Rodriguez Group Newsletter February 2012

1. Photo credit: Jérôme Kelagopian
February 2012
Dear Friends,
Photo credit: Jérôme Kelagopian
The year 2012 promises to be a great one for our group. It is
an anniversary year for us, as we are celebrating the founding
of the company by Gérard Rodriguez, 40 years ago now.
It is a year that will see our services stepped up, with the
highlight being the creation of a new branch of our ship
chandlery, “Le Yacht L’Annexe”, located at the shipyard.
Services that constitute time and again unrivalled added-value,
like our Showroom, managed by Sandrine Fekhart, a profile of which you will
discover in this issue of the newsletter.
Another highlight of the year 2012, one of which the group is very proud, is the
announcement of a partnership with an exceptional sportsman: Jérôme Lando
Casanova. This golfer, amateur Champion of France recently turned professional,
won us over with his values and driving passion.
This 5th newsletter will also look at the Miami Boat Show due to open its doors in
the next few days, and give you the latest news regarding our yachts.
Best wishes,
Eric de Saintdo
Chairman of the Executive Board

2. Photo credit: Forest Johnson
FOCUS ON THE MIAMI BOAT SHOW.
The doors to the 24th Yacht & Brokerage Show in Miami Beach will be open from
february 16th to 20th. Over a five-day period the event will transform Miami Beach’s
Collins Avenue into a marina several kilometres long, where you will be able to visit
more than 1,000 yachts and superyachts. The show exhibitors will be coming from the
four corners of the globe.
For the occasion, Rodriguez Group will be showing across the Atlantic the Italyachts
43M Makira. You will also be able to discover (or rediscover) the 40 Alloy, the only new
yacht in its category available for the season. And for the first time at our stand, in
partnership with Camper & Nicholsons, will be the new Wider 150’.
As for Camper & Nicholsons, they will be exhibiting a variety of vessels, such as the
58M Baraka, the 35M Far Niente, the 34M Symphony, the 34M Hide Out, and the
23.5M Happy Fish. You can find them all at www.camperandnicholsons.com.

3. THE 43M MAKIRA
Photo credit: 3C Lab Photo credit: 3C Lab

4. THE 40 ALLOY
Photo credit: Sanlorenzo Yachts Photo credit: Sanlorenzo Yachts

5. THE NEW WIDER 150’
Photo credit: Wider Shipyard Photo credit: Wider Shipyard

6. Photo credit: Sanlorenzo Yachts
THE SD 92, A YACHT WHERE SPACE IS SYNONYMOUS
WITH TRANQUILITY.
We are proud to announce the availability of a brand new vessel: the Sanlorenzo SD
92/29. A yacht where spaciousness is the dominant feature, inside and out; where
a pleasant, classic New England-style atmosphere reigns; where functionality and
light coexist with a modern superstructure. Quality materials and comfort are the
key words that characterize both the decoration and the pleasure of living aboard
unencumbered.

7. Photo credit: Sanlorenzo Yachts Photo credit: Sanlorenzo Yachts
THE SD 92

8. Photo credit: Jérôme Kelagopian
A PARTNERSHIP WITH THE AMATEUR GOLF CHAMPION
OF FRANCE: JÉRÔME LANDO CASANOVA.
Excellence is the watchword of Jérôme Lando Casanova’s line of action. At 26 years
old this golfer from the town of Bastia, turned professional a few months ago, is
passionate about his sport. Yet he started late, at 19. It took him just six years, after
his first swing, to become the amateur Champion of France.
This is quite a feat, but a feat that makes sense when you know Jérôme’s temperament:
“A very hard worker who keeps his head on his shoulders” according to his physical
trainer.
An exceptional career, a commitment to his sport at all times, genuine qualities-
both as a sportsman and as a person-these are the values that struck the Rodriguez
Group. The Group and the young golfer made their partnership official in february
2012: major support for Jérôme as he heads for Morocco to begin his first season as a
professional golfer.
Everyone in the Rodriguez Group wishes him the best of luck in this new adventure.
You can visit the Jérôme Lando Casanova website at: www.jerome-lando-casanova.com

9. WELCOME TO OUR NEW SHIP CHANDLER:
“LE YACHT L’ANNEXE”.
Rodriguez Group is pleased to announce the opening on February 2nd of a new
equipment and supply store created to meet your expectations even better: “Le Yacht
L’Annexe”. To the great satisfaction of our customers, this ship chandler is located
next door to our refit and maintenance operations in the very heart of the Gérard
Rodriguez shipyard at Port Camille Rayon. This local service constitutes a unique offer
for all yachting professionals and amateurs. Click here to view a simplified plan of our
location.
Tel. +33 (0) 4 97 21 85 00.
1 Théatre de la mer
2 Chantier / Carénage P P
P Parkings
1
Emplacements (quais fixes)
Emplacements (quais flottants) P P
Commerces (62 cellules)
Station Gas-oil 2
P
New store located
here

