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REAL ESTATE
SCG London

Our Team

What we do

Marketing Consultants

Branded Architecture & Environments

Graphic Designers

Who we are
International
Multidisciplinary
Multichannel

“Intelligent solutions to complex challenges”

Digital Designers
Interior Designers
Architects
Project Managers
Our Experience: Wide Ranging Portfolio
Financial

Retail

Real Estate

Corporate

We work across
a number of
sectors...
Our Clients Include…
Yeni GLOBEX BANK logosu

Eski GLOBEX BANK logosu

Example 1: The latin logotype in horizontal format reversed white-out of background colour

Example 2: The latin logotype in horizontal format within the exclusion area (freespace)
Our Expertise: Real Estate Branding & Design
Our work covers many different types of developments…
- Shopping & Leisure Centres
- Offices, Business Parks & Business Centres
- Workplace Environments
- Recreational Parks
- City Developments
- Residential Developments & Townships

Over 40 real estate
projects in CIS &
Europe
New build concepts
Revitalisation/
repurposing existing
developments
Our Expertise: Adding Value to Assets
We create destination brands
- Competitive differentiation
- Enhanced user experience - reputation and loyalty
- Setting the guiding principles for all parties
- Optimising return on investment

Our creative
concepts achieve
a distinctive
Brand Synergy ™
Our Services: Strategic Concept

Briefing

Brand Strategy

Communications Strategy

-	 Market Knowledge
-	 Trading and
	 Operational Criteria
-	Competition

-	Vision
-	Values
-	Personality
-	Naming

-	 Brand Strapline
-	 Print & Advertising
	Communications
-	 Digital Communications,
	 Social Media
Our Services: Design Concept
Brand Identity

Destination Design

Interior Treatments

-	Logotype

-	 Architecture Briefing & Principles

-	 Décor, Lighting, Materials, Finishes,

-	Typography

-	 Concept Direction

-	 Features, Fixtures, Furniture

-	Colours

-	 Wayfinding, Signage & Graphics

-	 Applications - Architecture,

-	 Planning, Circulation & Zoning

	 Signage, Print, Digital

-	 Digital Communications - External
	 and Internal

Site & External
Building Treatments
-	Lighting
-	Signage
-	Finishes
-	Features
Our Services: Communication Concepts

Marketing Communication

Corporate Culture

-	 Press & Outdoor Advertising Style Guidelines
-	 Brochures, Leaflets, Loyalty Cards
-	Website

-	 Internal Communications
-	 Intranet, Newsletter
-	 Staff Recruitment & Induction Packs
-	 Workplace Environments
Our Services: Detailed Concepts & Implementation

Brand Guidelines

Design Direction & Support

-	 Instructions for use of brand identity and
	 all design/communication elements

-	 Advice & supervision to ensure integrity of
	 concept design
-	 Architect, Contractor & Supplier Briefings
-	 Monitoring Drawings & Specifications
-	 Site Visits
Kaleidoscope

Mixed use development in
Moscow, Russia
• 	 GBA 119,000 sqm (Retail 41,000 sqm,
	 offices 8,300 sqm)
• 	 GLA 41,000 sqm
•	 Underground parking for 932 slots
• 	 Brand inspired by concept of a
	 multi-coloured Kaleidoscope - ‘Always 	
	 different, always yours’
• 	 Venue for all occasions, bringing retail,
	 entertainment and business together 	
	 in one place

Our role:

Brand name, strategy and positioning,
brand identity and communications,
signage, centre design (interior/exterior),
website, marketing.
Kaleidoscope

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WELCOME!
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800
Kaleidoscope

600mm

Ледовая Арена

Мы открыты каждый день
с 10.00 до 22.00 (кинотеатр и боулинг до 02.00)
Адрес: Химкинский бульвар 111, (м. «Сходненская»)
Москва – найти на карте

Фуд Корт

400mm

Newsletter

Sign Up

Search

GO

Тел. +7(495)725 0100

Меню

Добро пожаловать

Как нас найти

Услуги

Кинотеатр

Инфраструктура
Арендаторы
Планы этажей

> By Metro
At vero eos et accusamus et iusto odio
dignissimos ducimus qui blanditiis

Галерея

> By Car
At vero eos et accusamus et iusto odio
dignissimos ducimus qui blanditiis

Видео

> By Bus
At vero eos et accusamus et iusto odio
dignissimos ducimus qui blanditiis

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> Информация о сдаче в аренду

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Kaleidoscope characters

> ТЦ “Калейдоскоп”

20% СКИДКА

At vero eos et
accusamus et iusto
odio dignissimos ducimus
qui blanditiis praesentium

ПРИ АРЕНДЕ КОНФЕРЕНЦ-ЗАЛОВ
ПОСМОТРЕТЬ

Ice skating

Company Information

|

Terms and Conditions

|

Privacy Policy

|

Site Map

|

Customer Enquiry

|

Disclaimer © 2012 Kaleidoscope All Rights Reserved.

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S

Kaleidoscope characters
Bowling

Клубная карта
Мишкин клуб катания на коньках

Мишкин клуб катания на коньках

Bowl

Добро пожаловать на каток
Прокат коньков – Цены
Взрослый билет
(1 час) – 300 рублей
Детский билет
(1 час)- 200 рублей
Билет для членов клуба
(1 час)- 150 рублей

Ледовая Арена

Клубная карта

Мишкин к

Привет! Хочешь со мной покататься?
Записывайся в детский клуб катания
на коньках «Калейдоскоп».
Вся информация на стойке регистрации.

Прокат коньков

Добро пожаловать в боулинг

Клубная карта
Мишкин клуб катания на коньках
Esentai Mall

Shopping mall in
Almaty, Kazakhstan
• 	 Part of Esentai Park, a new mixed-use
	 development which includes luxury 		
	 residential, commercial towers and
	 five-star hotel
• 	 GBA – 52,000 sqm
• 	 GLA – 45,000 sqm
• 	 Opening 4Q 2012

Our role:

Branding and communications design,
navigation, website.
Esentai Mall
Smolenskiy Passage

Luxury shopping centre in
Moscow, Russia
• 	 GBA – 63,300 sqm
• 	 GLA – 22,300 sqm
• 	 5 levels
• 	 Iconic landmark development at 		
	 epicentre of Moscow metropolitan life
• 	 Redevelopment of historic building 		
	 increased total leasable area by 20%
• 	 Upmarket retail and leisure mix - 90 		
	 shops/boutiques, 6 restaurants/cafes, 		
	 premium supermarket, fitness centre
• 	 Shortlisted as a finalist for the FX 		
	 International Design Awards

Our role:

Brand identity and communication, internal
and external signage, interior design,
overseeing design implementation, website.
Smolenskiy Passage
Smolenskiy Passage
FLOOR
Администрация «Смоленский Пассаж»

8

FLOOR
Торговый Капитал

ДИВИДЕНД

Твинсбокс

Дом Детской одежды

Ривиста
Ренейссанс Констракшн

FLOOR

Протон

Haemonetics

МЕДАНКО

Enterasys Secure Networks

ГРЕКДОМ
АКРОПОЛЬ ЭМИС

9

Omneon
IFAW
Minchenko Consulting

FLOOR
London Forfaitin

Blackberry

MCG Group

Торговый Капитал
Тондострой

Протон

Твинсбокс

Bronswerk heat transfer

Ренейссанс Констракшн

Haemonetics
Rexam
Enterasys Secure Networks

МЕДАНКО

Space Adventures

ГРЕКДОМ

Citrix

Dolby

АКРОПОЛЬ ЭМИС

12
13

Qualcomm
Net Display Solutions
Promethus Capital Partners

ИТАЛЬЯНСКИЙ ДОМ

FLOOR

Мкапитал
Omneon

Scotiabank

IFAW

Brocade

9

FLOOR

Minchenko Consulting
Юридическая фирма
Blackberry
Интерпромлизинг
Артус Spa Hotel

AMF Bowling Products Inc
Business Relations

14
7
16

NDS

London Forfaitin
Genband
Juniper networks

FLOOR

10

Verifone Russia
Ренейссанс Констракшн
Компания «Адамас»

FLOOR

FLOOR
Electronic Arts

7

Insight

Regus

FLOOR

Wood Mackenzie

MCG Group
Ресторан White Rabbit
Extreem Networks

11

Bronswerk heat transfer
Dolby

12
13

Qualcomm
Net Display Solutions
Promethus Capital Partners
Scotiabank
Brocade
AMF Bowling Products Inc
Business Relations

FLOOR
Rexam

FLOOR
Мкапитал

FLOOR
Юридическая фирма
Интерпромлизинг

14

NDS
Brainforce
Ciena

1M

FLOOR
Myrtha Pools

Omninet

Tokio Marine

7

Ривиста

6
11

Extreem Networks

800mm

FLOOR

FLOOR
FLOOR

Regus

Tokio Marine

801
802
805
807
810
812
815
816
820
822

Торговый капитал
Тондострой
Твинсбокс
Ривиста
Ренейссанс констракшн
Протон
Меданко
Итальянский дом
Грекдом
Акрополь эмис

8

Regus
MCG Group
Extreem Networks
Bronswerk heat transfer
Dolby
Qualcomm
Net Display Solutions
Promethus Capital Partners
Scotiabank
Brocade
AMF Bowling Products Inc
Business Relations
100mm
NDS
Brainforce
Ciena100mm
Tokio Marine

801
802
805
807
810
812
815
816
820
822

600mm

100mm

Ренейссанс Констракшн

Ресторан White Rabbit

Этаж 21
Отдел
Отдел 2
Услуги 1
Услуги 2
Отдел 1

1M

GETTING HERE

FLOOR

Ресторан White Rabbit

FLOOR

Ренейссанс Констракшн

Компания «Адамас»

Интерпромлизинг

FLOOR

Юридическая фирма
AMF Bowling Products Inc

Brainforce

Ciena

Tokio Marine

Business Relations

NDS

Scotiabank

Brocade

Take a break from all the
hustle & bustle in our
fantastic foodcourt

Lorem ipsum dolor sit amet, consectetur adipisicing elit, sed d eiusmod tempor incididunt ut labore et dolore
o
magna aliqua. Ut enim ad minim veniam, quis nostrud exercitation ullamco laboris nisi ut aliquip ex ea
commodo consequat. Duis aute irure dolor in reprehenderit in voluptate velit esse cillum dolore eu fugiat nulla
pariatur. Excepteur sint occaecat cupidatat non proident, suntin culpa qui officia deserunt mollit est laborum.

MEDIA
OPPORTUNITIES
CONTACT

More

IMAGE GALLERY

searc h

16

14

Мкапитал

FLOOR

Electronic Arts

Insight

Wood Mackenzie

Juniper networks

FLOOR

FLOOR
Qualcomm

Net Display Solutions

Promethus Capital Partners

London Forfaitin

Myrtha Pools

Genband

АКРОПОЛЬ ЭМИС

FLOOR

МЕДАНКО

ИТАЛЬЯНСКИЙ ДОМ

ГРЕКДОМ

Rexam

12
13

11
Extreem Networks

Bronswerk heat transfer

RELAX

Dolby

FLOOR

Regus

7

MCG Group

10
Omninet

Minchenko Consulting

Blackberry

Артус Spa Hotel

Citrix

IFAW

6

5

Ciena

NDS

Brocade

Dolby

Regus

Verifone Russia

Ренейссанс Констракшн

Протон

Тондострой

Твинсбокс

Ривиста

9
Omneon

FLOOR

Торговый Капитал

8

Haemonetics

Enterasys Secure Networks

Space Adventures

FLOOR

ДИВИДЕНД

Медицинский центр Парацельс – 2001

Дом Детской одежды

FLOOR

Администрация «Смоленский Пассаж»

FLOOR

Ресторан White Rabbit

Ренейссанс Констракшн

Интерпромлизинг

FLOOR

FLOOR

Юридическая фирма

FLOOR

Мкапитал

FLOOR

Rexam

Insight

Wood Mackenzie

FLOOR

Electronic Arts

Myrtha Pools

Genband

Juniper networks

Компания «Адамас»

16
Tokio Marine

14
Business Relations

Scotiabank

AMF Bowling Products Inc

Brainforce

12
13
Qualcomm

Net Display Solutions

Promethus Capital Partners

Bronswerk heat transfer

MCG Group

Extreem Networks

7

Blackberry

Артус Spa Hotel

Omninet

WELCOME TO MOSCOW’S NEWEST &
MOST EXCITING RETAIL DESTINATION

Отдел 2
Услуги 1
Услуги 2
Отдел 1

Smolensky Passage is the newest and most exciting retail destination in Moscow.A world-class selection of
stores including high-street fashion stores, designer outlets, bookshops, gift shops, electrical and entertainment
stores plus fantastic foodcourt, nisi ut aliquip ex ea commodo consequat.

