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iProf Learning Solutions India
Pvt. Ltd.
September 2011
Contents


                                 Executive Summary
                                 Factsheet
                                 Offices & Centres
                                 Business Model
                                 Key People
                                 SWOT Analysis
iProf Learning Solutions India   Expansion Plans
Pvt. Ltd.                        Financial Profile
                                 Industry Analysis
                                 Competitive Landscape
                                 Competitive Benchmarking
                                 Recent News
                                 Appendix


                                                            2
Executive Summary
                    • iProf Learning Solutions India Pvt. Ltd. (iProf) operates a chain of X e-learning centres across Country 1
Company             • iProf is headquartered in City 1, Country 1
Description         • The company has launched Product A

Business Model      • It primarily functions under two broad categories, self-owned centres and franchised centres

                    • Strength 1 is one of its major strengths, however weakness 1 is one of the key areas of concern
SWOT Analysis       • The Company reap significant benefits owing to opportunity 1 while threat 1 can hamper the strategic
                      initiatives and growth prospects of the organization

                    • iProf generated total revenues of INR X mn in the fiscal year (FY) 20--. However, it incurred a net loss of INR
                      Y mn in FY 20--
Financial Profile   • The financial profile of the company includes the balance sheet, profit and loss a/c and the key ratios
                      depicting the key financial figures for FY 20--, giving an insight into the company's financial performance

                    • Indian education industry is currently estimated to be valued at INR X bn and is broadly divided into
                      education systems namely, I and J
                    • Formal education system includes segments such as , K and L, whereas the informal education system
                      includes M, N, O and P
Industry Analysis
                    • Vocational training market is currently estimated to be worth INR U bn and is poised to grow at v per cent
                      CAGR to reach INR Z bn by 20--
                    • The market is divided into segments like A,B,C,D,E etc

                    • Key competitors for the company can be enlisted as: Competitor 1 and Competitor 2
Competitive
Landscape




                                                                                                                                    3
Factsheet (1/2)
Basic Information       Brief Description
Industry                • iProf Learning Solutions India Pvt. Ltd. (iProf) operates a chain of
                          X e-learning centres across Country 1 and is headquartered in
                          City 1
Corporate Address
                        • The company has launched Product 1




                                        LE
                             The device is pre-loaded with content that help students to opt for
                             Courses A, B, C, D etc




                                       P
                             Students get the opportunity to upload extra content
                         Product 1 helps to enhance learning speed and content



                                      M
Tel No.                  retention by:




                                    SA
                             Characteristic 1
Fax No.                      Characteristic 2
Website                      Characteristic 3
                             Characteristic 4
Year Founded
                        • The key features of the tablet are:
Year of Incorporation        Feature 1
                             Feature 2
Ownership
                             Feature 3
Revenue                 • iProf has corporate partnerships with Firms A, B C, D etc.
Fiscal Year End         • It has also been able to strengthen its reach by associating with:
                             Association 1
Auditor
                             Association 2
Key Players



                         Brief History
                         • 20--:
Source:

                                                                                                   4
Offices & Centres – India



                PLE
             SAM
    Region /
                    Centres
     State
  State 1      --

  State 2      --

  State 3      --

  State 4      --

  State 5      --

  State 6      --


  State 7      --

  State 8      --
                                                  HQ Office
                                                   iProf Centres
  State 9      --
  State 10     --
                              Note: The map may not exhibit all centres
Source: 11
   State       --             Note: The mappings also exhibit major cities with multiple centres

                                                                                               5
Business Model

                                       iProf Learning Solutions India Pvt. Ltd.




               Self Owned Centres

                                    SAMPLE                                        Franchised Centres




             Pre-requisites for Franchising                               Guidelines for setting up a franchise




   • Requirement 1
   • Requirement 2                                                 • Support 1
   • Requirement 3                                                 • Support 2
   • Requirement 4                                                 • Support 3
   • Requirement 5
                                                                   • Support 4




Source:

                                                                                                                  6
Key People (1/4)
Founder, CEO                     Sr. Vice President-Operations
Mr. X                            Mr. Y
Founder, CEO                     Sr. Vice President-Operations
Age : --                         Age : --
Since: 20--                      Since: 20--

