3. TOPICS
History about APPLE Inc.
Interesting Facts About APPLE Inc.
Products and Features
Company Profile
Market Share
Competitors
4. HISTORY
Apple Inc. is an American multinational corporation headquartered in Cupertino, California, that designs,
develops, and sells consumer electronics, computer software, online services, and personal computers. Its
best-known hardware products are the Mac line of computers, the iPod media player,
the iPhone smartphone, and the iPad tablet computer.
Apple was founded by Steve Jobs, Steve Wozniak, and Ronald Wayne on April 1, 1976, to develop and
sell personal computers. It was incorporated as Apple Computer, Inc.
Apple is the world's second-largest information technology company by revenue after Samsung
Electronics, and the world's third-largest mobile phone maker after Samsung and Nokia.
As of June 2014, Apple maintains 425 retail stores in fourteen countries, as well as the online Apple
Store and iTunes Store,the latter of which is the world's largest music retailer.
10. Products and Features
Macintosh
MacBook Air: Consumer ultra-thin, ultra-portable notebook, introduced in 2008.
MacBook Pro: Professional notebook, introduced in 2006
Mac Mini: Consumer sub-desktop computer and server, introduced in 2005.
iMac: Consumer all-in one desktop computer, introduced in 1998.
Mac Pro: Workstation desktop computer, introduced in 2006.
Ipad
On January 27, 2010, Apple introduced their much-anticipated media tablet, the iPad, running a modified
version of iOS. It offers multi-touch interaction with multimedia formats including newspapers, magazines,
ebooks, textbooks, photos, movies, videos of TV shows, music, word processing documents, spreadsheets,
videogames, and most existing iPhone apps.
On March 2, 2011, Apple introduced the iPad 2, which had a faster processor and a camera on the front
and back. It also added support for optional 3G service provided byVerizon in addition to the existing offering
by AT&T.
11. IPOD
Apple has partnered with Nike to offer the Nike+iPod Sports Kit, enabling runners to synchronize and
monitor their runs with iTunes and the Nike+ website.
Apple currently sells four variants of the iPod:
iPod Shuffle: Ultra-portable digital audio player, currently available in a 2 GB model, introduced in 2005.
iPod Nano: Portable media player, currently available in a 16 GB model, introduced in 2005. Earlier models
featured the traditional iPod click wheel, though the current generation features a multi-touch interface and
includes an FM radio and a pedometer.
iPod Touch: Portable media player than runs iOS, currently available in 16, 32 and 64 GB models,
introduced in 2007. The current generation, which was released on September 12, 2012 features the Apple
A5 processor, a Retina display, and dual cameras on the front (1.2 megapixel sensor) and back (5
megapixel iSight), the latter of which supports HD video recording at 1080p and Siri.
iPod Classic: Portable media player, currently available in a 160 GB model, first introduced in 2001.
12. IPHONE
iPhone, a convergence of an Internet-enabled smartphone and iPod.The first-generation iPhone was released on June
29, 2007 for $499 (4 GB) and $599 (8 GB) with an AT&T contract.On February 5, 2008, it was updated to have 16 GB
of memory, in addition to the 8 GB and 4 GB models. The iPhone features a 3.5-inch (89 mm) touchscreen
display, Bluetooth, and Wi-Fi.
Apple announced the iPhone 3G. It was released on July 11, 2008, with a reduced price of $199 for the 8 GB version,
and $299 for the 16 GB version. This version added support for 3G networking and assisted-GPS navigation. The flat
silver back and large antenna square of the original model were eliminated in favor of a curved glossy black or white
back.
Apple announced the iPhone 3GS. It provided an incremental update to the device, including faster internal
components, support for faster 3G speeds, video recording capability, and voice control.
June 7, 2010, Apple announced the redesigned iPhone 4. It features a 960x640 display, the Apple A4 processor also
used in the iPad, a gyroscope for enhanced gaming, 5MP camera with LED flash, front-facing VGA camera
and FaceTime video calling. Shortly after its release, reception issues were discovered by consumers, due to the
stainless steel band around the edge of the device, which also serves as the phone's cellular signal and Wi-Fi antenna.
Another notable feature of the iPhone 4S was Siri voice assistant technology, which Apple had acquired in 2010,[198] as
well as other features, including an updated 8MP camera with new optics. Apple sold 4 million iPhone 4S phones in the
first three days of availability.
iPhone 5. It added a 4-inch display, 4G LTE connectivity, and the upgraded Apple A6 chip, among several other
improvements. Two million iPhones were sold in the first twenty-four hours of pre-ordering and over five million
handsets were sold in the first three days of its launch
13. Apple Inc. Current Profile
Name Apple Incorporation
Former CEO Steve Job
New CEO Tim Cook
Revenue $ 156.508 billion (2012)
Area served Worldwide
Headquarter California, United States.
Total number of employees 72,800