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Agency
Mark Zangari
CEO Quantellia
Agency
Agency’s aims:
1. Extend using machine learning into a new domain
of problems.
2. The beginnings of a formal technique for linking
data science to business levers.
3. Instead of answering “Given input data A, what
output data B does my model predict?”, Agency
answers “If I do A to complex dynamical system S,
with the intention of achieving objective B, what is
the probability that S’s outputs are closer to B?”
Agency
The four pillars for effective machine learning:
1. Availability of training data
2. System stability over characterstic times
(a) training data period (past)
(b) prediction period (future)
3. Availability of input data at the time the prediction
is to be made.
4. Sufficient signal-to-noise in data for pattern
recognition to be possible.
Agency
The four pillars for effective machine learning:
What can we do if one or more of the
four pillars are not present?
Agency
The four pillars for effective machine learning:
What can we do if one or more of the
four pillars are not present?
Example from finance:
Commercial lending vs. consumer lending.
Agency
Consumer Credit:
1. Ample, accessible data
2. Large, consistent, classifiable population
3. Relevant variables easily measured
4. Strong correlations between input variables and credit risk.
Consumer
Credit
Transactions
Data
Warehouse
Rating System Credit Score
Bill Fair & Earl Isaac
Contacted 58 of the
nation’s top lending
institutions in 1958
offering to show them
how using data would
help them make better
credit decisions...
Only one responded.
Image composed from stock images and portraits of Fair and
http://www.fico.com/en/about-us#our_history
Agency
Consumer Credit:
1. Ample, accessible data
2. Large, consistent, classifiable population
3. Relevant variables easily measured
4. Strong correlations between input variables and credit risk.
Commercial Credit for Small/Medium Businesses:
1. Little data available, hard to obtain
2. Each business different, many are very new with little history.
3. Complex inter-entity relationships affect credit risk.
4. Many correlations , hard to isolate those that are good predictors
of credit risk.
Agency
Fully automated credit rating is rarely used for scoring
Small/Medium Business Loans.
The process commonly used is a good example of
Agency in action…
Agency
Type of
Business
Loan Amount Probability of
Default
Typical Model Decomposition for Commercial Loan Decision
Grant this
Loan?
Profitable
Loan Book
Desired ObjectiveBusiness Lever
External
Inputs
Agency
Agency Principle One:
Learning and other analytics are designed to
discriminate actions that will increase the probability of
the objectives being met, from actions that do not.
So…
What is an “objective?”
Agency
Objective:
Map every element in the set of outcomes to a measure
of the favorability of that outcome occurring, relative to
the other outcomes.
Probability of default
DesiredLoanFrequency
Agency
Objective:
Map every element in the set of outcomes to a measure
of the favorability of that outcome occurring, relative to
the other outcomes.
Probability of default
DesiredLoanFrequency
Agency
Type of
Business
Loan Amount Probability of
Default
Typical Model Decomposition for Commercial Loan Decision
Grant this
Loan?
Profitable
Loan Book
Desired ObjectiveBusiness Levers
External
Inputs
Measure Measure Learn
Interest Rate
Agency
Agency Principle Two:
If a system does not ideally support machine learning
because it does not satisfy the four pillars, decompose it
using a dynamic system model until each link between
each node either:
(a) Satisfies the four pillars, or
(b) Can be described using known domain-specific
relationships (formulas, rules, approximations, etc.)
Agency
Financial
Spreading
Values
Market &
Industry Data
Management
Team Bios &
Experience
Relationships
to other
Entities
Key Ratios
Aggregate
Statistics
Scoring
Probability of
Default
Known mathematical relationships
Machine Learning
(intangibles)
Rating
Machine Learning
Transform Tables
Typical Model Decomposition for Business Credit Rating
Feature Engineering
Agency
Management
Team
Experience
Agency gives us insight into decisions via the model levers.
E.g. What interest rate do we charge and how does this
affect our success?
Interest Rate 1
Management
Team
Experience
Interest Rate 2
Interest Rate 1 Interest Rate 2
Agency
Summary of characteristics where Agency becomes
highly relevant and useful:
• Sparse data
• Complex emergent dynamics, including feedback
loops, phase changes, and other non-linear effects.
• Provides a way of including intangibles with few
measureables in the model
• Can utilize relationships that the training data does
not make apparent.
Agency
A (brief) mathematical representation of Agency:
We draw analogy from the information measure:
The “Agency” A of a lever L, which maps some part of
the output space to favorable outcomes, f and some
other part to unfavorable outcomes, with measure M(f)
and M(u) is given by:
Agency
Agency:
• Helps business users connect real-world decisions
with support from data.
• Provides a architecture for using machine learning in
situations that are not typically well suited to ML
solutions.
