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Trix Communications   Tel: +9714 2696970   Email: info@trixcorp.com   f: facebook.com/TrixCorp
               #117192, Dubai, UAE   Fax: +9714 2696943   Website: trixcorp.com      t: twitter.com/TrixCorp



Eternal sunshine of the spotless minds.
About Us   Services   Applications   Case Studies   Contact Us


                                                                 A group of young entrepreneurs who believe
                                                                 that the best way to learn, is to teach
                                                                 others.
                                                                 Consequently, Trix was set up on a shoe string
                                                                 budget with the sole objective of creating a
                                                                 THOUGHT FACTORY where everyday ideas
                                                                 - like the ones that come to you while you
                                                                 take a shower - are given life; where ideas
                                                                 are tried and tested for the umpteenth time
                                                                 before they are labeled an over-night
                                                                 success.
                                                                 For this we employ the freshest minds - minds
                                                                 that are not even aware that a BOX exists
                                                                 out there! Sharp, articulate and passion
                                                                 driven fellow beings come home to this great
                                                                 jamboree everyday so that folks making a
                                                                 living out there, can peacefully go to bed
                                                                 knowing that all is well taken care of - just
                                                                 the way they wanted it!
                                                                 And boy are we loving it! 
About Us           Services   Applications         Case Studies       Contact Us




     Branding &                   Marketing &                     Strategy           PR & Reputation
     Identity                     Communications                                     Management




     Events &                     Research &                      Corporate Social   Culture &
     Exhibitions                  Insights                        Responsibility     Integration
About Us   Services     Applications         Case Studies           Contact Us

Design            Development                  Marketing                      Technology



                      Multi-touch Presentation: Abu Dhabi Judicial Dept.
                      Gitex 2012 formed the backdrop for the show-stopping multi-touch interactive presentation designed for ADJD.
                      Conceptualized and UI programmed by Trix, the 70 inch 32 touch points presentation was the biggest crowd
                      puller, mesmerizing even the officials.

                      Presentation: Dubai Chamber
                      As part of their scheduled conference in Azerbaijan, DC needed an extra ordinary, visually stimulating
                      presentation for their topic: UAE Azerbaijan - Synergy and Economic Partnership. Our task was to highlight
                      the key opportunities -Transport, Logistics, IT, Construction, Infrastructure, Tourism, Hospitality...

                      Touchscreen Kiosk: American University of Sharjah
                      The Admissions Dept at AUS needed a more engaging way to put across a whole load of info to their potential
                      students, esply those that visit them at exhibitions and conferences. Using stunning visuals and amazing ux
                      designs, we kept the frills a bare minimum and focused more on the real stuff.

                      Video Presentation: DORMA
                      DORMA Gulf invited us to script, shoot and edit 2 separate videos for their world conference at New York.
                      Shot entirely at their world class premises in Jebel Ali, the final featured interviews, company and team
                      profiles, product explainers and key business insights.
About Us   Services     Applications          Case Studies           Contact Us

Design            Development                   Marketing                      Technology



                      Ecom Website: Umi Pearls
                      One of the biggest ecom website out of the Middle East, featuring more then 200 gorgeous authentic pearls
                      jewellery pieces. Besides the design and programming, we were also roped in to revamp the brand, create online
                      + fb campaigns, digital marketing, feature in blogs - basically populate the internet.

                      CMS Website: MBT Shoes
                      Inspired by the Masai tribe in Kenya, MBT Shoes is the best thing to happen to man since slice bread.



                      Website: The Circuit Factory
                      A no nonsense fitness concept with a equally no nonsense approach to marketing. We came on board to
                      essentially redesign what was an already excellent website. Like their countless fitness challenges, were we upto
                      the challenge? We sure were!

                      Maintenance: Lamcy Plaza
                      One of the most popular shopping centers in Dubai, our intense work at Lamcy includes polishing the website,
                      refining the graphics, optimizing SEO, updating their countless offers and sharing all the latest happenings at
                      the Mall. There is a reason why it is one of the most busiest mall websites in the country.
About Us   Services     Applications          Case Studies           Contact Us

Design            Development                   Marketing                      Technology



                      Digital Signage System: Landmark Group
                      Luxury eCom boutique which sells pre-owned designer handbags, bags, purses, wallets, clutches, large and small
                      totes, wristlets and leather accessories from world renowned designers like Louis Vuitton, Gucci, Chanel, Prada.
                      It truly is a woman’s world.

