Contenu connexe
Plus de Search Laboratory (18)
What
- 1. © Search Laboratory Ltd 2014. All rights reserved.
Leeds: +44 113 212 1211
London: +44 207 147 9980
New York: +1 (718) 514 9866
MULTILINGUAL
UPDATES
September - 2014
- 2. CHINA
© Search Laboratory Ltd 2014. All rights reserved.
Leeds: +44 113 212 1211
London: +44 207 147 9980
New York: +1 (718) 514 9866
- 3. CHINESE ONLINE APPAREL
MARKET TO HIT $100
BILLION IN 2014. The online apparel
market accounted for 23% of the total online
shopping.
SOURCE China Internet Watch
© Search Laboratory Ltd 2014. All rights reserved.
Leeds: +44 113 212 1211
London: +44 207 147 9980
New York: +1 (718) 514 9866
- 4. DENMARK
© Search Laboratory Ltd 2014. All rights reserved.
Leeds: +44 113 212 1211
London: +44 207 147 9980
New York: +1 (718) 514 9866
- 5. MOBILE AD SPENDING
MORE THAN DOUBLES. Danish
advertisers are expected to invest almost $270
million in paid media across mobile devices this
year.
SOURCE e-Marketer
© Search Laboratory Ltd 2014. All rights reserved.
Leeds: +44 113 212 1211
London: +44 207 147 9980
New York: +1 (718) 514 9866
- 6. FINLAND
© Search Laboratory Ltd 2014. All rights reserved.
Leeds: +44 113 212 1211
London: +44 207 147 9980
New York: +1 (718) 514 9866
- 7. FACEBOOK IS BY FAR THE
MOST POPULAR SOCIAL
NETWORK. 82% of internet users in
Finland visit the site daily while only 5% use Twitter.
SOURCE e-Marketer
© Search Laboratory Ltd 2014. All rights reserved.
Leeds: +44 113 212 1211
London: +44 207 147 9980
New York: +1 (718) 514 9866
- 8. FRANCE
© Search Laboratory Ltd 2014. All rights reserved.
Leeds: +44 113 212 1211
London: +44 207 147 9980
New York: +1 (718) 514 9866
- 9. B2C ECOMMERCE SALES
REACHED €13.3 BILLION
This is a 10.5% gain compared with the same time
period last year.
SOURCE e-Marketer
© Search Laboratory Ltd 2014. All rights reserved.
Leeds: +44 113 212 1211
London: +44 207 147 9980
New York: +1 (718) 514 9866
- 10. GERMANY
© Search Laboratory Ltd 2014. All rights reserved.
Leeds: +44 113 212 1211
London: +44 207 147 9980
New York: +1 (718) 514 9866
- 11. GUTEFRAGE.NET ACTS AS
THE GERMAN EQUIVALENT
TO QUORA. It’s also the most visited site
via mobile.
SOURCE de.statista.com
© Search Laboratory Ltd 2014. All rights reserved.
Leeds: +44 113 212 1211
London: +44 207 147 9980
New York: +1 (718) 514 9866
- 12. ITALY
© Search Laboratory Ltd 2014. All rights reserved.
Leeds: +44 113 212 1211
London: +44 207 147 9980
New York: +1 (718) 514 9866
- 13. WWF LAUNCH SHOCK PR
CAMPAIGN. Realistic life size model of a
dead rhinoceros has been placed in one of the
busiest squares in Milan using #Chièstato
(#Whodidit)
SOURCE www.milanotoday.it/cultura/rinoceronte-cadorna-foto.html
© Search Laboratory Ltd 2014. All rights reserved.
Leeds: +44 113 212 1211
London: +44 207 147 9980
New York: +1 (718) 514 9866
- 14. NETHERLANDS
© Search Laboratory Ltd 2014. All rights reserved.