OPENING TIMES

500mm

1000mm

1500mm

1800mm

2000mm

2500mm

3000mm

500mm

1000mm

1500mm

1800mm

GO

2000mm

3000mm

11

FLOOR

ИТАЛЬЯНСКИЙ ДОМ

ГРЕКДОМ

АКРОПОЛЬ ЭМИС

London Forfaitin

10

Ренейссанс Констракшн

Протон

МЕДАНКО

Тондострой

Твинсбокс

FLOOR

Ривиста

9
Omneon

IFAW

Minchenko Consulting

Enterasys Secure Networks

Space Adventures

Citrix

FLOOR

ДИВИДЕНД

Медицинский центр Парацельс – 2001

Дом Детской одежды

FLOOR

Haemonetics

6

5

Администрация «Смоленский Пассаж»

8

Торговый Капитал

Этаж 31
Отдел

THE SHOPS

10
Отдел
1
Услуги
2
Услуги

1
Этаж ел 12
Отд

Отдел 2
Услуги 1
Услуги 2
Отдел 1

WHAT’S NEW?

Brushed stianless steel
flush fit fixings

0
Этаж ел 12
Отд

Отдел 2
Услуги 1
Услуги 2

ABOUT

101 Electronic Ar
102 Insight
105 Wood Macke

Coloured
acrylic
insert

600mm

FLOOR

Этаж 11
Отдел

HOME

10

Торговый капитал
Тондострой
Твинсбокс
Ривиста
Ренейссанс констракшн
Протон
Меданко
Итальянский дом
Грекдом
Акрополь эмис frame
Aluminium

8

Этаж 01
Отдел

ABOUT

101 Electronic Arts
102 Insight
105 Wood Mackenzie

FLOOR
Компания «Адамас»

16

2500mm

Ciena

FLOOR

ДИВИДЕНД
Electronic Arts
Медицинский центр Парацельс – 2001
Insight
Дом Детской одежды
Wood Mackenzie

3M

3M

Администрация «Смоленский Пассаж»

FLOOR

Brainforce

8

Juniper networks

FLOOR

Verifone Russia

7

Genband

5
10

Omninet

800mm

Myrtha Pools

Артус Spa Hotel

Regus
MCG Group
Extreem Networks
Bronswerk heat transfer
Dolby
Qualcomm
Net Display Solutions
Promethus Capital Partners
Scotiabank
Brocade
AMF Bowling Products Inc
Business Relations
NDS
Brainforce
701
Ciena
702
Tokio Marine
705
707
710
712
715
716
720
722
600mm
724
726
728
732
736
738

701
702
705
707
710
712
715
716
720
722
724
726
728
732
736
738

ИТАЛЬЯНСКИЙ ДОМ

Space Adventures
Citrix

Verifone Russia

6

Тондострой

Медицинский центр Парацельс – 2001

FLOOR

5

GIFTCARDS
The perfect present for
that special someone
JOIN MAILING LIST

More

Contact Us / Accessibility / Opportunities / Sitemap / Pri

vacy / Terms of Use / Disclaimer © 2009 SMOLENSKY PASSAGE. A

ll Rights Reserved

Этаж 41
Отдел
Отдел 2
Услуги 1
Услуги 2

Отдел
1
Услуги
2
Услуги
1
Отдел

2350mm

2
Этаж ел 12
Отд
Отдел
1
Услуги
2
Услуги
1
Отдел

3
Этаж ел 12
Отд
Отдел
1
Услуги
2
Услуги
1
Отдел

4
Этаж ел 12
Отд
Отдел
1
Услуги
2
Услуги
Major mixed use complex in
Moscow, Russia
• 	 Theme park; mixed-use retail; sports 		
	 and entertainment arena; three-star 		
	 and four-star hotels (1,100 rooms 		
	 capacity); congress centre
• 	 Destination development on 22 ha
	 of land
• 	 First indoor Universal Studios theme
	 park in the world
• 	 20,000 seat arena in partnership
	 with AEG
• 	 Target opening date – 2018

Our role:

Strategic long-term partner to client. Brand
strategy and architectural brief working with
international architects. Creation of name,
branding,environmental design
and communication.

Pulsar entertainment centre

Galactica Park
Creating Memorable Signatures

Festival

Shopping mall in
Moscow, Russia
• 	 GBA – 62,000 sqm
• 	 GLA – 31,000 sqm
• 	 109 Retailers
• 	 3 levels
• 	 Average daily shoppers visits 40,000
• 	 Investment - USD 80 mln
• 	 Brand inspired by ideas of celebration
• 	 Nominated for MIPIM/MAPIC Award
• 	 Awarded ‘Best Large Shopping 		
	 Centre’ at the Moscow Real
	 Estate Awards

Real Estate – Festival
Real Estate: Festival: Shopping centre

Our role:

Brand name, strategy and positioning,
identity and communications, signage,
centre design (interior/ exterior), website,
marketing. Centre refurbishment and new
food court.
Графический пакет - Навигация

Festival

Toilets
Customer Information
Food Court

Festival, Moscow 20
Toilets

Marketing
Customer Information

Toilets

Real Estate – Festival
Real Estate: Festival: Shopping centre

Toilets

Customer Information

Customer Information

Food Court

Food Court

FESTIVAL BRAND REFRESHMENT 2010

About SCG London | Retail | Financial Services | Real Estate | Corporate and Employer Branding
SCG London Page 42
Festival, Moscow 2005

Festival
Festival, Moscow 2005

Marketing

Marketing
Festival, Moscow 2005

Marketing

Festival, Moscow 2005

Marketing

Festival, Moscow 2005

Festival, Moscow 2005

Marketing

Marketing
Emerald City

Shopping mall in
Tomsk, Russia
• 	 GBA - 42,300 sqm, GLA - 30,700 sqm
At vero eos et accusamus et iusto odio
dignissimos ducimus qui blanditiis
praesentium voluptatum deleniti.

Monday
Tuesday
Wednesday
Thursday
Friday
Saturday
Sunday

9.30am – 8.00pm
9.30am – 8.00pm
9.30am – 8.00pm
9.30am – 8.00pm
9.30am – 8.00pm
9.00am – 8.00pm
11.00am – 5.00pm

• 	 3 storey shopping and leisure centre 		
	 including multiplex cinema and food 		
	 court retail offers encompasses both 		
	 international and Russian brands

Good Friday 10.00am – 6.00pm
Easter Sunday CLOSED
Bank Holidays 10.00am – 6.00pm

READ MORE >

5050-

d
Giftcar
Giftcard

At vero eos et accusamus et iusto
odio dignissimos ducimus qui
blanditiis praesentium voluptatum
occaecati cupiditate provident.

Real Estate: Emerald City: Shopping Centre
deserunt mollitia animi, id est
laborum et dolorum fuga. Et
harum quidem rerum facilis est et
expedita.

GET YOURS HERE >

READ MORE >

At vero eos et accusamus
et iusto occaecati
cupiditate provident.

At vero eos et accusamus
et iusto occaecati
cupiditate provident.

fun at kaleidoscope

READ MORE >

READ MORE >

SIGN UP NOW >

The easy way to keep up-to-date with

BY CAR >
BY TRAIN >
BY BUS >

SEE MAP >

• 	 Parking for 750 slots

• 	 Opening September 2013
About SCG London | Retail | Financial Services | Real Estate | Corporate• 	 Located Branding
and Employer in largest

scientific, cultural 		
	 and industrial centre in the Siberian 		
	 federal district
• 	 Drive catchment of 264,963 people
	 (48% of city population)

Real Estate: Emerald City: Business Centre

• 	 Centre brand draws on key themes 		
	 from story, ‘The Wizard of the Emerald 	
	 City’, written by Tomsk-based author

Our role:

2
elit, sed do eiusmod tempor incididunt ut
labore et dolore magna aliqua. Ut enim
ad minim veniam, quis nostrud

At vero eos et accusamus et iusto odio
dignissimos ducimus qui blanditiis
praesentium voluptatum deleniti.

9.30am – 8.00pm
9.30am – 8.00pm
9.30am – 8.00pm
9.30am – 8.00pm
9.30am – 8.00pm
9.00am – 8.00pm
11.00am – 5.00pm

Good Friday 10.00am – 6.00pm
Easter Sunday CLOSED
Bank Holidays 10.00am – 6.00pm

READ MORE >

Retail | Financial Services | Real Estate | Corporate and Employer Branding

Monday
Tuesday
Wednesday
Thursday
Friday
Saturday
Sunday

5050-

rd
Giftca
Giftcard

At vero eos et accusamus et iusto
odio dignissimos ducimus qui
blanditiis praesentium voluptatum
occaecati cupiditate provident.
deserunt mollitia animi, id est
laborum et dolorum fuga. Et
harum quidem rerum facilis est et
expedita.

GET YOURS HERE >

READ MORE >

At vero eos et accusamus
et iusto occaecati
cupiditate provident.

At vero eos et accusamus
et iusto occaecati
cupiditate provident.

The easy way to keep up-to-date with

READ MORE >

READ MORE >

SIGN UP NOW >

fun at kaleidoscope

BY CAR >
BY TRAIN >
BY BUS >

SEE MAP >

Branding, overall concept for exterior and
interior design, signage
and communications.
Talisman

Shopping centre in
Izhevsk, Russia
• 	GBA – 45,000 sqm
• 	GLA – 22,000 sqm
• 	Parking for 840 slots, including 172
	 underground slots
• 	Opened December 2009
• 	Has the biggest leisure zone in 		
	 Udmurt Republic - 5,100 sqm
• 	Catchment area of over
	 300,000 people
• 	Modern European style shopping and
	 entertainment centre combining 		
	 innovative architectural solutions, 		
	 functional layout and
	 high-quality tenants

Our role:

Naming, branding, exterior and interior
design, signage & communications.
Royal Park

Shopping centre in
Novosibirsk, Russia
• 	GBA – 70,000 sqm
• 	GLA – 35,000 sqm
• 	4 levels
• 	112 tenants (including many flagship 		
	 stores), food court, playground,
	 15 m fountain
• 	Underground parking for 800 slots
• 	Project investment – USD 42 mln
• 	Awarded ‘Best Large Shopping
	 Centre Award’

Our role:

Branding and communications, exterior,
interior and signage design.
Oz

Shopping & Entertainment
Centre in Krasnodar, Russia
• 	Destination development on 45	
	 hectares of land
• 	GBA 227,000m2, GLA 164,000m2
• 	3 levels
• 	Value - EUR200m
• 	Dynamic brand and the
	 architectural concept
•	 Flagship project of a planned 	 rogramme 	
p
	 of combined retail and leisure centres
	 across Russia.
• 	7 anchor stores, 1 hypermarket, 21 		
	 MSUs and a further 201 retail units. 		
	 Leisure concessions include multiplex 		
	 cinema, 24 food outlets, kids centre
	 and games zone.

Our role:

Creation of name and brand identity to
appeal to all audiences – customers, tenants,
staff and investors. Integration of brand into
exterior architecture
City Mall

A vibrant brand
for Sakhalin
4.2

ПОЛИГРАФИЯ
И ГРАФИКА
4.3
Варианты дизайна
ПОЛИГРАФИЯ
рекламных плакатов
И ГРАФИКА

Отдыхай со
вкусом
Лучшие кафе
и рестораны
Ещё любых работаешь
до, ты без глупые
стоить. На тд обеда
программы, то или
идея получат.

стар гэлакси
Отдыхай со
вкусом

Ежедневно
с 9.00

•	 A new shopping and leisure centre on 	
	 Sakhalin island, one of the far eastern 		
	 provinces of Russia near Japan.

Предлагаются три стиля рекламных
плакатов. В каждомBag плакатов
Carrier из
присутствуют элементы фирменного стиля
Фирменные пакеты с изображением
для создания разнообразных изображений.
элементов корпоративной текстуры могут
быть разноцветными или одноцветными.
Дополнительный логотип должен быть

Формат плакатов базируется на размерах
размещен в центре пакета.
бумаги А, применяемых в Европе, и может
ПРИМЕЧАНИЕ: НЕ меняйте форму
быть легко масштабирован для любых
арки и радиус пересекающихся кривых.
Их размеры и форма определены
других размеров.
корпоративной текстурой и
являются необходимым условием
последовательного использования бренда.

Lorem ipsum
dolor sit amet
magnis eu at orci
odio eu tristique.

Лучшие кафе
и рестораны

• 	Our brief was to develop a visual
	 identity - TOTEM OPTIONS
СИТИ МOЛЛ ВАРИАНТЫ ТОТЕМОВsolution and make 			
	 recommendations that could be adopted 	
	 into the fabric and construction
	 programme without causing disruption to 	
	 the design and building process.

