3. Consideration of Evaluation Questions
• 1. In what ways does your media product use, develop
or challenge forms and conventions of real media
products?
Our media product uses forms and conventions
of real media product by having a presenter and
voiceovers, we also use statistics. We develop by
having the presenter’s voice as the voice of God.
We challenge the forms and conventions by
using re-enactments as archival footage to show
the past.
4. Consideration of Evaluation Questions
• 3. What have you learned from your audience
feedback?
Our documentary is an up to date topic and is
fun and interesting as well as informing
5. Consideration of Evaluation Questions
• 4. How did you use media technologies in the
construction and research, planning and evaluation
stages?
• We used our camera phones to film our target
audience responses as well as PowerPoint and
the internet for research. Media platforms
such as YouTube helped us with our added
research on the topic for example finding
adverts.
7. LOCATIONS
• TESCO – Brent Park
• MARKS AND SPENCER – Edgware Road
• SHAHNA’S KITCHEN – Harlesden
• OXFORD STREET/CARNABY STREET
• TIARA’S HOUSE
TIARA RIANNA NKECHI SHAHNA
8. LOCATION WHY WE ARE USING IT?
TESCO To film material for our voiceovers
MARKS AND Show products and the company
SPENCER
SHAHNA’S To film the set up/ case study
KITCHEN
CJM To get information from sociologist and food tech
teachers
OXFORD Public opinion
STREET/CARNABY
STREET
TIARA’S HOUSE Case study
TIARA RIANNA NKECHI SHAHNA
9. PRESENTER WHY WE ARE FILMING THEM THERE?
MARKS AND To show the products bought for the experiment,
SPENCER establishing shots – when talking about fast food
OXFORD STREET Show her asking the public question
SHAHNA’S To film the cooking part of the task, introducing what
KITCHEN exactly is going on.
CJM To interview teachers
RIANNA
10. PUBLIC INTERVIEWS:
WHERE AND WHY?
Oxford street
• To get the publics opinion on marks and
spencer.
• How they view the adverts. Hopefully just
coming out of M&S will present extreme
views
• It is a tourist spot so we will get different
people and different opinions.
RIANNA
11. Case studies, Statistics & Experts
Using case studies; Tiaras family as they are on
a special diet and Shahna’s family as not
including her they are a conventional family.
Statistics on the marks and spencer’s advert
This relates to the topic as it will help add
weight to the argument when talking about
the consumption of food.
Statistics on the store itself
This relates to the topic as it will help
ascertain why people don’t go about
cooking their own food
RIANNA
12. Case studies, Statistics & Experts
Statistics on the cost of both fast and organic food
This relates to the topic because it could help
answer the question we are asking in the episode
Experts: The first port of call for experts we are using
are is sociology teachers and food tech teachers
WHY? Because they would have relevant
information to help our study
Experts: I have spoken to my friend Nicole who is
getting in touch with a chef who studies GASTRONOMY
and works in a large Pizza Express
This is useful because he could tell us the pros and
cons and help evaluate what will be better as he
studies this.
RIANNA
13. ASSUMED ACTORS
Not planned characters but real life.
Male adult. Female adult. Assumed
AGE: 18-45 AGE: 18-45 children/teens.
FROM: London (living or FROM: London (living or AGE: 5-17
working in the city) working in the city)
FROM: London (living
FOUND: high street, FOUND: high street, or learning in the city)
outside relevant shops, outside relevant shops,
shopping centres shopping centres FOUND: in a home or
school environment.
RIANNA
14. Interviewees
• People we want to interview & why.
– Women with children or child carers – fit the stereotype
of women doing a lot of cooking for children & so would
have a solid opinion on good and bad food.
– University students – fit the stereotype of having poor
diets so it would be good to see an opinion from people
like this.
– Children – good to see whether they understand that
there is good and bad food and which they prefer & why
– Men – to see if the stereotypical attitude that their
partners or mothers cook for them effect their choices on
food.
RIANNA
15. Interviewees
FOR EXPERTS
• Chefs
– Have a developed trained understanding of food
• Cooking apprentices
– Learning on the job of things going on current in the food world, most hands on &
up-to-date
• People who study food technology (in school and higher
education)
– Have, or will gain a credited knowledge in the food field so they must know a lot.
• People who teach food technology
– Similar to above, they are teachers and so their opinion is always trust worthy
and developed.
RIANNA
17. Color: neutral colors
Body Language: stood striaght
, presenting detailed ‘political’
infromation.
Setting: various settings relevant to
whats being said.
Face expression: smiling when
necessary, when factual information os
being presented , more relaxed and
serious.
Lighting: always seen in a natural high
key lighting , as presenter is helping the
Picture of Shahna. consumer not saying anything to harm.
(Presenter)
Costume: black and white and speaking
directly to audiencem, when with
interviees jeans & boots (neutral)- less
formal.
19. Costumes & Props
• The Presenter (Shahna) will be wearing:
• Black Trousers
• White Top
• Black shoes
• Black Jacket
• Props: Milkshake
This is because it is a neutral outfit and will
not take away the attention from the
documentary. The costume will also add to
the serious tone of the documentary as we
feel it is on-going debate.
