1. Name: Munir Ahmad
BBA 5th
Topic: Oral Communication
Date: 9/5/2014
Basics of Communication

2. Contents
 What is Communication?
 Advantages of Oral Communication
 Disadvantages of Oral Communication
 Murphy communication model
 Tips for improving communication
 Questions

3. What is Communication?
Communication
Verbal
Oral Written
Non-verbal
 Communication:
Communication (from
Latin commūnicāre, meaning "to
share”) is the activity of
conveying information through
the exchange of thoughts,
messages, or information, as by
speech, visuals, signals, written,
or behavior.

4. Meaning of Oral Communication
Any thing said from the mouth is refer to oral
communication .
it includes individuals conversation with each other . it
is a direct conversation .
speeches , presentation , discussion are all forms of
oral communication .
it is generally recommended where a direct interaction
is required.

5. Advantages of Oral Communication
 Quick feedback
 It promotes the morale of the employees
 It is a best way to resolve the issue/conflict , disputes etc
 Quickness in exchange of ideas
 It is best way to transfer private information
 Economic source

6. Disadvantages of Oral Communication
 Unfit in lengthy message
 No written proof
 It is not consider as a legal record
 Misuse of time
 Presence of both parties
It requires full attentiveness of both parties

7. Murphy communication model
 Murphy’s model propounded by three writers
H.A.MURPHY , H.W.HILDBRANT and J.P.THOMAS .
According to this model , there are six components of
communication process .
 Context
 Sender
 Receiver
 Massage
 Medium
 Feedback

8. Communication Model

9. Tips for Improving Communication
 Be confident
 Give full facts
 Avoid use of extra words
 Maintain eye contact
 Use simple and filmier words
 Consider the objective
 Allow time to respond

10. Questions.
?????