Ещё любых работаешь до, ты без
глупые стоить. На тд обеда программы,
то или идея получат.

отдых и шоппинг для всей семьи

отдых и шоппинг для всей семьи

СИТИ МОЛЛ САХАЛИН_РУКОВОДСТВО ПО БРЕНДУ 2006

СИТИ МОЛЛ САХАЛИН_РУКОВОДСТВО ПО БРЕНДУ 2006

• 	We created a vibrant symbol for the 		
	 mall that flows throughout all elements in 	
	 exterior treatments, interior concepts
	 and communications.
• 	Five, brightly coloured discs in a circle 	
	 achieve a high impact, memorable 		
	 signature that can be interpreted in
	 different ways – the five theme areas of 	
	 the mall, a winter snowflake, a
	 summer flower.
• 	The brand also represents a community 	
	 working together and provides a vibrant 	
	 symbol for exterior and interior
	 treatments, website, marketing and 		
	 promotion media.

Добро
пожаловать

ПЧАСЫ РАБОТЫ
ПОНЕДЕЛЬНИК
ВТОРНИК
СРЕДА
ЧЕТВЕР
ПЯТНИЦА
СУББОТА
ВОСКРЕСЕНЬЕ

00-00
00-00
00-00
00-00
00-00
00-00
00-00

Opt A.

Sakhalin : 546 : PRESENTATION 5

Добро
пожаловать

ПЧАСЫ РАБОТЫ

ПОНЕДЕЛЬНИК
ВТОРНИК
СРЕДА
ЧЕТВЕР
ПЯТНИЦА
СУББОТА
ВОСКРЕСЕНЬЕ

00-00
00-00
00-00
00-00
00-00
00-00
00-00

Opt B.

Opt B.
Centrum

Brand identity for two
market propositions
•	 Centrumutveckling a Swedish 		
	
	
	
	
	
	

development company, required the 		
development of two destination brands 	
which could target two market formats 	
– a city shopping centre for stylish lifestyle 	
brands and customers, and a family retail 	
shopping centre.

• 	We created two brands named Centrum 	
	
	
	
	
	
	
	
	
	

Boulevard and Centrum Park. Each have a 	
common identity treatment but with a 	
style and personality of their own.
Boulevard is an urban concept with 		
fashion stores and cafes - a city shopping 	
environment, a place to go after work and 	
to socialise. Park is an out of town
shopping and leisure concept with big 	
anchor stores and a cinema complex.

• 	The first of the planned region-based 		
	
	
	
	
	
	
	
	

brands, Centrum Park in Kaluga, is
47,000 square meters (and has the 		
potential to be expanded to 80,000 square 	
meters in the future). It provides an
extensive mix of retailers together with 	
cinemas, bowling, a children’s
entertainment centre and a large
food court.
Centrum

10-22
7 DAYS A WEEK
Moscow Prospekt

Shopping mall in
Voronezh, Russia
• 	GBA – 60,000 sqm
• 	GLA – 40,500 sqm
• 	3 levels
• 	Project investment – USD 67 mln
•	 115 world renowned tenants, cinema,
	 6 restaurants and family entertainment 	
	centre
SUMMER EVENTS:

FILMS THIS SUMMER:

JUNE:
JUNE:
JULY:
AUGUST:
AUGUST:
AUGUST:

JUNE:
JUNE:
JULY:
AUGUST:
AUGUST:
AUGUST:

BEACH FASHION SHOW
RUSTIC ITALIAN COOKING
BEAUTIFY YOURSELF
SPORTSWEEK
WINES OF THE WORLD
KIDZ PLAYDAYZ

• 	Average daily shoppers visits 15,000

ROCKY 6
INDIANA JONES 4
X-MEN 4
THE HILLS HAVE EYES 2
THE HOBBIT
THE DARK KNIGHT

ПОЗДРАВЛЯЕМ МИЛЫХ ДАМ
MАРТА 8

• 	Powerful brand identity in 3D form created
	 out of mall’s initials
• 	Finalist at the pan-Russian ‘Best
	 Development Project’ competition

Our role:

Branding, exterior and interior design,
signage and communications.
UNDERGROUND PARKING: NAVIGATION GRAPHICS

Underground car park
Directional signing: Wall graphics

UNDERGROUND PARKING: GRAPHIC WALL

Pedestrian totem signing

Pedestrian signing
escalator wall
Kvadrat

Mixed use development in
Kiev, Ukraine
• 	GBA – 42,000 sqm
• 	GLA – 19,000 sqm
• 	100 Retailers
• 	3 levels
• 	Average daily shopper visits 10,000
• 	One of the largest shopping centres on 	
	 the left bank of Kiev
• 	Centre design features a large glass 		
	 prism that creates a sparkling atmospheric 	
	 ambience through use of light, space
	 and colour

Our role:

Branding, exterior design, signage and
communications.
Cinema Star

Established cinema chain in
Moscow, Russia
•	 Cinema Star is a leading chain of cinemas 	
	 through Russia and CEE countries.
• 	Our brief was to reinvigorate and 		
	 differentiate the brand. In common with 	
	 most competitors, the old logo for
	 Cinema Star featured a star symbol. It 	
	 looked complicated and old fashioned 	
	 as it also featured a role of celluloid film. 	
	 The way that it combined different
	 elements together presented real
	 signage difficulties.
• 	We transformed the brand by creating 	
	 a completely new identity. Our inspiration 	
	 was the cinema audience itself. We 		
	 created a family of characters that can be 	
	 featured separately and that come
	 together in a simple, bold,
	 multi-coloured brandmark.
• 	The result is a high impact, versatile 		
	 brand that stands out from the
	 competition and communicates the 		
	 enjoyment of the cinema experience. 	
	 The brand has been relaunched and the 	
	 icons and speech bubble ideas
	 successfully implemented through into 	
	 a range of packaging and
	 promotional materials.
Movie Time

Mixed use development in
Mumbai, India
• 	4 floor building on 1,940 sqm of land
• 	GBA - 5,380 sqm
• 	Retail and leisure offers at ground and
	 1st floor levels
• 	2nd floor food court with cafés, food units 	
	 and restaurant
• 	State of the art multiplex cinema offering 	
	 theultimate digital viewing experience on 	
	 3rd floor
• 	Roof garden is a unique space for 		
	 socialising, relaxation and special events
• 	A destination experience
• 	Striking architectural frontage maximises 	
	 impact at street level

Our role:

Conceptual development - brand strategy,
identity, communications, architectural,
exterior and interior design.
Integral

Office centre in
Moscow, Russia
• 	GBA – 70,000 sqm
• 	Office and retail premises - 32,300 sqm
• 	State services - 8,600 sqm
• 	Flexible service package to suit 		
	 different business requirements, 		
	 ranging from licensed fully furnished 		
	 to traditional office space let on a 		
	 conventional lease basis
• 	21,700 sqm above ground parking
• 	Contemporary design based on 		
	 theme of connectivity between people
	 and technology

Our role:

Identity, interiors, external and internal
signage and wayfinding, interior feature
graphics, external building features
(including canopy treatment), landscaping.
audience of 50 million, television
13 years, and the Internet just 4 years.

Integral

In 2001 more information could be
sent over a single cable in a
second than in 1997 was sent over
the entire Internet in a month.

Native English speakers
represent 35% of the online
population, although they are
less than 10% of the world
population. Native Chinese
speakers represent the second
largest group: 16% of the
online population.

Mobile subscribers worldwide have
outnumbered fixed-line subscribers.
The mobile cross-over has taken
place across geographic criteria, across
socio-demographic criteria such
as gender, income, or age, and
across economic criteria.

Real Estate: Integral: Business Centre
The typical Internet
user worldwide is
young, male and
wealthy – a member of
an elite minority.

Only 11% of PCs are recycled; the
percentage for televisions and mainframes recycled is lower.
Chaika Plaza

A contemporary
office environment

Interdum

Interdum
Interdum

Interdum
Interdum

Interdum
Interdum

Interdum
Interdum

Interdum

SED ELIT
RISUS, A EST.
VESTIBULUM
ADIPISCING!!

INTERDUM

Rutrum sapien nec varius. Mauris
volutpat, tellus ut molestie porta,
sem est eleifend arcu, vitae congue.

*MAURIS VOLUTPAT
tellus ut molestie porta, sem est eleifend arcu,
vitae congue dui diam id leo. tellus ut molestie
porta, sem est eleifend arcu, vitae congue dui
diam id leo. tellus ut molestie porta, sem est
eleifend arcu, vitae congue dui diam id leo. tellus
ut molestie porta, sem est eleifend arcu, vitae
congue dui diam id leo.

+SED ELIT RISUS, A ALIQUAM EST.
VESTIBULUM ADIPISCING!!

INTERDUM

INTERDUM

INTERDUM

•	
	
	
	
	
	
	
	

Our client, Corporation AND, owns a 		
series of office buildings throughout 		
Moscow– all branded as Chaika
Plaza. Together they form a chain of 		
tenanted business centres. They are
not a serviced office concept but 		
are operated on a normal landlord/
tenant basis.

• 	Having successfully grown and managed 	
	 the chain for nearly a decade, there was a 	
	 need to upgrade the common areas of the 	
	 buildings in order to respond to
	 demands for a refreshed, more 		
	 contemporary environment.
• 	We developed graphic communications, 	
	 signage, canopy treatment and design 	
	 (together with some replanning) of all 		
	 common areas such as entrance,
	 reception, corridors and stairways.
• 	Chaika means Gull in Russian. The Gull 	
	 motif therefore forms an important part 	
	 of the design, creating a distinctive sense 	
	 of character within the environment.

//Sed elitem vestibulum adipiscing.
PRAESENT TINCIDUNT PLACERAT TURPIS, AT GRAVIDA NEQUE VESTIBULUM ADIPISCING RUTRUM NEC

• 	This flexible concept has proved to 		
	 be easily adaptable to different types of 	
	 buildings within the Chaika Plaza chain.
Buna

Real Estate – Buna
eal Estate: Buna: Design centre

Building design centre in
Damascus, Syria
• 	4 floor complex with atrium and galleries
• 	Includes showrooms, offices, meeting 		
	 rooms, shops and cafes
• 	Building designed to be an iconic 		
	 landmark - draws on Middle Eastern 		
	 influences and latest Western
	 technological advances
• 	Allows for future flexible uses

Our role:

Total conceptual development - brand
strategy, identity, communications,
architectural, exterior and interior design.

About SCG London | Retail | Financial Services | Real Estate | Corporate and Employer Branding
SCG London Page 41
7

Main column
Extropolis
Primary content column
with expandable depth…

Conference Centre in
Moscow, Russia

…content flows no
wider than these 3 boxes
in width.

•	
	
	
	

17

67mm

7

67mm

17

176mm

297mm

17
Square cropped
images any size,
to fit within the
page margins.

560mm

50mm

50mm

2 column
text box, align
left under sub
heading.

• 	The brand identity makes clever use of 	
	 the double ‘o’ within the name to create 	
	 a central symbol of dialogue at the 		
	 heart of the brand. The brand texture uses 	
	 a simple pattern of squares and contrast 	
	 colours which are used in a flexible way 	
	 to brand the centre’s activities across a 	
	 wide range of marketing communications 	
	 and corporate literature.

17

560mm
Fixed page width must center to browser window

50mm

CLIENT BRANDMARK

CLIENT BRANDMARK

Conference

Conference

17
14 July 2008

210mm

210mm

A5

S
148mm

A5

2300mm

105mm

15

50mm

210mm

790mm

We created the brand identity, marketing 	
communications, environment design
and website design for this Moscow 		
conference centre

14 July 2008

M
Crocus City

Mixed use complex in
Moscow, Russia
• 	Multifunctional 6,000 seat concert hall
• 	Exhibition centre totalling 550,000 sqm
• 	Daily footfall from 100,000 to 1 mln people
• 	A lighting and architectural scheme 		
	 to enhance and unify the exterior of the 	
	 building complex in a dramatic way

Our role:

Lighting and architectural design.
e: Rublyovo Arkhangelskoye: City

R.A City

Residential project in
Moscow region, Russia
ИНФРА
СПОКО СТРУКТУР
ЙСТВИ А ГОРО
ДА
Е ЗАГО
РОДА .
.

