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Animation Market – India
July 2014
2ANIMATION MARKET IN INDIA 2014.PPT
Executive Summary
Market
Overview
Drivers and
Challenges
Competitive
Landscape
Drivers:
 Demand from Media and Entertainment
Industry
 Cost Advantage
 Increase in Training Institutes providing
Animation Courses
 Thrust of E-learning
 Growing Interest in Gaming
Challenges:
 Lack of Government Support
 Skilled Manpower Crunch
 Lack of Original Content
Trends
Government
Initiatives
Shift towards Co-production from being an Outsourcing Hub
Focus on Kids’ Genre
Use of Animation in Advertising
Increasing Scope for Character Licensing
In 20--, overall market size of animation production in India was worth INR y1
India is a major animation outsourcing hub, attracting quality projects from global clients
Encouraging co-production with foreign firms
Financial help from some State Governments
Major Players
Player A Player B Player C
Player D Player E Player F
3ANIMATION MARKET IN INDIA 2014.PPT
•Macroeconomic Indicators
•Introduction
•Market Overview
•Drivers and Challenges
•Government Initiatives
•Trends
•Competitive Landscape
•Strategic Recommendations
•Appendix
4ANIMATION MARKET IN INDIA 2014.PPT
• The Indian animation market was valued at INR x1 in 20--, with an expected CAGR of z1% between 20-- and
20--
• The market is being driven by cost advantage of doing business in India, demand from the media and
entertainment sector, large English-speaking workforce and a rise in the number of training institutes
offering various programs in animation and digital production
Market Overview – India
India has become a favoured destination for global
animation-related work, with a high growth potential
n6
n5
n4
n3
n2
n1
0
5
10
15
20
25
30
35
INR units
p1
20--20--20--20--20--20--
Indian Animation Market – Size and Growth
5ANIMATION MARKET IN INDIA 2014.PPT
Drivers and Challenges – Summary
Drivers
Demand from Media and
Entertainment Industry
Cost Advantage
Increase in Training Institutes
providing Animation Courses
Thrust of E-learning
Growing Interest in Gaming
Challenges
Lack of Government Support
Skilled Manpower Crunch
Lack of Original Content
6ANIMATION MARKET IN INDIA 2014.PPT
Trends – Summary
Increasing Scope for Character
Licensing
Shift towards Co-production from
being an Outsourcing Hub
Use of Animation in Advertising Focus on Kids’ Genre
Key
Trends
7
SAMPLE
Public: Domestic Company – Company A
(1/4)
Key People
Products and Services
Company Information Offices and Centres – India
Corporate Address
Company A, Street A
City B
State C
Tel No. 91 124 7239
Fax No. 91 124 4734111
Website www.company.co.in
Year of Incorporation 1767
Ticker Symbol 123456
Stock Exchange ABC
Name Designation
Person A MD, CEO
Person B. Director
Person C Director
Person D Director
Head Office
City B
Category Products/Services
Animation
Production and development of
digitally animated properties for
theatres, television and others
Outsourcing services
Animation for various international TV
shows
Films Production of animated movies
ANIMATION MARKET IN INDIA 2014.PPT
8
SAMPLEFinancial Snapshot Key Ratios
Financial Summary
Key Financial Performance Indicators
Indicators Value (dd/mm/yyyy)
Market Capitalization (INR mn) u
Total Enterprise Value (INR mn) v
EPS (INR) w
PE Ratio (Absolute) x
Particulars
y-o-y change
(2011-10)
2011 2010 2009 2008
Profitability Ratios
Operating Margin
Net Margin
Profit Before Tax Margin
Return on Equity
Return on Capital Employed
Return on Working Capital
Return on Assets
Return on Fixed Assets
Cost Ratios
Operating costs (% of Sales)
Administration costs (% of
Sales)
Interest costs (% of Sales)
Liquidity Ratios
Current Ratio
Cash Ratio
Leverage Ratios
Debt to Equity Ratio
Debt to Capital Ratio
Interest Coverage Ratio
Efficiency Ratios
Fixed Asset Turnover
Asset Turnover
Current Asset Turnover
Working Capital Turnover
Capital Employed Turnover
Public: Domestic Company – Company A
(2/4)
Improved Decline
Net Profit/LossTotal Income
0
5,000
10,000
15,000
20,000
-1,000
-500
0
500
a
R1
INR units INR units
20--
d
R4
20--
c
R3
20--
b
R2
20--
The company incurred a net loss of INR d units in FY 20--, as compared
to net loss of INR c units in FY 20--
The company reported total income of INR R4 units in FY 20--,
registering an increase of m% over FY 20--
