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Darian Heyman - Fundraising With Social Media
- 8. Step 1: Pick a SMART Goal
•Rs. 80,000 /-
•By December 31, 2012
•NDES Playground
•For 247 Youth
- 10. Step 2: Map Donations to Impact
•Think Incrementally
- 13. Step 4: Upload Content
Pick a
short video
Use Use Personal
pictures Stories!
with human Keep text to a
faces minimum
- 14. Step 5: Make Your
Contribute/Donate Button
Shine
•3 Tweaks: Button, Levels, Impact
- 16. Step 7: Plan for Success
•Editorial Calendar
•Facebook 1+/Week
•Twitter 1+/Day
•P2P Asks Are Key
•Seed the Tip Jar
- 17. Step 7: Plan for Success
•Mornings: 8 – 9AM
•Lunch: 12 – 1PM
•End of Day: 4:30 – 6PM
•Nights: 9:30 – 11PM
•Weekends!
- 18. Step 8: Social Tips
•? Vs. .
•Media: Photos, Vids
•Tag Everyone!
•Respond, Recognize
&Retweet
- 22. One Final Note:
Celebrate!
•Share Milestones Across All
Channels
•Document Impact
•Declare Victory!