• 	Over 300 ha of land
• 	Located near Novorizhskoye highway, 	
	 only 3 km from the Moscow outer
	 ring road
www.Р

ублево

-Архан
гел

ьское.
ru

• 	Surrounded by the Moscow river
	 A on 3 sides.
new way of living

ИНФРАСТРУКТУРА ГОРОДА.
СПОКОЙСТВИЕ ЗАГОРОДА.

www.Рублево-Архангельское.ru

• 	Proposed budget of USD 3 bln dollars

www.Рублево-Архангельское.ru

PHASE 1: AWARENESS CAMPAIGN

ФАЗА 1: КАМПАНИЯ ПО СОЗДАНИЮ ОСВЕДОМЛЕННОСТИ
• 	Planned to be a new

PHASE 1B TEASER:
INTEREST TRIGGER – ‘QUIRKY PEOPLE’ - STRATEGY

city, one of the 		
	 largest development projects
	 in Europe

a new way of living

CONCEPT

ИНФРА
СПОКО СТРУКТУР
ЙСТВИ А ГОРО
ДА
Е ЗАГО
РОДА .
.

A set of billboards displaying the future city community. Billboards 2, 3, 4 build the story up,
leading to the unifying billboard 1. Note there will be more images and witty tone of voice/
copyright based on “question-answer” principle should be developed in due course.

• 	A clearly differentiated place brand 		
	 that communicates the diversity of
	 the development
www.Р

ублево

-Архан
гел

ьское.
ru

Strategic Objectives
Build on initial awareness
Create intrigue through teaser campaign
Appeal to sense of humour
Trigger further interest
Creative Objectives
Use wit to arouse curiosity and create
variations on a theme
Get talked about
Communicate key messages in an unexpected way

Main Message
City for you
“I shop only at the best
shopping arcades”

Subliminal Messages
Whatever my particular priorities and demands, this is the city
that will provide for me.
This city meets the highest levels of aspiration
(even the fussiest people are catered for)

Real Estate: Rublyovo Arkhangelskoye: City

Creative Strategy
Teaser approach
Gives a twist to different aspects of the
target market and their needs

Desired Response

Long Term Value
Potential for development of idea in different ways and in
relation to different target audiences as part of ongoing
marketing communications. Potential to give the campaign a
further twist through use of celebrities.

WWW.RA-CITY.RU

CONCEPT 1

A new way of living

Our role:

IT’S YOUR CITY

IT’S YOUR CITY

WWW.RA-CITY.RU
www.Рублево-Архангельское.ru

www.Рублево-Архангельское.ru

Strategy, brand identity and communication,
architect briefing and architectural
consultancy, planning and landscape design
consultancy.

CONCEPT 2

ИНФРАСТРУКТУРА ГОРОДА. СПОКОЙСТВИЕ ЗАГОРОДА.

“I get it”

“I want somewhere I can

ride on my scooter”

“How do I find out more?”
don | Retail | Financial Services | Real Estate | Corporate and Employer Branding

25

“I need a safe place
to park my Ferrari”

ИНФРАСТРУКТУРА ГОРОДА.
СПОКОЙСТВИЕ ЗАГОРОДА.

.
ГОРОДА
ТРУКТУРА ОРОДА.
ИНФРАС
СТВИЕ ЗАГ
СПОКОЙ

IT’S YOUR CITY
WWW.RA-CITY.RU

CONCEPT 3

?*

IT’S YOUR CITY
WWW.RA-CITY.RU

CONCEPT 4 - * Ongoing campaign concepts.

MARKETING COMMUNICATIONS STRATEGY
ОД
И ЗАГОР
ГОРОДА
ЛУЧШЕЕ

А

26
Meshcherskiy Park

er Branding

Recreational Park,
Odinzovo, Russia

1235 C

Orange

NATURE TRAIL

POND AREA

CYCLING TRAIL

PLAYGROUND

021 C
Home

PICNIC AREA

RAL 1003

HORSE RIDING

RAL 2008
NATURE TRAIL

POND AREA

FOREST AREA

TOILETS

PICNIC AREA

POND AREA
PICNIC AREA

HORSE RIDING

CYCLING TRAIL
HORSE RIDING

FOREST AREA

PICNIC AREA

Sport

Nature

• 	Part of the Moscow green belt, located in
	 the Skolkova district

Contact

Search

• 	Managed open and partially
	 forested parkland

Summer
Starts
Here...

RAL 3020

RAL 4010

ЧАСЫ РАБОТЫ
Monday
9.30am – 8.00pm
Tuesday
9.30am – 8.00pm
Wednesday 9.30am – 8.00pm
Thursday
9.30am – 8.00pm
Friday
9.30am – 8.00pm
Saturday
9.00am – 8.00pm
Sunday
11.00am – 5.00pm
Good Friday 10.00am – 6.00pm
Easter Sunday CLOSED
Bank Holidays 10.00am – 6.00pm

CYCLING TRAIL

PLAYGROUND

PLAYGROUND
FOREST AREA

BALL GAMES

TOILETS

NATURE TRAIL
NATURE TRAIL
SKIING

POND AREA

NATURE TRAIL
NATURE TRAIL
HORSE RIDING

CYCLING TRAIL

POND AREA
POND AREA
FOREST AREA

Park Regulations

Wbsite Policy

Home

Whats on

Tourists

Press

Business

About Us

Details

• 	Popular recreational area providing
	 leisure, cultural and sports facilities

Home

• 	Network of hiking trails and bicycle lanes

BALL GAMES
TOILETS

PICNIC AREA
PICNIC AREA

NATURE TRAIL

The Park

SKIING

Disclaimer

NATURE TRAIL

Rhod.
Red C

485 C

BALL GAMES

SKIING

POND AREA
POND AREA

CYCLING TRAIL
CYCLING TRAIL

HORSE RIDING
HORSE RIDING

FOREST AREA
FOREST AREA

PLAYGROUND

PLAYGROUND
PLAYGROUND

• 	Tree and leaf motif brand concept 		
	 communicates special character and 		
	 heritage of the park

BALL GAMES

CYCLING TRAIL
CYCLING TRAIL
TOILETS

PLAYGROUND
PLAYGROUND
SKIING

TOILETS
TOILETS

BALL GAMES
BALL GAMES

SKIING
SKIING

Our role:

Branding and design, wayfinding
and signage, marketing collateral,
including literature, advertising and
corporate materials.

BALL GAMES
BALL GAMES

1800MM
1700MM
1600MM

1400MM

Lorem
summeta
et iusto

Lorem
summeta
et iusto

1200MM

1000MM

Программы целевого кредитования
Москоммерцбанка – удобный и доступный
способ придать новый импульс развитию

750MM

вашего бизнеса. Целевое кредитование
может быть предоставлено в виде займа
или в форме лизингового финансирования.

PICNIC AREA
PICNIC AREA

HORSE RIDING
HORSE RIDING

FOREST AREA
FOREST AREA

TOILETS
TOILETS

SKIING
SKIING

500MM

1800MM
1700MM
1600MM

1400MM

Lorem
summeta
et iusto
Программы целевого
кредитования
Москоммерцбанка –
удобный и доступный

Lorem
summeta
et iusto
Программы целевого кредитования
Москоммерцбанка – удобный и доступный
способ придать новый импульс развитию
вашего бизнеса. Целевое кредитование

• 	Name derived from ancient, princely 		
	 family of Meshcherskiy

1200MM

1000MM

750MM

может быть предоставлено в виде займа
или в форме лизингового финансирования.

500MM
Creating Brand Synergy
t:	 +44 (0)20 7371 7522
f:	 +44 (0)20 7371 8351
e:	info@scglondon.com
		www.scglondon.com