Current Position:         • --   Current Position:       • --
Professional History:     • --   Professional History:   • --
                          • --                           • --
                          • --                           • --
                          • --                           • --
                          • --
                          • --   Qualification:          • --
                          • --                           • --
                          • --                           • --

Qualification:            • --
                          • --   AVP Business Development
                          • --
                                 Ms. Hannah Arora
                                 AVP Business Development
                                 Age : NA
                                 Since: NA
                                 Current Position:       • --


          SAMPLE    75%
                                 Professional History:



                                 Qualification:
                                                         • --
                                                         • --
                                                         • --
                                                         • --
                                                         • --
                                                         • --
Source:

                                                                 7
SWOT Analysis
                               Strengths                          Weaknesses
• Strength 1:                                     • Weakness 1:




• Strength 2 :

                                                 PLE
                                                  • Weakness 2:




                                              SAM
                              Opportunities                         Threats
• Opportunity 1:                                  • Threat 1:




• Opportunity 2 :




Source: Netscribes Analysis

                                                                               8
Ratio Analysis
Key Ratios                               Shareholder of the Company
              Particulars        2010                      Name                                No. of Shares held
Profitability Ratios                      A                                                               -
Operating Margin                  -
                                          B                                                               -
Net Margin                        -
Profit Before Tax Margin          -       C                                                               -
Return on Equity                  -       D                                                               -
Return on Capital Employed        -
Return on Working Capital         -
                                                            Total                                         -

Return on Assets                  -
Return on Fixed Assets            -      Ownership Structure
Cost Ratios                       -
Operating costs (% of Sales)      -     Total Paid-up Capital                                          INR -
Liquidity Ratios                  -
                                        Total Number of shareholders                                      -
 Current Ratio                    -
 Cash Ratio                       -               Share Holding Pattern
Leverage Ratios                   -
Debt to Equity Ratio              -
                                                         1%
Debt to capital Ratio             -
Efficiency Ratios                 -                          100%
Fixed Asset Turnover              -
Asset Turnover                    -
Current Asset Turnover            -
Working capital Turnover          -                      99%



                               SAMPLE
Capital Employed Turnover         -
Source:                                          Y-o-Y change in Profitability and Cost Ratios is represented in basis points

                                                                                                                         9
Industry Analysis
e-learning Market – Overview                                       Size & Growth (2008 -2012e)
• e-learning market in India is estimated worth INR A bn in 20--
  and is expected to grow at a CAGR of x per cent to reach INR B
  bn in 20--                                                         INR bn
• E-learning comprises –                                           200
    • Segment 1                                                                                        Q
    • Segment 2                                                    150                        +u%
    • Segment 3                                                    100


              LE
    • Segment 4
                                                                    50                 P

             P
• Some of the major drivers identified in the market include:
    • Factor 1                                                       0


            M
    • Factor 2




          SA
    • Factor 3
• The major trends observed in the e-learning market are:
    • Trend 1
    • Trend 2
                                                                                      20--


                                                                   Education Market Segmentation
                                                                                                      20--e




                                                                                                              A
    • Trend 3                                                                    p%                           B
    • Trend 4                                                              w%
                                                                                                              C
                                                                       u% v% x%
                                                                     t%       y%                              D
                                                                            12%                               E
                                                                                             q% 49%
                                                                                                              F
                                                                    s%
                                                                                                              G
                                                                                                              H
                                                                                                              I
                                                                            r%
                                                                                                              J


Source:                                                            Note:

                                                                                                                  10
Competitive Landscape (2/2)
Competitive Scenario
                              iProf Learning Solutions     MBD Alchemie Pvt.                                  Tutor Orbit e-learning
Company Name                                                                       MVS Softech Pvt. Ltd.
                                   India Pvt. Ltd.               Ltd.                                               Pvt. Ltd.

