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Conventions of a Horror
           Poster?

 Horror posters can go against the conventions of a
  basic film poster.
 They will sometimes not include main characters or
  a specific event.
 The main focus point will be the creature that is
  causing the disruption.
 The main colour theme is dark tones with fading
  occurring to create mystery.
The Possession
The film poster for The          The importance of this
Possession follows the           poster is to disturb the
conventions of a horror film     audience due to the picture
poster because it includes:      used which shows a hand
•The film title                  coming out of the mouth.
•A tagline                       The main colours used for
•Release date                    the text are whites and reds
•Credit block                    which stand out from the
•Picture of the unnatural        background which uses dull
•Official website                tones of grey’s and black’s.
•The words True                  The typography suggests
Events/Story                     that something is wrong
                                 because of the way there
However the only                 are smudge marks all across
conventions that this poster     it. The tagline creates
did not follow are the name      mystery by using the word
of the director and the          inside which relates to the
names of main cast.              background image.
Chernobyl Diaries
The film poster for the         The importance of this
Chernobyl Diaries follows       poster is to make the
the conventions of a horror     audience question what
film poster because it          might happen at the
includes:                       location shown and the
•The film title                 tagline relates to any viewer
•A tagline                      of the poster because of the
•Credit block                   word experience. The
•Release date                   picture has the radiation
•Directors name                 symbol which relates to the
•Picture of the location        film title and the colour
•Production company             theme used is a murky
                                turquoise which relates to
However it does not include     the idea of mystery.
a website for the film and      Reds and whites are used
any main actors.                for the text which follows
                                the same typography as a
                                majority of horror film
                                posters.
The Devil Inside
The film poster for The            The importance of this
Devil Inside follows most of       poster is to create a sense
the conventions of a horror        of the unknown within the
film poster because it             audience because of the
includes:                          picture used shows a nun
•The film title                    what has unnatural eyes.
•A tagline                         The D in inside is
•Picture of the unnatural          backwards which shows
•Release date                      that something is wrong.
•Official movie website            The colours used are reds
•The words True                    and blacks which have the
Events/Story                       connotations of mystery
                                   and death. The tagline is
However it does not include        crucial because it leaves a
any actors names or a              cliff hanger that can relate
credit block so these two          to any body who views this
conventions will be shown          poster.
in the trailer.
Poster
By looking at the conventions shown within a horror poster, we have
decided to follow these conventions by making are poster include:

Picture of the location
Film title
A tagline
Credit block
Release date
Official website
Main characters and Director’s name
Production company

The reason for why we will not include the words True story/events is
because by looking at example horror posters we found that it could make
the film feel less real because the audience might think that it is only on
there to make the film seem more realistic and believable.

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Film posters

  • 1.
  • 2. Conventions of a Horror Poster?  Horror posters can go against the conventions of a basic film poster.  They will sometimes not include main characters or a specific event.  The main focus point will be the creature that is causing the disruption.  The main colour theme is dark tones with fading occurring to create mystery.
  • 3. The Possession The film poster for The The importance of this Possession follows the poster is to disturb the conventions of a horror film audience due to the picture poster because it includes: used which shows a hand •The film title coming out of the mouth. •A tagline The main colours used for •Release date the text are whites and reds •Credit block which stand out from the •Picture of the unnatural background which uses dull •Official website tones of grey’s and black’s. •The words True The typography suggests Events/Story that something is wrong because of the way there However the only are smudge marks all across conventions that this poster it. The tagline creates did not follow are the name mystery by using the word of the director and the inside which relates to the names of main cast. background image.
  • 4. Chernobyl Diaries The film poster for the The importance of this Chernobyl Diaries follows poster is to make the the conventions of a horror audience question what film poster because it might happen at the includes: location shown and the •The film title tagline relates to any viewer •A tagline of the poster because of the •Credit block word experience. The •Release date picture has the radiation •Directors name symbol which relates to the •Picture of the location film title and the colour •Production company theme used is a murky turquoise which relates to However it does not include the idea of mystery. a website for the film and Reds and whites are used any main actors. for the text which follows the same typography as a majority of horror film posters.
  • 5. The Devil Inside The film poster for The The importance of this Devil Inside follows most of poster is to create a sense the conventions of a horror of the unknown within the film poster because it audience because of the includes: picture used shows a nun •The film title what has unnatural eyes. •A tagline The D in inside is •Picture of the unnatural backwards which shows •Release date that something is wrong. •Official movie website The colours used are reds •The words True and blacks which have the Events/Story connotations of mystery and death. The tagline is However it does not include crucial because it leaves a any actors names or a cliff hanger that can relate credit block so these two to any body who views this conventions will be shown poster. in the trailer.
  • 6. Poster By looking at the conventions shown within a horror poster, we have decided to follow these conventions by making are poster include: Picture of the location Film title A tagline Credit block Release date Official website Main characters and Director’s name Production company The reason for why we will not include the words True story/events is because by looking at example horror posters we found that it could make the film feel less real because the audience might think that it is only on there to make the film seem more realistic and believable.