™

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Real Estate Credentials

  • 2. SCG London Our Team What we do Marketing Consultants Branded Architecture & Environments Graphic Designers Who we are International Multidisciplinary Multichannel “Intelligent solutions to complex challenges” Digital Designers Interior Designers Architects Project Managers
  • 3. Our Experience: Wide Ranging Portfolio Financial Retail Real Estate Corporate We work across a number of sectors...
  • 4. Our Clients Include… Yeni GLOBEX BANK logosu Eski GLOBEX BANK logosu Example 1: The latin logotype in horizontal format reversed white-out of background colour Example 2: The latin logotype in horizontal format within the exclusion area (freespace)
  • 5. Our Expertise: Real Estate Branding & Design Our work covers many different types of developments… - Shopping & Leisure Centres - Offices, Business Parks & Business Centres - Workplace Environments - Recreational Parks - City Developments - Residential Developments & Townships Over 40 real estate projects in CIS & Europe New build concepts Revitalisation/ repurposing existing developments
  • 6. Our Expertise: Adding Value to Assets We create destination brands - Competitive differentiation - Enhanced user experience - reputation and loyalty - Setting the guiding principles for all parties - Optimising return on investment Our creative concepts achieve a distinctive Brand Synergy ™
  • 7. Our Services: Strategic Concept Briefing Brand Strategy Communications Strategy - Market Knowledge - Trading and Operational Criteria - Competition - Vision - Values - Personality - Naming - Brand Strapline - Print & Advertising Communications - Digital Communications, Social Media
  • 8. Our Services: Design Concept Brand Identity Destination Design Interior Treatments - Logotype - Architecture Briefing & Principles - Décor, Lighting, Materials, Finishes, - Typography - Concept Direction - Features, Fixtures, Furniture - Colours - Wayfinding, Signage & Graphics - Applications - Architecture, - Planning, Circulation & Zoning Signage, Print, Digital - Digital Communications - External and Internal Site & External Building Treatments - Lighting - Signage - Finishes - Features
  • 9. Our Services: Communication Concepts Marketing Communication Corporate Culture - Press & Outdoor Advertising Style Guidelines - Brochures, Leaflets, Loyalty Cards - Website - Internal Communications - Intranet, Newsletter - Staff Recruitment & Induction Packs - Workplace Environments
  • 10. Our Services: Detailed Concepts & Implementation Brand Guidelines Design Direction & Support - Instructions for use of brand identity and all design/communication elements - Advice & supervision to ensure integrity of concept design - Architect, Contractor & Supplier Briefings - Monitoring Drawings & Specifications - Site Visits
  • 11. Kaleidoscope Mixed use development in Moscow, Russia • GBA 119,000 sqm (Retail 41,000 sqm, offices 8,300 sqm) • GLA 41,000 sqm • Underground parking for 932 slots • Brand inspired by concept of a multi-coloured Kaleidoscope - ‘Always different, always yours’ • Venue for all occasions, bringing retail, entertainment and business together in one place Our role: Brand name, strategy and positioning, brand identity and communications, signage, centre design (interior/exterior), website, marketing.
  • 12. Kaleidoscope 60 1400 LEVEL 1 LEVEL 4 TENANT NAME TENANT NAME TENANT NAME TENANT NAME 101 TENANT NAME TENANT NAME 102 TENANT NAME TENANT NAME 103 104 105 106 115 107 108 109 TENANT NAME TENANT NAME TENANT NAME TENANT TENANT NAME TENANT NAME TENANT NAME TENANT TENANT NAME TENANT NAME TENANT NAME TENANT NAME 102 103 TENANT NAME TENANT NAME TENANT NAME TENANT NAME 112 TENANT NAME TENANT TENANT NAME TENANT NAME TENANT NAME TENANT NAME TENANT TENANT NAME TENANT TENANT NAME TENANT NAME TENANT NAME TENANT NAME TENANT NAME TENANT 106 TENANT NAME TENANT TENANT NAME TENANT NAME TENANT NAME TENANT NAME 110 111 TENANT NAME TENANT TENANT NAME TENANT NAME 114 TENANT N 115 138 135 139 140 TENANT NAME TENANT 117 141 TENANT NAME TENANT NAME 116 143 118 119 TENANT NAME TENANT NAME 117 142 145 120 TENANT NAME TENANT NAME 121 144 134 TENANT NAME TENANT NAME 116 137 136 111 118 122 TENANT NAME TENANT TENANT NAME TENANT NAME TENANT NAME TENANT 123 TENANT NAME TENANT 125 126 TENANT NAME TENANT TENANT NAME TENANT NAME 127 133 146 120 107 131 147 121 106 132 148 TENANT NAME TENANT NAME 128 108 TENANT NAME TENANT 129 TENANT NAME TENANT NAME 130 TENANT NAME TENANT 131 TENANT 132 133 TENANT NAME TENANT NAME TENANT NAME 105 130 134 TENANT NAME TENANT 135 122 TENANT NAME TENANT NAME 136 149 137 123 129 150 141 126 147 121 TENANT NAME TENANT NAME TENANT 148 135 104 TENANT NAME TENANT NAME TOILETS ESCALATOR ELEVATOR 129 123 150 138 139 142 148 149 150 TENANT NAME TENANT NAME TENANT TENANT NAME TENANT NAME TENANT NAME TENANT NAME TENANT NAME TENANT TENANT NAME TENANT NAME TENANT NAME TENANT TENANT NAME TENANT NAME TENANT NAME TENANT TENANT NAME TENANT NAME TENANT NAME TENANT NAME TENANT NAME TENANT NAME TENANT NAME TENANT TENANT NAME TENANT NAME TENANT TENANT NAME TENANT TENANT NAME TENANT TENANT NAME TENANT NAME TENANT NAME TENANT NAME TENANT TENANT NAME TENANT TENANT NAME TENANT NAME TENANT NAME TENANT TENANT NAME TENANT NAME TENANT NAME TENANT NAME TENANT NAME TENANT TENANT TENANT NAME TENANT NAME TENANT NAME TENANT TENANT N TENANT NAME TENANT NAME TENANT NAME TENANT NAME CINEMA TENANT NAME TENANT TENANT N TENANT NAME TENANT NAME TENANT NAME TENANT NAME ICE RINK TENANT NAME TENANT NAME TENANT NAME TENANT TENANT N LEVEL 2 TENANT NAME TENANT NAME TENANT NAME TENANT NAME TENANT NAME TENANT NAME TENANT NAME TENANT TENANT NAME TENANT NAME TENANT NAME TENANT NAME TENANT NAME TENANT NAME TENANT NAME TENANT NAME TENANT NAME TENANT NAME TENANT NAME TENANT TENANT NAME TENANT TENANT NAME TENANT TENANT NAME TENANT NAME TENANT NAME TENANT TENANT NAME TENANT NAME TENANT NAME TENANT NAME TENANT NAME TENANT NAME TENANT TENANT NAME TENANT TENANT NAME TENANT NAME TENANT NAME TENANT NAME TENANT NAME TENANT TENANT NAME TENANT NAME TENANT NAME TENANT NAME TENANT TENANT NAME TENANT TENANT TENANT NAME TENANT TENANT NAME TENANT NAME TENANT NAME TENANT TENANT N TENANT NAME TENANT NAME TENANT NAME TENANT NAME TENANT NAME TENANT TENANT NAME TENANT NAME TENANT N TENANT NAME TENANT NAME TENANT NAME TENANT TENANT NAME TENANT NAME TENANT NAME TENANT NAME TENANT NAME TENANT NAME TENANT NAME TENANT TENANT N GROUND LEVEL LEVEL A TENANT NAME TENANT NAME TENANT NAME TENANT NAME TENANT NAME TENANT NAME TENANT NAME TENANT NAME TENANT NAME TENANT TENANT NAME TENANT NAME TENANT NAME TENANT NAME TENANT NAME TENANT NAME TENANT NAME TENANT NAME TENANT NAME TENANT TENANT NAME TENANT TENANT NAME TENANT LEVEL B TENANT NAME TENANT NAME TENANT NAME TENANT NAME TENANT NAME TENANT NAME TENANT NAME TENANT TENANT NAME TENANT NAME TENANT NAME TENANT NAME TENANT NAME TENANT NAME TENANT NAME TENANT NAME TENANT NAME TENANT NAME TENANT NAME TENANT TENANT NAME TENANT TENANT NAME TENANT TENANT NAME TENANT NAME TENANT NAME TENANT TENANT NAME TENANT NAME ICE RINK TENANT NAME TENANT TENANT NAME TENANT NAME TENANT NAME TENANT TENANT NAME TENANT NAME TENANT NAME TENANT NAME TENANT TENANT NAME TENANT TENANT NAME TENANT NAME TENANT NAME TENANT TENANT NAME TENANT NAME TENANT N TENANT TENANT NAME TENANT TENANT NAME TENANT NAME TENANT NAME TENANT TENANT NAME TENANT TENANT NAME TENANT NAME TENANT NAME TENANT NAME TENANT TENANT NAME TENANT NAME TENANT NAME TENANT TENANT N TENANT NAME TENANT NAME TENANT NAME TENANT NAME TENANT NAME TENANT TENANT NAME TENANT NAME TENANT NAME TENANT NAME TENANT NAME TENANT NAME TENANT NAME TENANT TENANT N GROUND LEVEL TENANT NAME TENANT NAME LEVEL A TENANT NAME TENANT NAME TENANT NAME TENANT NAME TENANT NAME TENANT NAME TENANT NAME TENANT NAME TENANT NAME TENANT TENANT NAME TENANT NAME TENANT NAME TENANT NAME TENANT NAME TENANT TENANT NAME TENANT NAME TENANT NAME TENANT TENANT NAME TENANT NAME TENANT NAME TENANT TENANT NAME TENANT ELEVATOR LEVEL B TENANT NAME TENANT NAME TENANT NAME TENANT NAME WELCOME! Touch screen to begin CINEMA TENANT NAME TENANT NAME TENANT NAME TENANT NAME TENANT NAME TENANT NAME TENANT NAME TENANT TENANT NAME TENANT NAME TENANT NAME TENANT NAME TENANT NAME TENANT NAME TOILETS TENANT NAME TENANT BOWLING TENANT NAME TENANT NAME TENANT NAME TENANT NAME TENANT NAME TENANT NAME TENANT NAME TENANT TENANT NAME TENANT NAME TENANT NAME TENANT TENANT NAME TENANT NAME TENANT NAME TENANT NAME TENANT TENANT NAME TENANT TENANT NAME TENANT NAME TENANT NAME TENANT NAME TENANT N LEVEL 2 TENANT NAME TENANT NAME TENANT NAME TENANT NAME TENANT NAME TENANT NAME TENANT NAME TENANT TENANT NAME TENANT NAME TENANT NAME TENANT ESCALATOR TENANT NAME TENANT NAME TENANT NAME TENANT NAME TENANT NAME TENANT NAME TENANT TENANT NAME TENANT TENANT NAME TENANT NAME TENANT NAME TENANT TENANT NAME TENANT NAME TENANT NAME TENANT TENANT NAME TENANT NAME TENANT NAME TENANT TENANT NAME TENANT NAME TENANT TENANT NAME TENANT TENANT NAME TENANT NAME TENANT NAME TENANT TENANT NAME TENANT NAME TENANT N TENANT NAME TENANT NAME TENANT NAME TENANT TENANT N TENANT NAME TENANT NAME TENANT NAME TENANT TENANT NAME TENANT NAME TENANT TENANT NAME TENANT 147 127 126 TENANT NAME TENANT NAME TENANT NAME TENANT NAME TENANT NAME TENANT NAME TENANT NAME TENANT NAME TENANT NAME TENANT TENANT NAME TENANT NAME TENANT NAME TENANT TENANT NAME TENANT TENANT NAME TENANT NAME TENANT NAME TENANT TENANT NAME TENANT NAME TENANT N TENANT NAME TENANT NAME TENANT NAME TENANT TENANT NAME TENANT NAME TENANT NAME TENANT NAME TENANT N TENANT NAME TENANT NAME TENANT NAME TENANT NAME TENANT NAME TENANT NAME TENANT NAME TENANT TENANT NAME TENANT NAME TENANT NAME TENANT TENANT NAME TENANT NAME TENANT NAME TENANT NAME TENANT TENANT NAME TENANT TENANT NAME TENANT NAME TENANT NAME TENANT TENANT NAME TENANT NAME TENANT NAME TENANT TENANT NAME TENANT NAME TENANT NAME TENANT NAME 145 128 TENANT NAME TENANT NAME TENANT NAME TENANT NAME TENANT NAME TENANT TENANT NAME TENANT NAME TENANT NAME TENANT TENANT NAME TENANT NAME TENANT TENANT NAME TENANT NAME TENANT NAME TENANT NAME TENANT TENANT NAME TENANT TENANT NAME TENANT NAME TENANT NAME TENANT TENANT NAME TENANT NAME TENANT N TENANT NAME TENANT NAME TENANT NAME TENANT LEVEL 3 TENANT NAME TENANT 141 125 TENANT NAME TENANT NAME TENANT NAME TENANT TENANT NAME TENANT NAME 140 124 103 101 LEVEL 3 TENANT NAME TENANT NAME TENANT NAME TENANT NAME TENANT NAME TENANT NAME TENANT NAME TENANT NAME TENANT NAME TENANT TENANT TENANT NAME TENANT NAME TENANT NAME TENANT NAME TENANT TENANT NAME TENANT NAME 136 137 143 TENANT NAME TENANT 149 150 129 131 132 133 134 122 144 TENANT NAME TENANT TENANT NAME TENANT 147 127 120 146 148 149 146 TENANT NAME TENANT TENANT NAME TENANT NAME 144 145 146 128 TENANT NAME TENANT NAME TENANT NAME TENANT TENANT NAME TENANT NAME TENANT NAME TENANT TENANT NAME TENANT TENANT NAME TENANT NAME TENANT NAME TENANT NAME TENANT NAME TENANT 130 131 132 102 TENANT NAME TENANT NAME 142 143 125 102 BOWLING TENANT NAME TENANT TENANT NAME TENANT NAME TENANT 140 124 103 133 130 TENANT NAME TENANT TENANT NAME TENANT NAME TENANT NAME TENANT NAME TENANT NAME TENANT NAME 138 139 104 101 107 105 TENANT N TENANT NAME TENANT NAME 124 119 109 TENANT NAME TENANT TENANT NAME TENANT NAME TENANT N TENANT NAME TENANT NAME TENANT NAME TENANT TENANT NAME TENANT 127 106 TENANT NAME TENANT TENANT NAME TENANT NAME 112 113 112 108 TENANT TENANT TENANT NAME TENANT NAME 121 122 123 125 126 TENANT NAME TENANT 107 TENANT NAME TENANT NAME 120 124 119 TENANT NAME TENANT NAME TENANT NAME TENANT 118 119 118 128 TENANT NAME TENANT TENANT NAME TENANT NAME TENANT N TENANT NAME TENANT TENANT NAME TENANT NAME TENANT N TENANT NAME TENANT NAME TENANT NAME TENANT TENANT NAME TENANT NAME 116 117 143 144 109 TENANT NAME TENANT NAME TENANT TENANT NAME TENANT TENANT NAME TENANT NAME 108 113 117 141 142 145 110 TENANT NAME TENANT NAME TENANT NAME TENANT TENANT NAME TENANT NAME 109 110 139 140 TENANT NAME TENANT NAME TENANT NAME TENANT NAME TENANT NAME TENANT NAME TENANT NAME TENANT TENANT NAME TENANT NAME 104 114 138 135 134 TENANT NAME TENANT NAME TENANT NAME TENANT TENANT NAME TENANT NAME TENANT NAME TENANT TENANT NAME TENANT NAME 105 115 136 111 TENANT NAME TENANT NAME TENANT NAME TENANT NAME TENANT NAME TENANT TENANT NAME TENANT NAME TENANT NAME TENANT NAME TENANT NAME TENANT TENANT NAME TENANT NAME 112 113 114 115 116 137 113 LEVEL 4 TENANT NAME TENANT NAME TENANT NAME TENANT NAME TENANT NAME TENANT TENANT 110 111 114 LEVEL 1 101 TENANT NAME TENANT NAME TENANT NAME TENANT TENANT NAME TENANT NAME TENANT NAME TENANT NAME TENANT NAME TENANT NAME TENANT NAME TENANT NAME TENANT NAME TENANT NAME TENANT NAME TENANT TENANT NAME TENANT TENANT NAME TENANT 800