The company earned an operating margin of f% in FY 20--, an increase
of g percentage points over FY 20--
The company reported debt to equity ratio of d in FY 20--, a decrease
of h% over FY 20--
ANIMATION MARKET IN INDIA 2014.PPT
9
SAMPLEKey Business Segments Key Geographic Segments
Business Highlights
Public: Domestic Company – Company A
(3/4)
0%
50%
100%
20--
Y4
X4
20--
Y3
X3
20--
Y2
X2
20--
Y1
X1 100%
50%
0%
20--
c4
a4 b4
20--
c3
a3 b3
20--
c2
a2 b2
20--
c1
a1 b1
NMLBA
ANIMATION MARKET IN INDIA 2014.PPT
Description News
Overview
• Company A, together with its subsidiaries, engages in the development and production of digital
animated properties for theatrical, television, home entertainment and interactive distribution of the
entertainment industry in India and internationally
• It also provides outsourcing services for various formats of the entertainment industry, such as feature
films, DVDs, television and interactive gaming
10
SAMPLE
TO
WS
Public: Domestic Company – Company A
(4/4)
ANIMATION MARKET IN INDIA 2014.PPT
11ANIMATION MARKET IN INDIA 2014.PPT
Thank you for the attention
About Netscribes
Netscribes is a knowledge-consulting and solutions firm with clientele across the globe. The company’s expertise spans areas of investment &
business research, business & corporate intelligence, content-management services, and knowledge-software services. At its core lies a true
value proposition that draws upon a vast knowledge base. Netscribes is a one-stop shop designed to fulfil clients’ profitability and growth
objectives.
Animation Market – India report is part of Netscribes’ Technology Industry Series.
For more detailed information or customized research requirements please contact:
Disclaimer: This report is published for general information only. Although high standards have been used in the preparation, “Netscribes” is
not responsible for any loss or damage arising from use of this document. This document is the sole property of Netscribes and prior
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Market Research Report : Animation market in india 2014 - Sample

  • 1. Insert Cover Image using Slide Master View Do not distort Animation Market – India July 2014
  • 2. 2ANIMATION MARKET IN INDIA 2014.PPT Executive Summary Market Overview Drivers and Challenges Competitive Landscape Drivers:  Demand from Media and Entertainment Industry  Cost Advantage  Increase in Training Institutes providing Animation Courses  Thrust of E-learning  Growing Interest in Gaming Challenges:  Lack of Government Support  Skilled Manpower Crunch  Lack of Original Content Trends Government Initiatives Shift towards Co-production from being an Outsourcing Hub Focus on Kids’ Genre Use of Animation in Advertising Increasing Scope for Character Licensing In 20--, overall market size of animation production in India was worth INR y1 India is a major animation outsourcing hub, attracting quality projects from global clients Encouraging co-production with foreign firms Financial help from some State Governments Major Players Player A Player B Player C Player D Player E Player F
  • 3. 3ANIMATION MARKET IN INDIA 2014.PPT •Macroeconomic Indicators •Introduction •Market Overview •Drivers and Challenges •Government Initiatives •Trends •Competitive Landscape •Strategic Recommendations •Appendix
  • 4. 4ANIMATION MARKET IN INDIA 2014.PPT • The Indian animation market was valued at INR x1 in 20--, with an expected CAGR of z1% between 20-- and 20-- • The market is being driven by cost advantage of doing business in India, demand from the media and entertainment sector, large English-speaking workforce and a rise in the number of training institutes offering various programs in animation and digital production Market Overview – India India has become a favoured destination for global animation-related work, with a high growth potential n6 n5 n4 n3 n2 n1 0 5 10 15 20 25 30 35 INR units p1 20--20--20--20--20--20-- Indian Animation Market – Size and Growth
  • 5. 5ANIMATION MARKET IN INDIA 2014.PPT Drivers and Challenges – Summary Drivers Demand from Media and Entertainment Industry Cost Advantage Increase in Training Institutes providing Animation Courses Thrust of E-learning Growing Interest in Gaming Challenges Lack of Government Support Skilled Manpower Crunch Lack of Original Content