                      Interactive Invitation: DHL
                      DHL had an exclusive box, all for themselves for the biggest event in the region: F1 race at the Yas Marina.
                      Our task was to invite virtually the Who’s Who and ensure a smart system for the RSVP. Why waste time and
                      effort when you have design and technology at your disposal!

                      Online Marketing: Yash Raj Films
                      We are the official Online Media Partners for one of the biggest film production houses in India - Yash Raj
                      Films. We were entrusted with promoting 2 of their recent blockbusters in the Middle East, Europe and
                      Americas. Garnering 2m impressions in just 3 days, we sure delivered a blockbuster ourselves!

                      Integrated Marketing: Dnata
                      Dnata, as
About Us   Services     Applications          Case Studies            Contact Us

Design            Development                   Marketing                       Technology



                      Ramadan Widget: RTA
                      RTA’s desktop widget, that can be downloaded and installed on to any computer screens. Besides the daily iftar
                      and imsak timings, the calendar also showed the five prayers times, hadith of the day - which can be shared on
                      facebook, and allowed RTAs stakeholders to tune into their twitter updates.

                      App: Dubai Naturalization and Residency Dept.
                      Tasked with developing their interactive e-Kiosk which would describe the Abu Dhabi Judicial Department's
                      services available for citizens & expatriates of the country, in English and in Arabic. The challenge was to
                      combine the best of design, technology & experience.

                      3D Animation: Honeywell Security Solutions
                      To introduce the endless possibilities of its cutting edge Electronic Security and Surveillance Systems, Honeywell
                      needed to recreate conditions and scenarios in order to better explain their products. We employed state of
                      the art 3D softwares to achieve the challenging task.

                      Intranet: Apparel Group
                      Global Day is when the AUS campus come alive with festivities, while the university celebrates the different
                      ethnic groups that make up their community. The students showed off their cultural diversity through
                      traditional items, cuisine and folklore music. And we were there to make sure capture everything.
INTERACTIVE PRESENTATION
American University of Sharjah approached
us with a challenge to produce an engaging
state-of-the-art touch screen presentation,
showcasing their numerous academic
courses, and campus facilities to new
prospects.
A method for engagement and to increase
the number of touch points with customers,
the Ministry of Environment & Water
commissioned us to work on a "environmentally
friendly" touchscreen kiosk.
Tasked with developing their interactive e-
Kiosk which would describe the Abu Dhabi
Judicial Department's services available for
citizens & expatriates of the country, in
English and in Arabic.
PROFILES/PRESENTATIONS
...
Profile for the world’s second oldest brand, the authentic
American brand, Arrow USA.
...
A body for an athlete. Fashion, Sport and lots of energy.
That is the cue for this brand new sport store.
...
It was DQA’s Annual Meeting, and our task was simple: to
add a pinch of pizzazz into the whole evening.
...
Pitching document for ALDO at Cityscape
Retail City Awards.
...
Kenneth Cole walked away with the International
Retailer of the Year at the RetailME Awards.
...
Franchise Operator of the Year Winner:
Cold Stone Creamery serves up a storm at
the Retail City Oscars.
...
This won Nine West a nomination for the International
Retailer of the Year at RetailME Awards.
...
Anne Klein print profile: needed to be
everything that the brand is while staying
away from everything that it is not.
...
A premier brand with an Attainable Luxury
status.
...
Print profile for the elegant women’s wear
brand, Basler.
...
Zee TV: One of the biggest television networks in
the world had their Sales presentation developed
at Trix.
WEBSITES & ECOM
Some of the most beautiful pearls,
                    adorning some of the most beautiful




                                            ...
                    creations...Umi is synonymous with
                    style, grace and elegance - and our
                    eCom website only reassured the
                    fact.




www.umipearls.com
Pre-owned designer handbags, bags,
                    purses, wallets, clutches, large and




                                            ...
                    small totes, wristlets and leather
                    accessories from world renowned
                    designers




www.brandsouk.com
enae.mbt.com




       With not just information on
collections or store locations, we’ve
    focused on providing tricks for




                             ...
 getting the best health benefits
    from your MBTs through their
Regional website & Facebook Page
www.appareluae.com




                     A company vying to be the Worlds
                     Biggest Retailer, Apparel Group has
                     more than 50 international brands