  • 13. Kaleidoscope 600mm Ледовая Арена Мы открыты каждый день с 10.00 до 22.00 (кинотеатр и боулинг до 02.00) Адрес: Химкинский бульвар 111, (м. «Сходненская») Москва – найти на карте Фуд Корт 400mm Newsletter Sign Up Search GO Тел. +7(495)725 0100 Меню Добро пожаловать Как нас найти Услуги Кинотеатр Инфраструктура Арендаторы Планы этажей > By Metro At vero eos et accusamus et iusto odio dignissimos ducimus qui blanditiis Галерея > By Car At vero eos et accusamus et iusto odio dignissimos ducimus qui blanditiis Видео > By Bus At vero eos et accusamus et iusto odio dignissimos ducimus qui blanditiis Контакты Как нас найти Видео Follow us: Туалеты Информация Банкомат Туалеты Информация Банкомат Специальные предложения > О нас > Запросить брошюру > Скачать презентацию 115 > Информация о сдаче в аренду 115 114 114 137 113 136 138 135 112 139 140 137 141 116 142 145 143 113 136 138 135 112 117 144 134 139 140 141 116 142 145 143 117 144 134 111 111 118 110 118 110 119 109 119 109 133 108 131 107 106 132 105 130 129 104 120 146 147 133 108 121 131 107 106 122 123 132 105 148 149 150 130 129 104 120 146 147 121 148 122 149 123 150 124 124 103 103 125 102 125 Kaleidoscope characters > ТЦ “Калейдоскоп” 20% СКИДКА At vero eos et accusamus et iusto odio dignissimos ducimus qui blanditiis praesentium ПРИ АРЕНДЕ КОНФЕРЕНЦ-ЗАЛОВ ПОСМОТРЕТЬ Ice skating Company Information | Terms and Conditions | Privacy Policy | Site Map | Customer Enquiry | Disclaimer © 2012 Kaleidoscope All Rights Reserved. 102 128 127 128 127 126 126 101 101 TOILETS TOILETS ESCALATOR ESCALATOR ELEVATOR ELEVATOR LEVEL 1 LEVEL 1 TENANT NAME TENANT NAME TENANT NAME TENANT NAME TENANT NAME TENANT NAME TENANT NAME TENANT NAME TENANT NAME TENANT NAME TENANT NAME TENANT NAME TENANT NAME TENANT NAME TENANT NAME TENANT TENANT NAME TENANT NAME TENANT NAME TENANT NAME TENANT NAME TENANT TENANT NAME TENANT NAME TENANT NAME TENANT NAME TENANT NAME TENANT TENANT NAME TENANT NAME TENANT NAME TENANT TENANT NAME TENANT NAME TENANT NAME TENANT NAME TENANT TENANT NAME TENANT NAME TENANT NAME TENANT TENANT NAME TENANT NAME TENANT TENANT NAME TENANT TENANT NAME TENANT NAME TENANT NAME TENANT TENANT NAME TENANT NAME TENANT NAME TENANT TENANT NAME TENANT NAME TENANT NAME TENANT TENANT NAME TENANT NAME TENANT NAME TENANT NAME TENANT TENANT NAME TENANT NAME TENANT NAME TENANT TENANT NAME TENANT NAME TENANT NAME TENANT TENANT NAME TENANT NAME TENANT NAME TENANT NAME TENANT TENANT NAME TENANT NAME TENANT NAME TENANT TENANT NAME TENANT NAME TENANT TENANT NAME TENANT TENANT NAME TENANT NAME TENANT NAME TENANT TENANT NAME TENANT NAME TENANT NAME TENANT TENANT NAME TENANT NAME TENANT NAME TENANT TENANT NAME TENANT NAME TENANT NAME TENANT NAME TENANT TENANT NAME TENANT TENANT NAME TENANT NAME TENANT NAME TENANT TENANT NAME TENANT TENANT NAME TENANT NAME TENANT NAME TENANT TENANT NAME TENANT NAME TENANT N TENANT NAME TENANT NAME TENANT NAME TENANT NAME TENANT N TENANT NAME TENANT NAME TENANT NAME TENANT TENANT NAME TENANT NAME TENANT N TENANT NAME TENANT NAME TENANT NAME TENANT TENANT NAME TENANT NAME TENANT NAME TENANT TENANT NAME TENANT NAME TENANT N TENANT NAME TENANT NAME TENANT NAME TENANT TENANT NAME TENANT NAME TENANT NAME TENANT NAME TENANT NAME TENANT NAME TENANT NAME TENANT NAME TENANT NAME TENANT NAME TENANT NAME TENANT TENANT N TENANT NAME TENANT TENANT N S Kaleidoscope characters Bowling Клубная карта Мишкин клуб катания на коньках Мишкин клуб катания на коньках Bowl Добро пожаловать на каток Прокат коньков – Цены Взрослый билет (1 час) – 300 рублей Детский билет (1 час)- 200 рублей Билет для членов клуба (1 час)- 150 рублей Ледовая Арена Клубная карта Мишкин к Привет! Хочешь со мной покататься? Записывайся в детский клуб катания на коньках «Калейдоскоп». Вся информация на стойке регистрации. Прокат коньков Добро пожаловать в боулинг Клубная карта Мишкин клуб катания на коньках
  • 14. Esentai Mall Shopping mall in Almaty, Kazakhstan • Part of Esentai Park, a new mixed-use development which includes luxury residential, commercial towers and five-star hotel • GBA – 52,000 sqm • GLA – 45,000 sqm • Opening 4Q 2012 Our role: Branding and communications design, navigation, website.
  • 16. Smolenskiy Passage Luxury shopping centre in Moscow, Russia • GBA – 63,300 sqm • GLA – 22,300 sqm • 5 levels • Iconic landmark development at epicentre of Moscow metropolitan life • Redevelopment of historic building increased total leasable area by 20% • Upmarket retail and leisure mix - 90 shops/boutiques, 6 restaurants/cafes, premium supermarket, fitness centre • Shortlisted as a finalist for the FX International Design Awards Our role: Brand identity and communication, internal and external signage, interior design, overseeing design implementation, website.
  • 18. Smolenskiy Passage FLOOR Администрация «Смоленский Пассаж» 8 FLOOR Торговый Капитал ДИВИДЕНД Твинсбокс Дом Детской одежды Ривиста Ренейссанс Констракшн FLOOR Протон Haemonetics МЕДАНКО Enterasys Secure Networks ГРЕКДОМ АКРОПОЛЬ ЭМИС 9 Omneon IFAW Minchenko Consulting FLOOR London Forfaitin Blackberry MCG Group Торговый Капитал Тондострой Протон Твинсбокс Bronswerk heat transfer Ренейссанс Констракшн Haemonetics Rexam Enterasys Secure Networks МЕДАНКО Space Adventures ГРЕКДОМ Citrix Dolby АКРОПОЛЬ ЭМИС 12 13 Qualcomm Net Display Solutions Promethus Capital Partners ИТАЛЬЯНСКИЙ ДОМ FLOOR Мкапитал Omneon Scotiabank IFAW Brocade 9 FLOOR Minchenko Consulting Юридическая фирма Blackberry Интерпромлизинг Артус Spa Hotel AMF Bowling Products Inc Business Relations 14 7 16 NDS London Forfaitin Genband Juniper networks FLOOR 10 Verifone Russia Ренейссанс Констракшн Компания «Адамас» FLOOR FLOOR Electronic Arts 7 Insight Regus FLOOR Wood Mackenzie MCG Group Ресторан White Rabbit Extreem Networks 11 Bronswerk heat transfer Dolby 12 13 Qualcomm Net Display Solutions Promethus Capital Partners Scotiabank Brocade AMF Bowling Products Inc Business Relations FLOOR Rexam FLOOR Мкапитал FLOOR Юридическая фирма Интерпромлизинг 14 NDS Brainforce Ciena 1M FLOOR Myrtha Pools Omninet Tokio Marine 7 Ривиста 6 11 Extreem Networks 800mm FLOOR FLOOR FLOOR Regus Tokio Marine 801 802 805 807 810 812 815 816 820 822 Торговый капитал Тондострой Твинсбокс Ривиста Ренейссанс констракшн Протон Меданко Итальянский дом Грекдом Акрополь эмис 8 Regus MCG Group Extreem Networks Bronswerk heat transfer Dolby Qualcomm Net Display Solutions Promethus Capital Partners Scotiabank Brocade AMF Bowling Products Inc Business Relations 100mm NDS Brainforce Ciena100mm Tokio Marine 801 802 805 807 810 812 815 816 820 822 600mm 100mm Ренейссанс Констракшн Ресторан White Rabbit Этаж 21 Отдел Отдел 2 Услуги 1 Услуги 2 Отдел 1 1M GETTING HERE FLOOR Ресторан White Rabbit FLOOR Ренейссанс Констракшн Компания «Адамас» Интерпромлизинг FLOOR Юридическая фирма AMF Bowling Products Inc Brainforce Ciena Tokio Marine Business Relations NDS Scotiabank Brocade Take a break from all the hustle & bustle in our fantastic foodcourt Lorem ipsum dolor sit amet, consectetur adipisicing elit, sed d eiusmod tempor incididunt ut labore et dolore o magna aliqua. Ut enim ad minim veniam, quis nostrud exercitation ullamco laboris nisi ut aliquip ex ea commodo consequat. Duis aute irure dolor in reprehenderit in voluptate velit esse cillum dolore eu fugiat nulla pariatur. Excepteur sint occaecat cupidatat non proident, suntin culpa qui officia deserunt mollit est laborum. MEDIA OPPORTUNITIES CONTACT More IMAGE GALLERY searc h 16 14 Мкапитал FLOOR Electronic Arts Insight Wood Mackenzie Juniper networks FLOOR FLOOR Qualcomm Net Display Solutions Promethus Capital Partners London Forfaitin Myrtha Pools Genband АКРОПОЛЬ ЭМИС FLOOR МЕДАНКО ИТАЛЬЯНСКИЙ ДОМ ГРЕКДОМ Rexam 12 13 11 Extreem Networks Bronswerk heat transfer RELAX Dolby FLOOR Regus 7 MCG Group 10 Omninet Minchenko Consulting Blackberry Артус Spa Hotel Citrix IFAW 6 5 Ciena NDS Brocade Dolby Regus Verifone Russia Ренейссанс Констракшн Протон Тондострой Твинсбокс Ривиста 9 Omneon FLOOR Торговый Капитал 8 Haemonetics Enterasys Secure Networks Space Adventures FLOOR ДИВИДЕНД Медицинский центр Парацельс – 2001 Дом Детской одежды FLOOR Администрация «Смоленский Пассаж» FLOOR Ресторан White Rabbit Ренейссанс Констракшн Интерпромлизинг FLOOR FLOOR Юридическая фирма FLOOR Мкапитал FLOOR Rexam Insight Wood Mackenzie FLOOR Electronic Arts Myrtha Pools Genband Juniper networks Компания «Адамас» 16 Tokio Marine 14 Business Relations Scotiabank AMF Bowling Products Inc Brainforce 12 13 Qualcomm Net Display Solutions Promethus Capital Partners Bronswerk heat transfer MCG Group Extreem Networks 7 Blackberry Артус Spa Hotel Omninet WELCOME TO MOSCOW’S NEWEST & MOST EXCITING RETAIL DESTINATION Отдел 2 Услуги 1 Услуги 2 Отдел 1 Smolensky Passage is the newest and most exciting retail destination in Moscow.A world-class selection of stores including high-street fashion stores, designer outlets, bookshops, gift shops, electrical and entertainment stores plus fantastic foodcourt, nisi ut aliquip ex ea commodo consequat. OPENING TIMES 500mm 1000mm 1500mm 1800mm 2000mm 2500mm 3000mm 500mm 1000mm 1500mm 1800mm GO 2000mm 3000mm 11 FLOOR ИТАЛЬЯНСКИЙ ДОМ ГРЕКДОМ АКРОПОЛЬ ЭМИС London Forfaitin 10 Ренейссанс Констракшн Протон МЕДАНКО Тондострой Твинсбокс FLOOR Ривиста 9 Omneon IFAW Minchenko Consulting Enterasys Secure Networks Space Adventures Citrix FLOOR ДИВИДЕНД Медицинский центр Парацельс – 2001 Дом Детской одежды FLOOR Haemonetics 6 5 Администрация «Смоленский Пассаж» 8 Торговый Капитал Этаж 31 Отдел THE SHOPS 10 Отдел 1 Услуги 2 Услуги 1 Этаж ел 12 Отд Отдел 2 Услуги 1 Услуги 2 Отдел 1 WHAT’S NEW? Brushed stianless steel flush fit fixings 0 Этаж ел 12 Отд Отдел 2 Услуги 1 Услуги 2 ABOUT 101 Electronic Ar 102 Insight 105 Wood Macke Coloured acrylic insert 600mm FLOOR Этаж 11 Отдел HOME 10 Торговый капитал Тондострой Твинсбокс Ривиста Ренейссанс констракшн Протон Меданко Итальянский дом Грекдом Акрополь эмис frame Aluminium 8 Этаж 01 Отдел ABOUT 101 Electronic Arts 102 Insight 105 Wood Mackenzie FLOOR Компания «Адамас» 16 2500mm Ciena FLOOR ДИВИДЕНД Electronic Arts Медицинский центр Парацельс – 2001 Insight Дом Детской одежды Wood Mackenzie 3M 3M Администрация «Смоленский Пассаж» FLOOR Brainforce 8 Juniper networks FLOOR Verifone Russia 7 Genband 5 10 Omninet 800mm Myrtha Pools Артус Spa Hotel Regus MCG Group Extreem Networks Bronswerk heat transfer Dolby Qualcomm Net Display Solutions Promethus Capital Partners Scotiabank Brocade AMF Bowling Products Inc Business Relations NDS Brainforce 701 Ciena 702 Tokio Marine 705 707 710 712 715 716 720 722 600mm 724 726 728 732 736 738 701 702 705 707 710 712 715 716 720 722 724 726 728 732 736 738 ИТАЛЬЯНСКИЙ ДОМ Space Adventures Citrix Verifone Russia 6 Тондострой Медицинский центр Парацельс – 2001 FLOOR 5 GIFTCARDS The perfect present for that special someone JOIN MAILING LIST More Contact Us / Accessibility / Opportunities / Sitemap / Pri vacy / Terms of Use / Disclaimer © 2009 SMOLENSKY PASSAGE. A ll Rights Reserved Этаж 41 Отдел Отдел 2 Услуги 1 Услуги 2 Отдел 1 Услуги 2 Услуги 1 Отдел 2350mm 2 Этаж ел 12 Отд Отдел 1 Услуги 2 Услуги 1 Отдел 3 Этаж ел 12 Отд Отдел 1 Услуги 2 Услуги 1 Отдел 4 Этаж ел 12 Отд Отдел 1 Услуги 2 Услуги
