets are enjoying significant growth, and just about every employee has one, two or even three mobile devices. Enterprise IT now has to deal with the additional responsibility of serving customers who use their mobile products to interact with the organization.
Cloud is moving beyond computing and storage and into an entirely new realm of communications, applications, content and applications. Evidence of this evolution ranges from common examples, such as Google Voice for Cloud-based communications, to less common examples such as Cloud-based payments solutions within the mobile commerce arena.
This research evaluates companies, solutions, opportunities, and the future market for Cloud-based communications, applications, content, and commerce. This report is must reading for anyone looking beyond computing alone, back-up/synchronization, and/or hosting for new revenue opportunities in Cloud-based services.
https://www.reportscorner.com/reports/24255/Beyond-Cloud-Computing:-Mobile-Communications,-Applications,-Content,-and-Commerce-in-the-Cloud/
2. DescriptionDescription
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Cloud computing is one of the hottest segments in information
technology today along with mobile and wireless. Today, the
number of smartphones in the US exceeds the number of laptops,
tablets are enjoying significant growth, and just about every
employee has one, two or even three mobile devices. Enterprise IT
now has to deal with the additional responsibility of serving
customers who use their mobile products to interact with the
organization.
Cloud is moving beyond computing and storage and into an
entirely new realm of communications, applications, content and
applications. Evidence of this evolution ranges from common
examples, such as Google Voice for Cloud-based
communications, to less common examples such as Cloud-based
payments solutions within the mobile commerce arena.
3. DescriptionDescription
Reports Cornerwww.reportscorner.com
This research evaluates companies, solutions, opportunities, and
the future market for Cloud-based communications, applications,
content, and commerce. This report is must reading for anyone
looking beyond computing alone, back-up/synchronization, and/or
hosting for new revenue opportunities in Cloud-based services.
4. Brief SummaryBrief Summary
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Overview:
Cloud computing is one of the hottest segments in information
technology today along with mobile and wireless. Today, the
number of smartphones in the US exceeds the number of laptops,
tablets are enjoying significant growth, and just about every
employee has one, two or even three mobile devices. Enterprise IT
now has to deal with the additional responsibility of serving
customers who use their mobile products to interact with the
organization.
Cloud is moving beyond computing and storage and into an
entirely new realm of communications, applications, content and
applications. Evidence of this evolution ranges from common
examples, such as Google Voice for Cloud-based
communications, to less common examples such as Cloud-based
payments solutions within the mobile commerce arena.
5. Brief SummaryBrief Summary
Reports Cornerwww.reportscorner.com
This research evaluates companies, solutions, opportunities, and
the future market for Cloud-based communications, applications,
content, and commerce. This report is must reading for anyone
looking beyond computing alone, back-up/synchronization, and/or
hosting for new revenue opportunities in Cloud-based services.
Target Audience:
• Cloud infrastructure and service providers
• Network operators (fixed and wireless/mobile)
• Network infrastructure and datacenter providers
• Network integrators and professional services providers
• Communications, applications, content, and commerce VAS
providers
6. Brief SummaryBrief Summary
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Report Benefits:
• Forecasts for cloud-based services
• Understand each cloud solution type
• Identify opportunities for cloud services beyond computing
• Identify opportunities for cloud services for small and medium
businesses (SMB)
• Learn about the interest and willingness to pay for consumer
personal cloud services
• Identify industry developments, trends, and the future potential
for cloud based services
• Understand opportunities for Cloud-based communications,
