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Forget Wall St
I’m @ronjdub.
Brooklyn is in the house.
                  Ron J. Williams
                CEO & Co-Founder


                       &
We should NOT WAIT
for legislators to fix things.
What’s important?


   Power of the right
       question

Power of collective action
How to get the apples at
 the TOP of the tree?




   I made a bolo when I
          was 8
How to impress
    fast women woman?




I built SnapGoods and got the girl
Find the little questions inside




         Q
     of the big questions

                q


 Start by asking small WE-focused
             questions.
Worked for Einstein



      +               =
Look at the almighty Ant
What if we could
        reorganize...


YOUR PROBLEMS
YOUR PROBLEMS    MY PROBLEMS
Into
OUR problems


YOUR PROBLEMS
 MY PROBLEMS
Ice Cube can save America
I mean the ice cube...
I asked a small question


               What if we cut
             consumption by half?
Math montage
      500 KJoules per cup

    x 2X per day every day

      x ~100mm people

  =3.76 x 10 13 KJ
                 of energy
   to make ice each year

So1/2 cut =1.88 x     10 13 KJ

                                 QED
How about this way?
        143mm
       GALLONS
   of gasoline per year

            OR

      $570 Million
            of
Main St and Wall St Dollars
small   changes we make together have
           HUGE impact.
Invest in WE

Ask the small questions
Leverage the collective
Finally, what would
   Ice Cube do?

                         He’d Invest in
                         You, Me & We.

                               &

                      He’d follow @ronjdub
                          http://knod.es

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Invest in We (Tribecon 2011 Talk)

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