10. 40 YEARS ALREADY...AND STILL JUST AS PASSIONATE.
When it was founded by Gérard Rodriguez in 1972, the Group was something of
a trailblazer in the sale and building of yachts. By offering quality products not
previously seen that introduced a real modern touch, the Service Navigation de
Plaisance (SNP) revolutionized the codes of luxury yachting.
By anticipating customer demands through unique product lines, boats that were ever
faster, more stylish and increasingly more luxurious, SNP forged a clientele with high
standards and made its on mark on a new era in yachting.
Above all, this 40th anniversary celebrates as well a new way of thinking about luxury:
“luxury by the Rodriguez Group”. It is about associating the finest yachts (20 metres
and up) with the best services. This full support service starts with the design and
building of the vessel, and continues with the decoration and our Showroom, after-
sales service, the “Gérard Rodriguez” shipyard, our ship chandler “Le Yacht”, and the
crew, etc.
By always being at the customers’ service right from the beginning, by offering them
the very best in service, the Group succeeded in building up its reputation round a
philosophy, more relevant than ever: to make yachts and sailing be and remain a
source of pleasure.

11. Photo credit: 3C Lab
NEWS OF OUR YACHTS FOR SALE.
We are pleased to announce the sale of four yachts. One new vessel: the Leopard
31/08 “Tsara 2”; and three second-hand yachts: the Leopard 20M “Stephan C”, the
Mangusta 80/07 “Diamond A” and the Sanlorenzo 72 “Stoli One”.

12. THE LEOPARD 31/08 “TSARA 2”
Photo credit: Myriam Religieux Photo credit: Luxmedia Group

13. THE LEOPARD 20M “STEPHAN C”
Photo credit: MR Photo credit: MR

14. Photo credit: Rodriguez Group Photo credit: Rodriguez Group
THE MANGUSTA 80/07 “DIAMOND A”

15. THE SANLORENZO 72 “STOLI ONE”
Photo credit: Myriam Religieux Photo credit: Sanlorenzo Yachts

16. “ATTUNED TO THE CUSTOMER’S SENSIBILITIES, TO OFFER
THEM THE VERY BEST”, THAT’S THE MAXIM OF THE SHOWROOM
MANAGER, SANDRINE FEKHART.
Regardless the look of a yacht, its performance, or how
spacious it is, the interior decoration will always constitute
Photo credit: Sébastien Queré
the final touch that makes it unique. With that in mind, the
Rodriguez Group created the ‘Showroom’ in April 1997, to
offer its customers the kind of service that would meet their
expectations and needs. Sandrine Fekhart, who has been in
charge of the Showroom for close to ten years now, makes
prestige her spearhead. As she points out: “No matter what
the project, size of the boat, or its age, the owner has to
feel at home on his yacht; together we find his definition
of refinement, his vision elegance”. An exceptional service
like this entails a certain amount of availability: sometimes
if the customer is unable to come to the showroom, you
have to travel abroad. For Sandrine, she has to be attuned to the customer, because
sensibility has to go beyond good taste alone: “Knowing how to listen, to understand the
expectations and personality of our customer, is crucial to coming up with the best
decoration possible”.
The Showroom has a high level of expectation that is passionately and rigorously managed,
particularly when it comes to the trademarks with which it works. Sandrine Fekhart sums
it up like this: “We have to find the best products, while offering a wide selection. To do
that, we work with the top brands - Hermès, Baccarat, Christofle,… - as well as ones lesser
known, all of them offering quality services. And it’s that way in every sector: taps,
bedding, dishes.... We work with more than 300 suppliers, reliable quality craftsmen. And
to be at the cutting edge of the latest trends, we attend several international design fairs
every year”.
This rigor, particularly in continuity, constitutes the added value of the Rodriguez Group
Showroom. Sandrine explains it very well: “A project lasts on average nine months, and
we are there at each step along the way. We check the smallest details, including the very
last ones right before delivery”. This follow-up continues even after selling the boat, for an
obvious reason mentioned by Sandrine: “We record the history of each yacht; it makes it
possible to offer a highly responsive personalized follow-up service in the event that the
customer requests changes or a fresh supply”.
This professionalism is pushed to the point that the decoration of the yacht often becomes
“the” reference. This is a source of pride for the Showroom team and Sandrine, who points
out: “Some owners appreciate our work so much that they ask us to re-decorate their
homes”.
Find all the showroom information at www.rodriguezgroup.com