                                             Financial Information (INR mn – FY 2010)

Total Revenue                            -                          -                         -                         -


Net Profit/(loss)                        -                          -                         -                         -


                                          Major Market Segmentation (courses/subjects)

e-learning:

Course A

Course B

Course C

Course D

Course E

Course F

Course G



Source: Netscribes Analysis   SAMPLE                                             H: High; L: Low; M: Medium   Offered       Not Offered

                                                                                                                                     11
Thank you for the attention
iProf Learning Solutions India Pvt. Ltd. is a part of Netscribes’ Education Company
Profile Series.
For more detailed information or customized research requirements please contact:
Gagan Uppal                                                                 Jitendra Punjabi
Phone:        +91 22 4098 7530                                              Phone:         +91 33 4064 6215
E-Mail:       gagan.uppal@netscribes.com                                    E-Mail:        jitendra.punjabi@netscribes.com




About Netscribes
Netscribes is a knowledge-consulting and solutions firm with clientele across the globe. The company’s expertise spans areas of investment
& business research, business & corporate intelligence, content-management services, and knowledge-software services. At its core lies a
true value proposition that draws upon a vast knowledge base. Netscribes is a one-stop shop designed to fulfil clients’ profitability and
growth objectives.
This report is published for general information only. Although high standards have been used in preparing this report, Netscribes (India) Pvt.
Ltd. or Netscribes is not responsible for any loss or damage arising from use of this document. This document is the sole property of Netscribes
(India) Pvt. Ltd. and no part may be reproduced without prior written permission.

                                                 www.netscribes.com
                                                                                                                                             12

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I Prof Learning Solutions India Pvt. Ltd. - Company Profile

