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Transform Your Future                                                         High-performance companies use predictive insight to identify untapped
                                                                              opportunities and expose hidden risks buried inside vast amounts of data.

with Predictive Insight
                                                                              By making predictive insight available to everyone in the organization,
                                                                              these companies are empowered to make the right choices at the right time
                                                                              and shape their future in a positive way. What does your company do?




Is your organization trying to find                                              Are you looking for ways to
new ways to generate revenue?                                                    increase customer satisfaction?
Most organizations apply predictive
analytics to core functions that         52%                                     45%
produce revenue.                         use predictive analytics to             of organizations currently use predictive analytics
                                         increase profitability                  for customer services 2


                                         55%
                                         use predictive analytics to create
                                         new revenue opportunity 1




What data in your organization can predictive analytics                                                                Are you using the right product offers
tap to help you discover new trends and opportunities?                                                                 and targeting the best customers for
                                                                                                                       your up-sell and cross-sell?
The top 5 sources of data tapped for predictive analytics:




              67%             69%               55%                              40%                                                         43%
                              Customer                                           of companies are                        of organizations currently
              Marketing                         Product
                                                              51%
                                                                                 evaluating or plan to                  use the results of predictive
54%                                                                              use social media data 3                       analytics for product
                                                                                                                                                                              $
                                                                                                                     recommendations and offers 4
  Sales                                                       Financial
                         All of the above data
                     relate directly to revenue
                                                                                                                                                                                  $

What impact can predictive analytics                                                                                   How can your organization gain a
have on your organization?                                                                                             competitive edge and respond in real time?

86% assert that predictive analytics will have a                                                                       68%         of organizations who use predictive analytics
major positive impact on their organization,                                                                           have realized a competitive advantage. 6


with nearly one-third indicating it could be                                                                           With real-time predictive analytics,
transformative in enabling them to do things                                                                           you can make sure your company
they couldn’t do before 5                                                                                              doesn’t miss its window
                                                                                                                       of opportunity.




What are the 5 things                                                              Where do you want your company analytics to be?
predictive analytics can do for you?                                               Predictive analysis enables you to extend your analytics capabilities:
                                                                                   Moving from the rearview mirror to a forward-looking view.
  1     Instantly predict market trends and customer needs

                                                                                   What happened?                 Why did it happen?            What will happen?              What is the best
                                                                                                                                                                               that could happen?
  2     Create customized offers for each segment and channel
                                                                                   Standard reports               Drill down analysis           Predicitve modeling            Real-time
                                                                                                                                                                               predictive analysis
        Predict how market-price volatility will impact                            Ad Hoc reports                 Data discovery
  3
        your production plans                                                      OLAP analysis

        Forsee changes in demand and supply across
 4      your entire supply chain

        Proactively manage your workforce by                                       Sense and Respond                                                                           Predict and Act
  5     attracting and retaining talent




Run like never before                                                         Sources
                                                                              Facts 1-6: Ventana Research, Predictive Analytics: Improving Performance by Making the Future More Visible,
Uncover and predict trends for a competitive edge                             Benchmark Research, 2012
with predictive analytics solutions from SAP®.


www.sap.com/predictive




                                                                              ©2013 SAP AG. SAP and the SAP logo are trademarks and registered
                                                                              trademarks of SAP AG in Germany and several other countries.

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Predictive Analytics Infographic

  • 1. Transform Your Future High-performance companies use predictive insight to identify untapped opportunities and expose hidden risks buried inside vast amounts of data. with Predictive Insight By making predictive insight available to everyone in the organization, these companies are empowered to make the right choices at the right time and shape their future in a positive way. What does your company do? Is your organization trying to find Are you looking for ways to new ways to generate revenue? increase customer satisfaction? Most organizations apply predictive analytics to core functions that 52% 45% produce revenue. use predictive analytics to of organizations currently use predictive analytics increase profitability for customer services 2 55% use predictive analytics to create new revenue opportunity 1 What data in your organization can predictive analytics Are you using the right product offers tap to help you discover new trends and opportunities? and targeting the best customers for your up-sell and cross-sell? The top 5 sources of data tapped for predictive analytics: 67% 69% 55% 40% 43% Customer of companies are of organizations currently Marketing Product 51% evaluating or plan to use the results of predictive 54% use social media data 3 analytics for product $ recommendations and offers 4 Sales Financial All of the above data relate directly to revenue $ What impact can predictive analytics How can your organization gain a have on your organization? competitive edge and respond in real time? 86% assert that predictive analytics will have a 68% of organizations who use predictive analytics major positive impact on their organization, have realized a competitive advantage. 6 with nearly one-third indicating it could be With real-time predictive analytics, transformative in enabling them to do things you can make sure your company they couldn’t do before 5 doesn’t miss its window of opportunity. What are the 5 things Where do you want your company analytics to be? predictive analytics can do for you? Predictive analysis enables you to extend your analytics capabilities: Moving from the rearview mirror to a forward-looking view. 1 Instantly predict market trends and customer needs What happened? Why did it happen? What will happen? What is the best that could happen? 2 Create customized offers for each segment and channel Standard reports Drill down analysis Predicitve modeling Real-time predictive analysis Predict how market-price volatility will impact Ad Hoc reports Data discovery 3 your production plans OLAP analysis Forsee changes in demand and supply across 4 your entire supply chain Proactively manage your workforce by Sense and Respond Predict and Act 5 attracting and retaining talent Run like never before Sources Facts 1-6: Ventana Research, Predictive Analytics: Improving Performance by Making the Future More Visible, Uncover and predict trends for a competitive edge Benchmark Research, 2012 with predictive analytics solutions from SAP®. www.sap.com/predictive ©2013 SAP AG. SAP and the SAP logo are trademarks and registered trademarks of SAP AG in Germany and several other countries.