                          ...
                     under its portfolio. Among many
                     things, the site also has provisions for
                     ecommerce.
A Global Maritime Services company,
                            they approach us with an earnest




                                    ...
                            request: we would like to have a site
                            that actually talks to our clients in
                            their language.




www.peninsulaoffshore.com
www.worldcuisinenetwork.com




                              Leading restaurateurs, WCN
                              needed an image makeover and a



                                               ...
                              website to boast, that oozed class
                              from the word ‘Enter. Truly a
                              connoisseurs to the world.
www.talentbrokers.com




At the Talent Brokers, the world is a
a very happening stage. The website



                                  ...
       is light on content but heavy on
 visuals..as all good things in life should
                                        be.
PRINT
We believe you should be able to
make design and style a part of your
   everyday life.. and that’s exactly
  why we were engaged by Freedom




                               ...
    in bringing to you the best of the
   season, in catalog for three years
                                   now.
EMAL is one of the biggest govt. companies




       ...
in the UAE who needed to announce their
Grow With Us Emiratization drive to their
fellow citizens.
Cold Stone Creamery needed an effective




                ...
print campaign to launch its Ultimate Ice
Cream Experience. We came up with the
theme: GIVE IT TO ME.
...
A series of concept ads for MT Khoory that projected
the modern day environmental challenges & its
implications. The brief was to create something full of
pizzazz.
...
Umi Pearls New Season
Campaign. The beautiful
mermaid comes to town.
The Athlete’s Foot needed to portray




                             ...
pure adrenaline in all the ads. Our
GEARED FOR ACTION campaign took
the concept to another playing level.
talent works.
                                                                         genius creates.
                                                                         and we deliver.




 Business Solutions: Strategy. Development. Marketing. Communications. Technology.
Trix Communications        Tel: +9714 2696970        Email: info@trixcorp.com
#117192, Dubai, UAE        Fax: +9714 2696943        Website: trixcorp.com




