Sonata Software’s retail IT services encompass future ready retailing solutions for your business, Microsoft Dynamics AX Retail, allows retailers to capitalize on tomorrow’s opportunities while reducing complexity and costs.

1. Future Ready Retailing
From Those Who Know
AX Retail Best

2. Catering to the Tech-Savvy Consumer
Consumers are adopting trends such as Consumerization of IT, Mobility and social media,
making it possible for retailers to use technology to engage more deeply with consumers
across multiple channels. However, this brings its own set of challenges with regard to
order fulfillment, operational efficiency and integrating disparate IT platforms to deliver
results cost-effectively.
60% of retailers
rate mobile,
social and
personalization
as high priority
investment areas.
Microsoft Dynamics AX Retail
A state-of-the-art, integrated and unified technology tailored for the retail industry, which is Microsoft Dynamics AX Retail, allows
retailers to capitalize on tomorrow’s opportunities while reducing complexity and costs. The Omni-Channel-enabled front end
provides a single view of the customer. Seamless connect across digital, store, supply chain and headquarter systems enhances
operational efficiency, collaboration and ease of adoption, while lowering IT costs.
Store Ops, Omni-
Channel Merchandizing,
Multi-channel
Management
E-Commerce
Customer Care
and Social
Commerce
Omni-Channel Order
Management,
Replenishment
and Logistics
Financial
Management
(GL/AP/AR)
Front Office Back Office
Value Added Engineering and Solution Accelerators
Promotions+
$
• Offers out-of-the-box promotional engine
• Helps scale up promotion types that can be configured in AX Retail
• Designs dynamic and innovative promotions tailored to suit individual customers
Repair & Services
• Automates service repairs and warranties related to business processes for retailer
refurbishment requests
• Facilitates service management that extends to retail POS, and executing job card
functionality
Retail Analytics
• Imports transaction data across various channels
• Offers customer analytics – high value segments, loyalty, churn and targeted
promotions
• Offers business analytics – merchandizing and shelving strategy, inventory control,
and campaign monitoring
Microsoft Dynamics AX Retail + Sonata
Your best bet to be a future ready retailer
Benefits
Drive Growth
• Sustain revenue growth with future-ready Omni-
Channel business
• Integrate applications for consumer connect and
satisfaction
Enhance Efficiency
• Allow Omni-Channel order fulfillment
• Improve merchandising efficiency and operations
Optimize Spends
• Lower TCO
• Enable managed services model
• Rationalize license costs
Future Ready Retail
Responsive | Flexible | Efficient
Expertise & Assets | Resources & Processes |
Delivery Track Record

3. Sonata’s AX Retail Practice Service Offerings
One stop solution provider.
Sonata’s AX Retail services reflect our focus on enabling clients to transform key business processes by integrating relevant
technologies that move the needle on innovation and business outcomes. The out-of-the-box functionalities of AX Retail are
enhanced with Sonata’s add-on solutions and implementation expertise to meet your needs, however complex they may be.
Customer Engagement Enterprise Efficiency IT Cost Management
• Omni-Channel Commerce
• Customer Analytics
• Promotions
• Loyalty Management
• Mobile and Social Media
• POS Solutions
• Store Productivity
• Merchandise Analytics
• Campaign Analysis
• AMS
• L2/L3 Support
• Data Center Management
• Network Support
• Infrastructure Support
Improved Customer Satisfaction Leads to Enhanced Revenues
A leading duty-free retailer chose Sonata to implement a next-gen multi-channel solution capable of
facilitating a seamless customer experience. The solution was implemented on a single platform integrating
processes and systems across multiple retail, lounge and in-flight touch points.
BENEFITS: Enhanced customer satisfaction leading to greater loyalty, better business growth and an
increase in revenues.
%
%
Enhancing Retail Promotions By 10X
A leading Asian retail chain chose Sonata to enhance the promotional capability of its AX Retail system to
cater to a significantly higher number of promotion types.
BENEFITS: 52 promotion variants (one per week) were run dynamically enabling the retailer to be more
responsive to consumer and business needs.
Buy
Shortening Queues through Mobile Drive-in System
A leading hypermarket chain chose Sonata to develop a store drive-in channel by extending the AX retail
functionality to Windows mobile devices.
BENEFITS: Sonata’s mobile-based solution helped enable error free processing of online shopping requests,
improved order picking productivity, and enhanced end-consumer convenience.
Integrating AX Retail to Support Growth
A leading US apparel and fashion chain chose Sonata to integrate complex existing systems into an effective
final solution that supports new channels and store formats.
BENEFITS: The final implementation helped the company quickly enable new outlets and channels and
experience higher growth at a lower TCO.
Why Sonata
The best of AX Retail, from those who know it best
Armed with a 10-year partnership with Microsoft in the area of Dynamics AX solutions, Sonata brings unmatched expertise,
resources and experience to ensure that you get the most out of your AX retail investments. Proven implementation processes,
deep value added engineering skills in AX and strengths in related technologies like E-Commerce, Mobility, Cloud and Analytics
have made us the preferred IT partner for some of the leading global retailers.
Expertise & Assets Resources & Processes Delivery Track Record
• Full range of services with sub-
segment specific solutions
• Deep value-added engineering
experience from core AX 3.0 to AX
2012 for Retail
• Re-usable assets and innovations
• Strengths in surround technologies
– Omni-Channel and E-Commerce,
SMAC, BI & Analytics
• Dynamics AX Retail CoE
• Large talent pool with 500+ skilled AX
resources
• Proven large scale implementations
based on Sonata’s TORQ - Blueprint-
driven methodology
• More than 75+ projects delivered
successfully
• Clients spanning global Fortune 100 to
niche retailers
• Global delivery model
• Managed Services
• Best-in-class

4. in f t
NORTH AMERICA | EUROPE | ASIA | ANZ
ABOUT SONATA SOFTWARE
Sonata Software is a global IT services firm focused on catalyzing transformational IT initiatives of its clients through deep domain knowledge,
technology expertise and customer commitment. The company delivers innovative new solutions for Travel, Retail and Consumer Goods
industries by integrating technologies such as Omni-Channel Commerce, Mobility, Analytics, Cloud and ERP, to drive enhanced customer
engagement, operations efficiency and return on IT investments. A trusted long-term service provider to Fortune 100 companies across
both the software product development and enterprise business segments, Sonata seeks to add differentiated value to leaders who want
to make an impact on their businesses, with IT.
APS Trust Building, Bull Temple Road
N. R. Colony, Bangalore - 560 019, India
T: +91-80-6778 1999 | F: +91-80-2661 0972
www.sonata-software.com
For more information write to us at:
info@sonata-software.com