Leeds: +44 113 212 1211
London: +44 207 147 9980
New York: +1 (718) 514 9866
- 15. THE ONLINE MARKET
MAKES UP FOR 18% OF ALL
EXPENSES. The increase of tablet use to
shop online has increased from 8% to 10%.
SOURCE Thuiswinkel Waarborg
© Search Laboratory Ltd 2014. All rights reserved.
Leeds: +44 113 212 1211
London: +44 207 147 9980
New York: +1 (718) 514 9866
- 16. NORWAY
© Search Laboratory Ltd 2014. All rights reserved.
Leeds: +44 113 212 1211
London: +44 207 147 9980
New York: +1 (718) 514 9866
- 17. ONE THIRD OF INTERNET
USERS PURCHASE
THROUGH INTERNATIONAL
SITES. The majority still chose domestic sites
for digital purchasing.
SOURCE e-Marketer
© Search Laboratory Ltd 2014. All rights reserved.
Leeds: +44 113 212 1211
London: +44 207 147 9980
New York: +1 (718) 514 9866
- 18. RUSSIA
© Search Laboratory Ltd 2014. All rights reserved.
Leeds: +44 113 212 1211
London: +44 207 147 9980
New York: +1 (718) 514 9866
- 19. YANDEX.MASTERS HAS
LAUNCHED. This service replicates
Google Helpouts but the services promoted, such
as labour work, are primarily based offline.
SOURCE Company Yandex
© Search Laboratory Ltd 2014. All rights reserved.
Leeds: +44 113 212 1211
London: +44 207 147 9980
New York: +1 (718) 514 9866
- 20. ‘PAYMENT WIZARD’ IS
CURRENTLY BEING
TESTED. It’s a payment service which
allows you to pay directly on the SERPs.
SOURCE Company Yandex
© Search Laboratory Ltd 2014. All rights reserved.
Leeds: +44 113 212 1211
London: +44 207 147 9980
New York: +1 (718) 514 9866
- 21. SPAIN
© Search Laboratory Ltd 2014. All rights reserved.
Leeds: +44 113 212 1211
London: +44 207 147 9980
New York: +1 (718) 514 9866
- 22. ECOMMERCE IS UP BY
22.5% IN 2014. Last year B2C
transactions reached €14.4 billion for the whole of
2013
SOURCE abc.es
© Search Laboratory Ltd 2014. All rights reserved.
Leeds: +44 113 212 1211
London: +44 207 147 9980
New York: +1 (718) 514 9866
- 23. 20.7 MILLION PEOPLE USE
THE INTERNET DAILY.
93.5% of internet users are considered frequent
users.
SOURCE abc.es
© Search Laboratory Ltd 2014. All rights reserved.
Leeds: +44 113 212 1211
London: +44 207 147 9980
New York: +1 (718) 514 9866
- 24. SWEDEN
© Search Laboratory Ltd 2014. All rights reserved.
Leeds: +44 113 212 1211
London: +44 207 147 9980
New York: +1 (718) 514 9866
- 25. LOW CONVERSION RATE IF
YOUR WEBSITE ISN’T
MOBILE FRIENDLY. 50% of online
users research on mobile device but only 11%
actually convert.
SOURCE Internetworld
© Search Laboratory Ltd 2014. All rights reserved.
Leeds: +44 113 212 1211
London: +44 207 147 9980
New York: +1 (718) 514 9866
- 26. MORE DELIVERY OPTIONS
ARE REQUESTED. With ecommerce
expanding and more people buying online, the
demand for different delivery options is growing.
SOURCE Internetworld
© Search Laboratory Ltd 2014. All rights reserved.
Leeds: +44 113 212 1211
London: +44 207 147 9980
New York: +1 (718) 514 9866
- 27. Thanks for reading
If you have any questions please e-mail us at: info@searchlaboratory.com
© Search Laboratory Ltd 2014. All rights reserved.
Leeds: +44 113 212 1211
London: +44 207 147 9980
New York: +1 (718) 514 9866