  • 19. Major mixed use complex in Moscow, Russia • Theme park; mixed-use retail; sports and entertainment arena; three-star and four-star hotels (1,100 rooms capacity); congress centre • Destination development on 22 ha of land • First indoor Universal Studios theme park in the world • 20,000 seat arena in partnership with AEG • Target opening date – 2018 Our role: Strategic long-term partner to client. Brand strategy and architectural brief working with international architects. Creation of name, branding,environmental design and communication. Pulsar entertainment centre Galactica Park
  • 20. Creating Memorable Signatures Festival Shopping mall in Moscow, Russia • GBA – 62,000 sqm • GLA – 31,000 sqm • 109 Retailers • 3 levels • Average daily shoppers visits 40,000 • Investment - USD 80 mln • Brand inspired by ideas of celebration • Nominated for MIPIM/MAPIC Award • Awarded ‘Best Large Shopping Centre’ at the Moscow Real Estate Awards Real Estate – Festival Real Estate: Festival: Shopping centre Our role: Brand name, strategy and positioning, identity and communications, signage, centre design (interior/ exterior), website, marketing. Centre refurbishment and new food court.
  • 21. Графический пакет - Навигация Festival Toilets Customer Information Food Court Festival, Moscow 20 Toilets Marketing Customer Information Toilets Real Estate – Festival Real Estate: Festival: Shopping centre Toilets Customer Information Customer Information Food Court Food Court FESTIVAL BRAND REFRESHMENT 2010 About SCG London | Retail | Financial Services | Real Estate | Corporate and Employer Branding SCG London Page 42
  • 22. Festival, Moscow 2005 Festival Festival, Moscow 2005 Marketing Marketing Festival, Moscow 2005 Marketing Festival, Moscow 2005 Marketing Festival, Moscow 2005 Festival, Moscow 2005 Marketing Marketing
  • 23. Emerald City Shopping mall in Tomsk, Russia • GBA - 42,300 sqm, GLA - 30,700 sqm At vero eos et accusamus et iusto odio dignissimos ducimus qui blanditiis praesentium voluptatum deleniti. Monday Tuesday Wednesday Thursday Friday Saturday Sunday 9.30am – 8.00pm 9.30am – 8.00pm 9.30am – 8.00pm 9.30am – 8.00pm 9.30am – 8.00pm 9.00am – 8.00pm 11.00am – 5.00pm • 3 storey shopping and leisure centre including multiplex cinema and food court retail offers encompasses both international and Russian brands Good Friday 10.00am – 6.00pm Easter Sunday CLOSED Bank Holidays 10.00am – 6.00pm READ MORE > 5050- d Giftcar Giftcard At vero eos et accusamus et iusto odio dignissimos ducimus qui blanditiis praesentium voluptatum occaecati cupiditate provident. Real Estate: Emerald City: Shopping Centre deserunt mollitia animi, id est laborum et dolorum fuga. Et harum quidem rerum facilis est et expedita. GET YOURS HERE > READ MORE > At vero eos et accusamus et iusto occaecati cupiditate provident. At vero eos et accusamus et iusto occaecati cupiditate provident. fun at kaleidoscope READ MORE > READ MORE > SIGN UP NOW > The easy way to keep up-to-date with BY CAR > BY TRAIN > BY BUS > SEE MAP > • Parking for 750 slots • Opening September 2013 About SCG London | Retail | Financial Services | Real Estate | Corporate• Located Branding and Employer in largest scientific, cultural and industrial centre in the Siberian federal district • Drive catchment of 264,963 people (48% of city population) Real Estate: Emerald City: Business Centre • Centre brand draws on key themes from story, ‘The Wizard of the Emerald City’, written by Tomsk-based author Our role: 2 elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam, quis nostrud At vero eos et accusamus et iusto odio dignissimos ducimus qui blanditiis praesentium voluptatum deleniti. 9.30am – 8.00pm 9.30am – 8.00pm 9.30am – 8.00pm 9.30am – 8.00pm 9.30am – 8.00pm 9.00am – 8.00pm 11.00am – 5.00pm Good Friday 10.00am – 6.00pm Easter Sunday CLOSED Bank Holidays 10.00am – 6.00pm READ MORE > Retail | Financial Services | Real Estate | Corporate and Employer Branding Monday Tuesday Wednesday Thursday Friday Saturday Sunday 5050- rd Giftca Giftcard At vero eos et accusamus et iusto odio dignissimos ducimus qui blanditiis praesentium voluptatum occaecati cupiditate provident. deserunt mollitia animi, id est laborum et dolorum fuga. Et harum quidem rerum facilis est et expedita. GET YOURS HERE > READ MORE > At vero eos et accusamus et iusto occaecati cupiditate provident. At vero eos et accusamus et iusto occaecati cupiditate provident. The easy way to keep up-to-date with READ MORE > READ MORE > SIGN UP NOW > fun at kaleidoscope BY CAR > BY TRAIN > BY BUS > SEE MAP > Branding, overall concept for exterior and interior design, signage and communications.
  • 24. Talisman Shopping centre in Izhevsk, Russia • GBA – 45,000 sqm • GLA – 22,000 sqm • Parking for 840 slots, including 172 underground slots • Opened December 2009 • Has the biggest leisure zone in Udmurt Republic - 5,100 sqm • Catchment area of over 300,000 people • Modern European style shopping and entertainment centre combining innovative architectural solutions, functional layout and high-quality tenants Our role: Naming, branding, exterior and interior design, signage & communications.
  • 25. Royal Park Shopping centre in Novosibirsk, Russia • GBA – 70,000 sqm • GLA – 35,000 sqm • 4 levels • 112 tenants (including many flagship stores), food court, playground, 15 m fountain • Underground parking for 800 slots • Project investment – USD 42 mln • Awarded ‘Best Large Shopping Centre Award’ Our role: Branding and communications, exterior, interior and signage design.
  • 26. Oz Shopping & Entertainment Centre in Krasnodar, Russia • Destination development on 45 hectares of land • GBA 227,000m2, GLA 164,000m2 • 3 levels • Value - EUR200m • Dynamic brand and the architectural concept • Flagship project of a planned rogramme p of combined retail and leisure centres across Russia. • 7 anchor stores, 1 hypermarket, 21 MSUs and a further 201 retail units. Leisure concessions include multiplex cinema, 24 food outlets, kids centre and games zone. Our role: Creation of name and brand identity to appeal to all audiences – customers, tenants, staff and investors. Integration of brand into exterior architecture
  • 27. City Mall A vibrant brand for Sakhalin 4.2 ПОЛИГРАФИЯ И ГРАФИКА 4.3 Варианты дизайна ПОЛИГРАФИЯ рекламных плакатов И ГРАФИКА Отдыхай со вкусом Лучшие кафе и рестораны Ещё любых работаешь до, ты без глупые стоить. На тд обеда программы, то или идея получат. стар гэлакси Отдыхай со вкусом Ежедневно с 9.00 • A new shopping and leisure centre on Sakhalin island, one of the far eastern provinces of Russia near Japan. Предлагаются три стиля рекламных плакатов. В каждомBag плакатов Carrier из присутствуют элементы фирменного стиля Фирменные пакеты с изображением для создания разнообразных изображений. элементов корпоративной текстуры могут быть разноцветными или одноцветными. Дополнительный логотип должен быть Формат плакатов базируется на размерах размещен в центре пакета. бумаги А, применяемых в Европе, и может ПРИМЕЧАНИЕ: НЕ меняйте форму быть легко масштабирован для любых арки и радиус пересекающихся кривых. Их размеры и форма определены других размеров. корпоративной текстурой и являются необходимым условием последовательного использования бренда. Lorem ipsum dolor sit amet magnis eu at orci odio eu tristique. Лучшие кафе и рестораны • Our brief was to develop a visual identity - TOTEM OPTIONS СИТИ МOЛЛ ВАРИАНТЫ ТОТЕМОВsolution and make recommendations that could be adopted into the fabric and construction programme without causing disruption to the design and building process. Ещё любых работаешь до, ты без глупые стоить. На тд обеда программы, то или идея получат. отдых и шоппинг для всей семьи отдых и шоппинг для всей семьи СИТИ МОЛЛ САХАЛИН_РУКОВОДСТВО ПО БРЕНДУ 2006 СИТИ МОЛЛ САХАЛИН_РУКОВОДСТВО ПО БРЕНДУ 2006 • We created a vibrant symbol for the mall that flows throughout all elements in exterior treatments, interior concepts and communications. • Five, brightly coloured discs in a circle achieve a high impact, memorable signature that can be interpreted in different ways – the five theme areas of the mall, a winter snowflake, a summer flower. • The brand also represents a community working together and provides a vibrant symbol for exterior and interior treatments, website, marketing and promotion media. Добро пожаловать ПЧАСЫ РАБОТЫ ПОНЕДЕЛЬНИК ВТОРНИК СРЕДА ЧЕТВЕР ПЯТНИЦА СУББОТА ВОСКРЕСЕНЬЕ 00-00 00-00 00-00 00-00 00-00 00-00 00-00 Opt A. Sakhalin : 546 : PRESENTATION 5 Добро пожаловать ПЧАСЫ РАБОТЫ ПОНЕДЕЛЬНИК ВТОРНИК СРЕДА ЧЕТВЕР ПЯТНИЦА СУББОТА ВОСКРЕСЕНЬЕ 00-00 00-00 00-00 00-00 00-00 00-00 00-00 Opt B. Opt B.
  • 28. Centrum Brand identity for two market propositions • Centrumutveckling a Swedish development company, required the development of two destination brands which could target two market formats – a city shopping centre for stylish lifestyle brands and customers, and a family retail shopping centre. • We created two brands named Centrum Boulevard and Centrum Park. Each have a common identity treatment but with a style and personality of their own. Boulevard is an urban concept with fashion stores and cafes - a city shopping environment, a place to go after work and to socialise. Park is an out of town shopping and leisure concept with big anchor stores and a cinema complex. • The first of the planned region-based brands, Centrum Park in Kaluga, is 47,000 square meters (and has the potential to be expanded to 80,000 square meters in the future). It provides an extensive mix of retailers together with cinemas, bowling, a children’s entertainment centre and a large food court.
  • 30. Moscow Prospekt Shopping mall in Voronezh, Russia • GBA – 60,000 sqm • GLA – 40,500 sqm • 3 levels • Project investment – USD 67 mln • 115 world renowned tenants, cinema, 6 restaurants and family entertainment centre SUMMER EVENTS: FILMS THIS SUMMER: JUNE: JUNE: JULY: AUGUST: AUGUST: AUGUST: JUNE: JUNE: JULY: AUGUST: AUGUST: AUGUST: BEACH FASHION SHOW RUSTIC ITALIAN COOKING BEAUTIFY YOURSELF SPORTSWEEK WINES OF THE WORLD KIDZ PLAYDAYZ • Average daily shoppers visits 15,000 ROCKY 6 INDIANA JONES 4 X-MEN 4 THE HILLS HAVE EYES 2 THE HOBBIT THE DARK KNIGHT ПОЗДРАВЛЯЕМ МИЛЫХ ДАМ MАРТА 8 • Powerful brand identity in 3D form created out of mall’s initials • Finalist at the pan-Russian ‘Best Development Project’ competition Our role: Branding, exterior and interior design, signage and communications. UNDERGROUND PARKING: NAVIGATION GRAPHICS Underground car park Directional signing: Wall graphics UNDERGROUND PARKING: GRAPHIC WALL Pedestrian totem signing Pedestrian signing escalator wall
  • 31. Kvadrat Mixed use development in Kiev, Ukraine • GBA – 42,000 sqm • GLA – 19,000 sqm • 100 Retailers • 3 levels • Average daily shopper visits 10,000 • One of the largest shopping centres on the left bank of Kiev • Centre design features a large glass prism that creates a sparkling atmospheric ambience through use of light, space and colour Our role: Branding, exterior design, signage and communications.
  • 32. Cinema Star Established cinema chain in Moscow, Russia • Cinema Star is a leading chain of cinemas through Russia and CEE countries. • Our brief was to reinvigorate and differentiate the brand. In common with most competitors, the old logo for Cinema Star featured a star symbol. It looked complicated and old fashioned as it also featured a role of celluloid film. The way that it combined different elements together presented real signage difficulties. • We transformed the brand by creating a completely new identity. Our inspiration was the cinema audience itself. We created a family of characters that can be featured separately and that come together in a simple, bold, multi-coloured brandmark. • The result is a high impact, versatile brand that stands out from the competition and communicates the enjoyment of the cinema experience. The brand has been relaunched and the icons and speech bubble ideas successfully implemented through into a range of packaging and promotional materials.
