The document summarizes the results of a magazine survey on music preferences and consumption habits. It found that most respondents spend less than $3.50 per month on music magazines and prefer smaller local gigs to large festivals. The majority access new music through sites like YouTube and iTunes or illegal downloading. Based on these results, the author proposes that a successful music magazine would need to offer free music and gifts to attract readers.

1. Magazine Survey Analysis The Results Are In! http://www.surveymonkey.com/s/RHRM8W2

4. How much do you spend on music magazines per month! From the results on this chart, you can clearly see that nobody has answered the question when it comes to spending between £7.00-£10.00+ on music magazine’s per month. A small percentage claimed that they spend between £3.50 and £7.00 per month on music magazines where the rest (the rather large looking pac-man) at the bottom symbolises that the majority spend less than £3.50 or nothing at all on music magazines per month.

6. How much you spend on physical or download music per month? As we can see from this column chart (in 3-D!), the highest column is the Between £0.00 and £5.00 category. Which states that people are either spending as little as £5.00 a month on downloadable music or nothing at all. Very little people have answered in the other categories but it is interesting that more people are willing to spend £20.00+ a month on music per month that those who spend £10.00-£20.00.

8. How Do You Watch Music Videos? As you can see from this wonderful doh/doughnut chart, more people are inclined to watch music videos on both TV and Internet, favouring both. A couple of people did mention that they don’t watch music videos – this could be because of working commitments or just not being interested.