  • 1. iProf Learning Solutions India Pvt. Ltd. September 2011
  • 2. Contents Executive Summary Factsheet Offices & Centres Business Model Key People SWOT Analysis iProf Learning Solutions India Expansion Plans Pvt. Ltd. Financial Profile Industry Analysis Competitive Landscape Competitive Benchmarking Recent News Appendix 2
  • 3. Executive Summary • iProf Learning Solutions India Pvt. Ltd. (iProf) operates a chain of X e-learning centres across Country 1 Company • iProf is headquartered in City 1, Country 1 Description • The company has launched Product A Business Model • It primarily functions under two broad categories, self-owned centres and franchised centres • Strength 1 is one of its major strengths, however weakness 1 is one of the key areas of concern SWOT Analysis • The Company reap significant benefits owing to opportunity 1 while threat 1 can hamper the strategic initiatives and growth prospects of the organization • iProf generated total revenues of INR X mn in the fiscal year (FY) 20--. However, it incurred a net loss of INR Y mn in FY 20-- Financial Profile • The financial profile of the company includes the balance sheet, profit and loss a/c and the key ratios depicting the key financial figures for FY 20--, giving an insight into the company's financial performance • Indian education industry is currently estimated to be valued at INR X bn and is broadly divided into education systems namely, I and J • Formal education system includes segments such as , K and L, whereas the informal education system includes M, N, O and P Industry Analysis • Vocational training market is currently estimated to be worth INR U bn and is poised to grow at v per cent CAGR to reach INR Z bn by 20-- • The market is divided into segments like A,B,C,D,E etc • Key competitors for the company can be enlisted as: Competitor 1 and Competitor 2 Competitive Landscape 3
  • 4. Factsheet (1/2) Basic Information Brief Description Industry • iProf Learning Solutions India Pvt. Ltd. (iProf) operates a chain of X e-learning centres across Country 1 and is headquartered in City 1 Corporate Address • The company has launched Product 1 LE The device is pre-loaded with content that help students to opt for Courses A, B, C, D etc P Students get the opportunity to upload extra content Product 1 helps to enhance learning speed and content M Tel No. retention by: SA Characteristic 1 Fax No. Characteristic 2 Website Characteristic 3 Characteristic 4 Year Founded • The key features of the tablet are: Year of Incorporation Feature 1 Feature 2 Ownership Feature 3 Revenue • iProf has corporate partnerships with Firms A, B C, D etc. Fiscal Year End • It has also been able to strengthen its reach by associating with: Association 1 Auditor Association 2 Key Players Brief History • 20--: Source: 4
  • 5. Offices & Centres – India PLE SAM Region / Centres State State 1 -- State 2 -- State 3 -- State 4 -- State 5 -- State 6 -- State 7 -- State 8 -- HQ Office iProf Centres State 9 -- State 10 -- Note: The map may not exhibit all centres Source: 11 State -- Note: The mappings also exhibit major cities with multiple centres 5
  • 6. Business Model iProf Learning Solutions India Pvt. Ltd. Self Owned Centres SAMPLE Franchised Centres Pre-requisites for Franchising Guidelines for setting up a franchise • Requirement 1 • Requirement 2 • Support 1 • Requirement 3 • Support 2 • Requirement 4 • Support 3 • Requirement 5 • Support 4 Source: 6
  • 7. Key People (1/4) Founder, CEO Sr. Vice President-Operations Mr. X Mr. Y Founder, CEO Sr. Vice President-Operations Age : -- Age : -- Since: 20-- Since: 20-- Current Position: • -- Current Position: • -- Professional History: • -- Professional History: • -- • -- • -- • -- • -- • -- • -- • -- • -- Qualification: • -- • -- • -- • -- • -- Qualification: • -- • -- AVP Business Development • -- Ms. Hannah Arora AVP Business Development Age : NA Since: NA Current Position: • -- SAMPLE 75% Professional History: Qualification: • -- • -- • -- • -- • -- • -- Source: 7
  • 8. SWOT Analysis Strengths Weaknesses • Strength 1: • Weakness 1: • Strength 2 : PLE • Weakness 2: SAM Opportunities Threats • Opportunity 1: • Threat 1: • Opportunity 2 : Source: Netscribes Analysis 8
  • 9. Ratio Analysis Key Ratios Shareholder of the Company Particulars 2010 Name No. of Shares held Profitability Ratios A - Operating Margin - B - Net Margin - Profit Before Tax Margin - C - Return on Equity - D - Return on Capital Employed - Return on Working Capital - Total - Return on Assets - Return on Fixed Assets - Ownership Structure Cost Ratios - Operating costs (% of Sales) - Total Paid-up Capital INR - Liquidity Ratios - Total Number of shareholders - Current Ratio - Cash Ratio - Share Holding Pattern Leverage Ratios - Debt to Equity Ratio - 1% Debt to capital Ratio - Efficiency Ratios - 100% Fixed Asset Turnover - Asset Turnover - Current Asset Turnover - Working capital Turnover - 99% SAMPLE Capital Employed Turnover - Source: Y-o-Y change in Profitability and Cost Ratios is represented in basis points 9
  • 10. Industry Analysis e-learning Market – Overview Size & Growth (2008 -2012e) • e-learning market in India is estimated worth INR A bn in 20-- and is expected to grow at a CAGR of x per cent to reach INR B bn in 20-- INR bn • E-learning comprises – 200 • Segment 1 Q • Segment 2 150 +u% • Segment 3 100 LE • Segment 4 50 P P • Some of the major drivers identified in the market include: • Factor 1 0 M • Factor 2 SA • Factor 3 • The major trends observed in the e-learning market are: • Trend 1 • Trend 2 20-- Education Market Segmentation 20--e A • Trend 3 p% B • Trend 4 w% C u% v% x% t% y% D 12% E q% 49% F s% G H I r% J Source: Note: 10
  • 11. Competitive Landscape (2/2) Competitive Scenario iProf Learning Solutions MBD Alchemie Pvt. Tutor Orbit e-learning Company Name MVS Softech Pvt. Ltd. India Pvt. Ltd. Ltd. Pvt. Ltd. Financial Information (INR mn – FY 2010) Total Revenue - - - - Net Profit/(loss) - - - - Major Market Segmentation (courses/subjects) e-learning: Course A Course B Course C Course D Course E Course F Course G Source: Netscribes Analysis SAMPLE H: High; L: Low; M: Medium Offered Not Offered 11
  • 12. Thank you for the attention iProf Learning Solutions India Pvt. Ltd. is a part of Netscribes’ Education Company Profile Series. For more detailed information or customized research requirements please contact: Gagan Uppal Jitendra Punjabi Phone: +91 22 4098 7530 Phone: +91 33 4064 6215 E-Mail: gagan.uppal@netscribes.com E-Mail: jitendra.punjabi@netscribes.com About Netscribes Netscribes is a knowledge-consulting and solutions firm with clientele across the globe. The company’s expertise spans areas of investment & business research, business & corporate intelligence, content-management services, and knowledge-software services. At its core lies a true value proposition that draws upon a vast knowledge base. Netscribes is a one-stop shop designed to fulfil clients’ profitability and growth objectives. This report is published for general information only. Although high standards have been used in preparing this report, Netscribes (India) Pvt. Ltd. or Netscribes is not responsible for any loss or damage arising from use of this document. This document is the sole property of Netscribes (India) Pvt. Ltd. and no part may be reproduced without prior written permission. www.netscribes.com 12