  • 33. Movie Time Mixed use development in Mumbai, India • 4 floor building on 1,940 sqm of land • GBA - 5,380 sqm • Retail and leisure offers at ground and 1st floor levels • 2nd floor food court with cafés, food units and restaurant • State of the art multiplex cinema offering theultimate digital viewing experience on 3rd floor • Roof garden is a unique space for socialising, relaxation and special events • A destination experience • Striking architectural frontage maximises impact at street level Our role: Conceptual development - brand strategy, identity, communications, architectural, exterior and interior design.
  • 34. Integral Office centre in Moscow, Russia • GBA – 70,000 sqm • Office and retail premises - 32,300 sqm • State services - 8,600 sqm • Flexible service package to suit different business requirements, ranging from licensed fully furnished to traditional office space let on a conventional lease basis • 21,700 sqm above ground parking • Contemporary design based on theme of connectivity between people and technology Our role: Identity, interiors, external and internal signage and wayfinding, interior feature graphics, external building features (including canopy treatment), landscaping.
  • 35. audience of 50 million, television 13 years, and the Internet just 4 years. Integral In 2001 more information could be sent over a single cable in a second than in 1997 was sent over the entire Internet in a month. Native English speakers represent 35% of the online population, although they are less than 10% of the world population. Native Chinese speakers represent the second largest group: 16% of the online population. Mobile subscribers worldwide have outnumbered fixed-line subscribers. The mobile cross-over has taken place across geographic criteria, across socio-demographic criteria such as gender, income, or age, and across economic criteria. Real Estate: Integral: Business Centre The typical Internet user worldwide is young, male and wealthy – a member of an elite minority. Only 11% of PCs are recycled; the percentage for televisions and mainframes recycled is lower.
  • 36. Chaika Plaza A contemporary office environment Interdum Interdum Interdum Interdum Interdum Interdum Interdum Interdum Interdum Interdum SED ELIT RISUS, A EST. VESTIBULUM ADIPISCING!! INTERDUM Rutrum sapien nec varius. Mauris volutpat, tellus ut molestie porta, sem est eleifend arcu, vitae congue. *MAURIS VOLUTPAT tellus ut molestie porta, sem est eleifend arcu, vitae congue dui diam id leo. tellus ut molestie porta, sem est eleifend arcu, vitae congue dui diam id leo. tellus ut molestie porta, sem est eleifend arcu, vitae congue dui diam id leo. tellus ut molestie porta, sem est eleifend arcu, vitae congue dui diam id leo. +SED ELIT RISUS, A ALIQUAM EST. VESTIBULUM ADIPISCING!! INTERDUM INTERDUM INTERDUM • Our client, Corporation AND, owns a series of office buildings throughout Moscow– all branded as Chaika Plaza. Together they form a chain of tenanted business centres. They are not a serviced office concept but are operated on a normal landlord/ tenant basis. • Having successfully grown and managed the chain for nearly a decade, there was a need to upgrade the common areas of the buildings in order to respond to demands for a refreshed, more contemporary environment. • We developed graphic communications, signage, canopy treatment and design (together with some replanning) of all common areas such as entrance, reception, corridors and stairways. • Chaika means Gull in Russian. The Gull motif therefore forms an important part of the design, creating a distinctive sense of character within the environment. //Sed elitem vestibulum adipiscing. PRAESENT TINCIDUNT PLACERAT TURPIS, AT GRAVIDA NEQUE VESTIBULUM ADIPISCING RUTRUM NEC • This flexible concept has proved to be easily adaptable to different types of buildings within the Chaika Plaza chain.
  • 37. Buna Real Estate – Buna eal Estate: Buna: Design centre Building design centre in Damascus, Syria • 4 floor complex with atrium and galleries • Includes showrooms, offices, meeting rooms, shops and cafes • Building designed to be an iconic landmark - draws on Middle Eastern influences and latest Western technological advances • Allows for future flexible uses Our role: Total conceptual development - brand strategy, identity, communications, architectural, exterior and interior design. About SCG London | Retail | Financial Services | Real Estate | Corporate and Employer Branding SCG London Page 41
  • 38. 7 Main column Extropolis Primary content column with expandable depth… Conference Centre in Moscow, Russia …content flows no wider than these 3 boxes in width. • 17 67mm 7 67mm 17 176mm 297mm 17 Square cropped images any size, to fit within the page margins. 560mm 50mm 50mm 2 column text box, align left under sub heading. • The brand identity makes clever use of the double ‘o’ within the name to create a central symbol of dialogue at the heart of the brand. The brand texture uses a simple pattern of squares and contrast colours which are used in a flexible way to brand the centre’s activities across a wide range of marketing communications and corporate literature. 17 560mm Fixed page width must center to browser window 50mm CLIENT BRANDMARK CLIENT BRANDMARK Conference Conference 17 14 July 2008 210mm 210mm A5 S 148mm A5 2300mm 105mm 15 50mm 210mm 790mm We created the brand identity, marketing communications, environment design and website design for this Moscow conference centre 14 July 2008 M
  • 39. Crocus City Mixed use complex in Moscow, Russia • Multifunctional 6,000 seat concert hall • Exhibition centre totalling 550,000 sqm • Daily footfall from 100,000 to 1 mln people • A lighting and architectural scheme to enhance and unify the exterior of the building complex in a dramatic way Our role: Lighting and architectural design.
  • 40. e: Rublyovo Arkhangelskoye: City R.A City Residential project in Moscow region, Russia ИНФРА СПОКО СТРУКТУР ЙСТВИ А ГОРО ДА Е ЗАГО РОДА . . • Over 300 ha of land • Located near Novorizhskoye highway, only 3 km from the Moscow outer ring road www.Р ублево -Архан гел ьское. ru • Surrounded by the Moscow river A on 3 sides. new way of living ИНФРАСТРУКТУРА ГОРОДА. СПОКОЙСТВИЕ ЗАГОРОДА. www.Рублево-Архангельское.ru • Proposed budget of USD 3 bln dollars www.Рублево-Архангельское.ru PHASE 1: AWARENESS CAMPAIGN ФАЗА 1: КАМПАНИЯ ПО СОЗДАНИЮ ОСВЕДОМЛЕННОСТИ • Planned to be a new PHASE 1B TEASER: INTEREST TRIGGER – ‘QUIRKY PEOPLE’ - STRATEGY city, one of the largest development projects in Europe a new way of living CONCEPT ИНФРА СПОКО СТРУКТУР ЙСТВИ А ГОРО ДА Е ЗАГО РОДА . . A set of billboards displaying the future city community. Billboards 2, 3, 4 build the story up, leading to the unifying billboard 1. Note there will be more images and witty tone of voice/ copyright based on “question-answer” principle should be developed in due course. • A clearly differentiated place brand that communicates the diversity of the development www.Р ублево -Архан гел ьское. ru Strategic Objectives Build on initial awareness Create intrigue through teaser campaign Appeal to sense of humour Trigger further interest Creative Objectives Use wit to arouse curiosity and create variations on a theme Get talked about Communicate key messages in an unexpected way Main Message City for you “I shop only at the best shopping arcades” Subliminal Messages Whatever my particular priorities and demands, this is the city that will provide for me. This city meets the highest levels of aspiration (even the fussiest people are catered for) Real Estate: Rublyovo Arkhangelskoye: City Creative Strategy Teaser approach Gives a twist to different aspects of the target market and their needs Desired Response Long Term Value Potential for development of idea in different ways and in relation to different target audiences as part of ongoing marketing communications. Potential to give the campaign a further twist through use of celebrities. WWW.RA-CITY.RU CONCEPT 1 A new way of living Our role: IT’S YOUR CITY IT’S YOUR CITY WWW.RA-CITY.RU www.Рублево-Архангельское.ru www.Рублево-Архангельское.ru Strategy, brand identity and communication, architect briefing and architectural consultancy, planning and landscape design consultancy. CONCEPT 2 ИНФРАСТРУКТУРА ГОРОДА. СПОКОЙСТВИЕ ЗАГОРОДА. “I get it” “I want somewhere I can ride on my scooter” “How do I find out more?” don | Retail | Financial Services | Real Estate | Corporate and Employer Branding 25 “I need a safe place to park my Ferrari” ИНФРАСТРУКТУРА ГОРОДА. СПОКОЙСТВИЕ ЗАГОРОДА. . ГОРОДА ТРУКТУРА ОРОДА. ИНФРАС СТВИЕ ЗАГ СПОКОЙ IT’S YOUR CITY WWW.RA-CITY.RU CONCEPT 3 ?* IT’S YOUR CITY WWW.RA-CITY.RU CONCEPT 4 - * Ongoing campaign concepts. MARKETING COMMUNICATIONS STRATEGY ОД И ЗАГОР ГОРОДА ЛУЧШЕЕ А 26
  • 41. Meshcherskiy Park er Branding Recreational Park, Odinzovo, Russia 1235 C Orange NATURE TRAIL POND AREA CYCLING TRAIL PLAYGROUND 021 C Home PICNIC AREA RAL 1003 HORSE RIDING RAL 2008 NATURE TRAIL POND AREA FOREST AREA TOILETS PICNIC AREA POND AREA PICNIC AREA HORSE RIDING CYCLING TRAIL HORSE RIDING FOREST AREA PICNIC AREA Sport Nature • Part of the Moscow green belt, located in the Skolkova district Contact Search • Managed open and partially forested parkland Summer Starts Here... RAL 3020 RAL 4010 ЧАСЫ РАБОТЫ Monday 9.30am – 8.00pm Tuesday 9.30am – 8.00pm Wednesday 9.30am – 8.00pm Thursday 9.30am – 8.00pm Friday 9.30am – 8.00pm Saturday 9.00am – 8.00pm Sunday 11.00am – 5.00pm Good Friday 10.00am – 6.00pm Easter Sunday CLOSED Bank Holidays 10.00am – 6.00pm CYCLING TRAIL PLAYGROUND PLAYGROUND FOREST AREA BALL GAMES TOILETS NATURE TRAIL NATURE TRAIL SKIING POND AREA NATURE TRAIL NATURE TRAIL HORSE RIDING CYCLING TRAIL POND AREA POND AREA FOREST AREA Park Regulations Wbsite Policy Home Whats on Tourists Press Business About Us Details • Popular recreational area providing leisure, cultural and sports facilities Home • Network of hiking trails and bicycle lanes BALL GAMES TOILETS PICNIC AREA PICNIC AREA NATURE TRAIL The Park SKIING Disclaimer NATURE TRAIL Rhod. Red C 485 C BALL GAMES SKIING POND AREA POND AREA CYCLING TRAIL CYCLING TRAIL HORSE RIDING HORSE RIDING FOREST AREA FOREST AREA PLAYGROUND PLAYGROUND PLAYGROUND • Tree and leaf motif brand concept communicates special character and heritage of the park BALL GAMES CYCLING TRAIL CYCLING TRAIL TOILETS PLAYGROUND PLAYGROUND SKIING TOILETS TOILETS BALL GAMES BALL GAMES SKIING SKIING Our role: Branding and design, wayfinding and signage, marketing collateral, including literature, advertising and corporate materials. BALL GAMES BALL GAMES 1800MM 1700MM 1600MM 1400MM Lorem summeta et iusto Lorem summeta et iusto 1200MM 1000MM Программы целевого кредитования Москоммерцбанка – удобный и доступный способ придать новый импульс развитию 750MM вашего бизнеса. Целевое кредитование может быть предоставлено в виде займа или в форме лизингового финансирования. PICNIC AREA PICNIC AREA HORSE RIDING HORSE RIDING FOREST AREA FOREST AREA TOILETS TOILETS SKIING SKIING 500MM 1800MM 1700MM 1600MM 1400MM Lorem summeta et iusto Программы целевого кредитования Москоммерцбанка – удобный и доступный Lorem summeta et iusto Программы целевого кредитования Москоммерцбанка – удобный и доступный способ придать новый импульс развитию вашего бизнеса. Целевое кредитование • Name derived from ancient, princely family of Meshcherskiy 1200MM 1000MM 750MM может быть предоставлено в виде займа или в форме лизингового финансирования. 500MM
  • 42. Creating Brand Synergy t: +44 (0)20 7371 7522 f: +44 (0)20 7371 8351 e: info@scglondon.com www.scglondon.com ™