Remaining Relevant CPA speech
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CPA Australia opening keynote address in Lorne Victoria to 250 CPAs
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Remaining Relevant CPA speech
- 8. www.remainingrelevant.com.au What’s killing it? Publication Change Wheels -22.2% Readers Digest -18.4% Zoo Weekly -16.9% 2 Wheels -16.5% Cleo -14.6% Sydney Morning Herald (M-F) -14.6% The Age (M-F) -14.5% Cosmopolitan -13.6% TV Week -13.5% Weekend Australian -9.6% Australian Financial Review (M-F) -7.7%
- 9. www.remainingrelevant.com.au Can this one be killed? 3.6M students
- 10. www.remainingrelevant.com.au Who’s in the firing line?
- 14. www.remainingrelevant.com.au Repetitive Task (compliance) Systemisation (one way) Automation (efficiencies) Commoditisation (packaged) Price pressure & competition
- 16. www.remainingrelevant.com.au Heavy data vs Light data
- 18. www.remainingrelevant.com.au 1018 SMEs* have their say 64% of SMEs would consider replacing some of the roles that their accountant currently performs 53% of SMEs would consider looking for a new accountant if they are reluctant to embrace cloud based accounting software * Source: CCH national survey of 1018 SME’s – paper entitled “Cloud Computing – a matter of survival for the accounting profession” - April 2013
- 22. www.remainingrelevant.com.au 3 year Business Performance Review
- 25. www.remainingrelevant.com.au Your Business Life Your Numbers Your Services Your Culture Your Clients
- 32. www.remainingrelevant.com.au 1. Technology (web based) will drive business efficiency in compliance 2. Governments will simplify compliance 3. Compliance will become a commodity 4. There will be less firms but larger firms 5. The next partners (Gen Y) will want faster results and be less patient 6. Unmotivated accountants will fade away. WIP WIP WIP Predictions – 6 June 2010
- 33. www.remainingrelevant.com.au 7. Business coaches will aggressively pursue SME’s 8. Clients will demand additional services 9. Marketing and sales focus will be needed to thrive 10. Corporate culture will prevail – CEO’s, consolidation, public companies 11. Unless the culture changes it will be a less attractive option for young people 12. The new accounting firm will become a “Business Success Centre” and a hub of business – a network of likeminded providers. WIP WIP Predictions – 6 June 2010 WIP
- 35. www.remainingrelevant.com.au “I liked this seminar because it is a reminder of things I still need to implement; the motivation I got from Rob, and a different perspective of looking at the threats to the industry.” - Matt Snelleksz, Snelleksz & Co “I liked this seminar because it is motivating. Gives us a plan of attack to move to value added services and better efficiency insight into future services.” - Chivonne Hayes, Platinum Accounting 549 firms (and counting) can’t be wrong “Relevance – I have just started in February as a sole practitioner – Rob’s presentation was timely and relevant as I start with a clean slate.” Ben Walker, Inspire CA “It got our team motivated & thinking about ways to improve systems.” - Di Meade, Accountants for Free Enterprise “It is so relevant to my every day life. As an accountant, you get to spend so much time learning strategy, workflow process, cashflow, people, marketing and sales.” - Katrina Scarborough, DC Accounting
- 36. www.remainingrelevant.com.au Amazing results? Attend a city near you… Brisbane - Wednesday, 12 June 2013 Sydney- Friday, 14 June 2013 Perth - Monday, 17 June 2013 Adelaide- Wednesday, 19 June 2013 Melbourne - Friday, 21 June 2013 Canberra - Monday, 15 July 2013 Newcastle - Wednesday, 17 July 2013 Townsville - Friday, 19 July 2013 Hobart - Monday, 22 July 2013 Bendigo - Wednesday, 24 July 2013 Geelong - Friday, 26 July 2013 Wollongong - Monday, 29 July 2013 Parramatta - Wednesday 31 July 2013 9:15am – 4pm
- 37. www.remainingrelevant.com.au Month Ticket Price (incl GST) April $165 May $275 June $385 July $495 Visit www.remainingrelevant.com.au Buy 3 get 1 free – bring your team with every 4th ticket free
- 38. www.remainingrelevant.com.au CPA only special April Prices - $165 pp Save $110 pp (use promo code – Lorne)
- 39. Register today @ www.remainingrelevant.com.au (remember to use your code – Lorne)
Notes de l'éditeur
- 1000 - 1200 - Session1200 - 1230 - Lunch1230 - 1430 - Session1430 - 1445 - A/Tea1445 - 1600 - SessionSo 5hrs and 15 mins of high energy content
- IntermediariesNon-customer facing teamsData processingInformation businessThe technologically ineptWhat business are you in? The information business! What businesses are being affected most – information!Who does this sound like? That’s right AccountantsThe estimates are that up to 40% of the compliance revenue will be wiped out by cloud accounting
- Click:When the going gets tough the tough get going
- 1000 - 1200 - Session1200 - 1230 - Lunch1230 - 1430 - Session1430 - 1445 - A/Tea1445 - 1600 - SessionSo 5hrs and 15 mins of high energy content