applications, content, and commerce
• Understand business models and market potential for all major
cloud based hosting of infrastructure and services
7. Table of ContentsTable of Contents
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1.0 EXECUTIVE SUMMARY 5
2.0 INTRODUCTION 6
2.1 CLOUD COMPUTING 6
2.2 DATA BACK-UP AND SYNCHRONIZATION 7
2.3 BEYOND COMPUTING AND DATA BACK-UP: MOBILE CACC 7
3.0 CLOUD SOLUTION TYPES 8
3.1 PRIVATE VS. PUBLIC AND OTHER CLOUD SOLUTIONS 8
3.1.1 PRIVATE CLOUDS 8
3.1.2 COMMUNITY CLOUDS 9
3.1.3 PUBLIC CLOUD 9
3.1.4 HYBRID CLOUD 9
3.2 CLOUD SOLUTION TYPES 10
3.2.1 INFRASTRUCTURE AS A SERVICE (IAAS) 10
3.2.2 PLATFORM AS A SERVICE (PAAS) 11
3.2.3 SOFTWARE AS A SERVICE (SAAS) 11
8. Table of ContentsTable of Contents
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4.0 COMMUNICATIONS, APPLICATIONS, CONTENT, AND COMMERCE 14
4.1 COMMUNICATIONS 14
4.2 APPLICATIONS 15
4.3 CONTENT 15
4.4 COMMERCE 16
4.5 HYBRID CLOUD SOLUTIONS FOR CACC 18
5.0 ENTERPRISE CHALLENGES: BYOD AND BYOT IN THE CLOUD 19
5.1 BYOD CHALLENGES 19
5.2 BYOT CHALLENGES 21
6.0 MOBILE PERSONAL CONSUMER CLOUD SERVICES 24
6.1 CONSUMER MOBILITY AND THE CLOUD: STATISTICS AND FORECASTS 24
6.2 COMMERCIAL CONSIDERATIONS 25
6.2.1 WHAT CONSUMERS WILL STORE IN AND ACCESS FROM THE CLOUD 25
6.2.2 WHAT DEVICES CONSUMERS WILL USE TO ACCESS THE CLOUD 25
6.2.3 WHERE AND HOW CONSUMERS WILL ACCESS THE CLOUD 26
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6.2.4 WHAT COMPANIES DO CONSUMERS IDENTIFY WITH CLOUD SERVICES 26
6.2.5 CONSUMER WILLINGNESS TO PAY FOR PERSONAL CLOUD SERVICES 26
6.3 KEY CONCERNS AND SOLUTIONS FOR PERSONAL CLOUD SERVICES 27
6.3.1 LTE OPENS THE WAY TO ANYWHERE, ANYTIME, ANY DEVICE ACCESS 27
6.3.2 LTE DRIVES CLOUD GROW ACCELERATION VIA USER GENERATED CONTENT (UGC) 28
6.3.3 DIGITAL RIGHTS MANAGEMENT (DRM) 28
6.3.4 NETWORK AND DEVICE OPTIMIZATION 29
6.3.5 CLOUD DATA SECURITY 29
6.3.6 IDENTITY MANAGEMENT FOR CLOUD SERVICES 29
6.3.7 CLOUD SERVICES BROKERING AND CLOUD MEDIATION 29
7.0 REPRESENTATIVE PERSONAL CLOUD SERVICE PROVIDERS 30
7.1 BACKUP GENIE 30
7.2 CARBONITE 30
7.3 IBACKUP 30
7.4 JUSTCLOUD.COM 30
10. Table of ContentsTable of Contents
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7.5 LIVEDRIVE 30
7.6 MOZY 30
7.7 MYPCBACKUP.COM 30
7.8 SOS ONLINE BACKUP 30
7.9 SUGARSYNC 30
7.10 ZIP CLOUD 31
7.11 COMPARATIVE ANALYSIS 31
8.0 CLOUD ROI: A CASE STUDY 32
9.0 SMB CLOUD SERVICES CONSIDERATIONS 35
9.1 STRENGTHS 35
9.1.1 REDUCED COST 35
9.1.2 INCREASED STORAGE 35
9.1.3 FLEXIBILITY 35
9.2 THREATS 35
9.2.1 CLOUD SECURITY 35
11. Table of ContentsTable of Contents
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9.2.2 DOWNTIME 35
9.2.3 CLOUD MANAGEABILITY 36
9.2.4 CLOUD STANDARDS 36
9.2.5 CLOUD GOVERNANCE 36
9.2.6 DATA IN THE CLOUD 36
10.0 REPRESENTATIVE VENDOR SERVICES AND SOLUTIONS 37
10.1 AMAZON 38
10.2 APPLE 38
10.3 GOOGLE 39
10.4 IBM 39
10.5 MICROSOFT 40
10.6 ORACLE 41
10.7 SALESFORCE.COM 41
10.8 VERIZON 41
11.0 REPRESENTATIVE CLOUD INDUSTRY DEVELOPMENTS 42
12. Table of ContentsTable of Contents
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11.1 CENTURYLINK TO ACQUIRE APPFOG 42
11.2 IBM ACQUIRING SOFTLAYER FOR PRIVATE CLOUD INFRASTRUCTURE 42
11.3 SPRINT, IBM, SMARTPHONES AND THE CLOUD 42
11.4 MOBILE HELIX AND DATA SECURITY 43
11.5 MITEL ACQUIRES PRAIRIEFYRE CONTACT CENTER BUSINESS FOR $20M 43
12.0 CLOUD MYTHS AND REALITIES 44
13.0 CLOUD SERVICES FORECASTS 48
13.1 BUSINESS PROCESS AS A SERVICE (BPAAS) 48
13.2 ADVERTISING AS A SERVICE (AAAS) 49
13.3 COMMERCE AS A SERVICE (CAAS) 49
13.4 SOFTWARE AS A SERVICE (SAAS) 51
13.5 PLATFORM AS A SERVICE (PAAS) 54
13.6 INFRASTRUCTURE AS A SERVICE (IAAS) 55
14.0 MARKET TRENDS AND THE FUTURE OF THE CLOUD 60
14.1 INTERNET PROTOCOL AND WEB-BASED APPLICATIONS 60
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14.2 PRIMARY BUSINESS DRIVERS FOR THE CLOUD: ENTERPRISE AND WIRELESS 60
14.2.1 BUSINESS TRANSFORMATION 61
14.2.2 WIRELESS IN BUSINESS AND CONSUMERS 62
14.3 BROADBAND WIRELESS AND THE CLOUD 63
14.4 NETWORK OPERATORS, API, AND THIRD-PARTY CLOUD-BASED MVAS APPLICATIONS 63
15.0 CONCLUSIONS AND RECOMMENDATIONS 65
15.1 WIRELESS CARRIERS 65
15.2 ENTERPRISE 66
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For more information please visit our website
https://www.reportscorner.com/reports/24255/Beyond-Cloud-Computing:-Mobile-
Communications,-Applications,-Content,-and-Commerce-in-the-Cloud/