• Allows ML results to be extrapolated beyond
information contained in the data, by integrating
knowledge of system dynamics.

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Mark Zangari, CEO, Quantellia at MLconf SEA - 5/01/15

  • 2. Agency Agency’s aims: 1. Extend using machine learning into a new domain of problems. 2. The beginnings of a formal technique for linking data science to business levers. 3. Instead of answering “Given input data A, what output data B does my model predict?”, Agency answers “If I do A to complex dynamical system S, with the intention of achieving objective B, what is the probability that S’s outputs are closer to B?”
  • 3. Agency The four pillars for effective machine learning: 1. Availability of training data 2. System stability over characterstic times (a) training data period (past) (b) prediction period (future) 3. Availability of input data at the time the prediction is to be made. 4. Sufficient signal-to-noise in data for pattern recognition to be possible.
  • 4. Agency The four pillars for effective machine learning: What can we do if one or more of the four pillars are not present?
  • 5. Agency The four pillars for effective machine learning: What can we do if one or more of the four pillars are not present? Example from finance: Commercial lending vs. consumer lending.
  • 6. Agency Consumer Credit: 1. Ample, accessible data 2. Large, consistent, classifiable population 3. Relevant variables easily measured 4. Strong correlations between input variables and credit risk. Consumer Credit Transactions Data Warehouse Rating System Credit Score
  • 7. Bill Fair & Earl Isaac Contacted 58 of the nation’s top lending institutions in 1958 offering to show them how using data would help them make better credit decisions... Only one responded. Image composed from stock images and portraits of Fair and http://www.fico.com/en/about-us#our_history
  • 8. Agency Consumer Credit: 1. Ample, accessible data 2. Large, consistent, classifiable population 3. Relevant variables easily measured 4. Strong correlations between input variables and credit risk. Commercial Credit for Small/Medium Businesses: 1. Little data available, hard to obtain 2. Each business different, many are very new with little history. 3. Complex inter-entity relationships affect credit risk. 4. Many correlations , hard to isolate those that are good predictors of credit risk.
  • 9. Agency Fully automated credit rating is rarely used for scoring Small/Medium Business Loans. The process commonly used is a good example of Agency in action…
  • 10. Agency Type of Business Loan Amount Probability of Default Typical Model Decomposition for Commercial Loan Decision Grant this Loan? Profitable Loan Book Desired ObjectiveBusiness Lever External Inputs
  • 11. Agency Agency Principle One: Learning and other analytics are designed to discriminate actions that will increase the probability of the objectives being met, from actions that do not. So… What is an “objective?”
  • 12. Agency Objective: Map every element in the set of outcomes to a measure of the favorability of that outcome occurring, relative to the other outcomes. Probability of default DesiredLoanFrequency
  • 13. Agency Objective: Map every element in the set of outcomes to a measure of the favorability of that outcome occurring, relative to the other outcomes. Probability of default DesiredLoanFrequency
  • 14. Agency Type of Business Loan Amount Probability of Default Typical Model Decomposition for Commercial Loan Decision Grant this Loan? Profitable Loan Book Desired ObjectiveBusiness Levers External Inputs Measure Measure Learn Interest Rate
  • 15. Agency Agency Principle Two: If a system does not ideally support machine learning because it does not satisfy the four pillars, decompose it using a dynamic system model until each link between each node either: (a) Satisfies the four pillars, or (b) Can be described using known domain-specific relationships (formulas, rules, approximations, etc.)
  • 16. Agency Financial Spreading Values Market & Industry Data Management Team Bios & Experience Relationships to other Entities Key Ratios Aggregate Statistics Scoring Probability of Default Known mathematical relationships Machine Learning (intangibles) Rating Machine Learning Transform Tables Typical Model Decomposition for Business Credit Rating Feature Engineering
  • 17. Agency Management Team Experience Agency gives us insight into decisions via the model levers. E.g. What interest rate do we charge and how does this affect our success? Interest Rate 1 Management Team Experience Interest Rate 2 Interest Rate 1 Interest Rate 2
  • 18. Agency Summary of characteristics where Agency becomes highly relevant and useful: • Sparse data • Complex emergent dynamics, including feedback loops, phase changes, and other non-linear effects. • Provides a way of including intangibles with few measureables in the model • Can utilize relationships that the training data does not make apparent.
  • 19. Agency A (brief) mathematical representation of Agency: We draw analogy from the information measure: The “Agency” A of a lever L, which maps some part of the output space to favorable outcomes, f and some other part to unfavorable outcomes, with measure M(f) and M(u) is given by:
  • 20. Agency Agency: • Helps business users connect real-world decisions with support from data. • Provides a architecture for using machine learning in situations that are not typically well suited to ML solutions. • Allows ML results to be extrapolated beyond information contained in the data, by integrating knowledge of system dynamics.