  • 6. 6ANIMATION MARKET IN INDIA 2014.PPT Trends – Summary Increasing Scope for Character Licensing Shift towards Co-production from being an Outsourcing Hub Use of Animation in Advertising Focus on Kids’ Genre Key Trends
  • 7. 7 SAMPLE Public: Domestic Company – Company A (1/4) Key People Products and Services Company Information Offices and Centres – India Corporate Address Company A, Street A City B State C Tel No. 91 124 7239 Fax No. 91 124 4734111 Website www.company.co.in Year of Incorporation 1767 Ticker Symbol 123456 Stock Exchange ABC Name Designation Person A MD, CEO Person B. Director Person C Director Person D Director Head Office City B Category Products/Services Animation Production and development of digitally animated properties for theatres, television and others Outsourcing services Animation for various international TV shows Films Production of animated movies ANIMATION MARKET IN INDIA 2014.PPT
  • 8. 8 SAMPLEFinancial Snapshot Key Ratios Financial Summary Key Financial Performance Indicators Indicators Value (dd/mm/yyyy) Market Capitalization (INR mn) u Total Enterprise Value (INR mn) v EPS (INR) w PE Ratio (Absolute) x Particulars y-o-y change (2011-10) 2011 2010 2009 2008 Profitability Ratios Operating Margin Net Margin Profit Before Tax Margin Return on Equity Return on Capital Employed Return on Working Capital Return on Assets Return on Fixed Assets Cost Ratios Operating costs (% of Sales) Administration costs (% of Sales) Interest costs (% of Sales) Liquidity Ratios Current Ratio Cash Ratio Leverage Ratios Debt to Equity Ratio Debt to Capital Ratio Interest Coverage Ratio Efficiency Ratios Fixed Asset Turnover Asset Turnover Current Asset Turnover Working Capital Turnover Capital Employed Turnover Public: Domestic Company – Company A (2/4) Improved Decline Net Profit/LossTotal Income 0 5,000 10,000 15,000 20,000 -1,000 -500 0 500 a R1 INR units INR units 20-- d R4 20-- c R3 20-- b R2 20-- The company incurred a net loss of INR d units in FY 20--, as compared to net loss of INR c units in FY 20-- The company reported total income of INR R4 units in FY 20--, registering an increase of m% over FY 20-- The company earned an operating margin of f% in FY 20--, an increase of g percentage points over FY 20-- The company reported debt to equity ratio of d in FY 20--, a decrease of h% over FY 20-- ANIMATION MARKET IN INDIA 2014.PPT
  • 9. 9 SAMPLEKey Business Segments Key Geographic Segments Business Highlights Public: Domestic Company – Company A (3/4) 0% 50% 100% 20-- Y4 X4 20-- Y3 X3 20-- Y2 X2 20-- Y1 X1 100% 50% 0% 20-- c4 a4 b4 20-- c3 a3 b3 20-- c2 a2 b2 20-- c1 a1 b1 NMLBA ANIMATION MARKET IN INDIA 2014.PPT Description News Overview • Company A, together with its subsidiaries, engages in the development and production of digital animated properties for theatrical, television, home entertainment and interactive distribution of the entertainment industry in India and internationally • It also provides outsourcing services for various formats of the entertainment industry, such as feature films, DVDs, television and interactive gaming
  • 10. 10 SAMPLE TO WS Public: Domestic Company – Company A (4/4) ANIMATION MARKET IN INDIA 2014.PPT
  • 11. 11ANIMATION MARKET IN INDIA 2014.PPT Thank you for the attention About Netscribes Netscribes is a knowledge-consulting and solutions firm with clientele across the globe. The company’s expertise spans areas of investment & business research, business & corporate intelligence, content-management services, and knowledge-software services. At its core lies a true value proposition that draws upon a vast knowledge base. Netscribes is a one-stop shop designed to fulfil clients’ profitability and growth objectives. Animation Market – India report is part of Netscribes’ Technology Industry Series. For more detailed information or customized research requirements please contact: Disclaimer: This report is published for general information only. Although high standards have been used in the preparation, “Netscribes” is not responsible for any loss or damage arising from use of this document. This document is the sole property of Netscribes and prior permission is required for guidelines on reproduction. Phone: +91 22 4098 7600 E-Mail: info@netscribes.com