                                          www.fb.com/TrixCorp       www.brandazzled.com   www.deserttain.com

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Trix Corp. Portfolio 2012

  • 1. Trix Communications Tel: +9714 2696970 Email: info@trixcorp.com f: facebook.com/TrixCorp #117192, Dubai, UAE Fax: +9714 2696943 Website: trixcorp.com t: twitter.com/TrixCorp Eternal sunshine of the spotless minds.
  • 2. About Us Services Applications Case Studies Contact Us A group of young entrepreneurs who believe that the best way to learn, is to teach others. Consequently, Trix was set up on a shoe string budget with the sole objective of creating a THOUGHT FACTORY where everyday ideas - like the ones that come to you while you take a shower - are given life; where ideas are tried and tested for the umpteenth time before they are labeled an over-night success. For this we employ the freshest minds - minds that are not even aware that a BOX exists out there! Sharp, articulate and passion driven fellow beings come home to this great jamboree everyday so that folks making a living out there, can peacefully go to bed knowing that all is well taken care of - just the way they wanted it! And boy are we loving it! 
  • 3. About Us Services Applications Case Studies Contact Us Branding & Marketing & Strategy PR & Reputation Identity Communications Management Events & Research & Corporate Social Culture & Exhibitions Insights Responsibility Integration
  • 4. About Us Services Applications Case Studies Contact Us Design Development Marketing Technology Multi-touch Presentation: Abu Dhabi Judicial Dept. Gitex 2012 formed the backdrop for the show-stopping multi-touch interactive presentation designed for ADJD. Conceptualized and UI programmed by Trix, the 70 inch 32 touch points presentation was the biggest crowd puller, mesmerizing even the officials. Presentation: Dubai Chamber As part of their scheduled conference in Azerbaijan, DC needed an extra ordinary, visually stimulating presentation for their topic: UAE Azerbaijan - Synergy and Economic Partnership. Our task was to highlight the key opportunities -Transport, Logistics, IT, Construction, Infrastructure, Tourism, Hospitality... Touchscreen Kiosk: American University of Sharjah The Admissions Dept at AUS needed a more engaging way to put across a whole load of info to their potential students, esply those that visit them at exhibitions and conferences. Using stunning visuals and amazing ux designs, we kept the frills a bare minimum and focused more on the real stuff. Video Presentation: DORMA DORMA Gulf invited us to script, shoot and edit 2 separate videos for their world conference at New York. Shot entirely at their world class premises in Jebel Ali, the final featured interviews, company and team profiles, product explainers and key business insights.
  • 5. About Us Services Applications Case Studies Contact Us Design Development Marketing Technology Ecom Website: Umi Pearls One of the biggest ecom website out of the Middle East, featuring more then 200 gorgeous authentic pearls jewellery pieces. Besides the design and programming, we were also roped in to revamp the brand, create online + fb campaigns, digital marketing, feature in blogs - basically populate the internet. CMS Website: MBT Shoes Inspired by the Masai tribe in Kenya, MBT Shoes is the best thing to happen to man since slice bread. Website: The Circuit Factory A no nonsense fitness concept with a equally no nonsense approach to marketing. We came on board to essentially redesign what was an already excellent website. Like their countless fitness challenges, were we upto the challenge? We sure were! Maintenance: Lamcy Plaza One of the most popular shopping centers in Dubai, our intense work at Lamcy includes polishing the website, refining the graphics, optimizing SEO, updating their countless offers and sharing all the latest happenings at the Mall. There is a reason why it is one of the most busiest mall websites in the country.
  • 6. About Us Services Applications Case Studies Contact Us Design Development Marketing Technology Digital Signage System: Landmark Group Luxury eCom boutique which sells pre-owned designer handbags, bags, purses, wallets, clutches, large and small totes, wristlets and leather accessories from world renowned designers like Louis Vuitton, Gucci, Chanel, Prada. It truly is a woman’s world. Interactive Invitation: DHL DHL had an exclusive box, all for themselves for the biggest event in the region: F1 race at the Yas Marina. Our task was to invite virtually the Who’s Who and ensure a smart system for the RSVP. Why waste time and effort when you have design and technology at your disposal! Online Marketing: Yash Raj Films We are the official Online Media Partners for one of the biggest film production houses in India - Yash Raj Films. We were entrusted with promoting 2 of their recent blockbusters in the Middle East, Europe and Americas. Garnering 2m impressions in just 3 days, we sure delivered a blockbuster ourselves! Integrated Marketing: Dnata Dnata, as
  • 7. About Us Services Applications Case Studies Contact Us Design Development Marketing Technology Ramadan Widget: RTA RTA’s desktop widget, that can be downloaded and installed on to any computer screens. Besides the daily iftar and imsak timings, the calendar also showed the five prayers times, hadith of the day - which can be shared on facebook, and allowed RTAs stakeholders to tune into their twitter updates. App: Dubai Naturalization and Residency Dept. Tasked with developing their interactive e-Kiosk which would describe the Abu Dhabi Judicial Department's services available for citizens & expatriates of the country, in English and in Arabic. The challenge was to combine the best of design, technology & experience. 3D Animation: Honeywell Security Solutions To introduce the endless possibilities of its cutting edge Electronic Security and Surveillance Systems, Honeywell needed to recreate conditions and scenarios in order to better explain their products. We employed state of the art 3D softwares to achieve the challenging task. Intranet: Apparel Group Global Day is when the AUS campus come alive with festivities, while the university celebrates the different ethnic groups that make up their community. The students showed off their cultural diversity through traditional items, cuisine and folklore music. And we were there to make sure capture everything.
  • 9. American University of Sharjah approached us with a challenge to produce an engaging state-of-the-art touch screen presentation, showcasing their numerous academic courses, and campus facilities to new prospects.
  • 10. A method for engagement and to increase the number of touch points with customers, the Ministry of Environment & Water commissioned us to work on a "environmentally friendly" touchscreen kiosk.
  • 11. Tasked with developing their interactive e- Kiosk which would describe the Abu Dhabi Judicial Department's services available for citizens & expatriates of the country, in English and in Arabic.
  • 13. ... Profile for the world’s second oldest brand, the authentic American brand, Arrow USA.
  • 14. ... A body for an athlete. Fashion, Sport and lots of energy. That is the cue for this brand new sport store.
  • 15. ... It was DQA’s Annual Meeting, and our task was simple: to add a pinch of pizzazz into the whole evening.
  • 16. ... Pitching document for ALDO at Cityscape Retail City Awards.
  • 17. ... Kenneth Cole walked away with the International Retailer of the Year at the RetailME Awards.
  • 18. ... Franchise Operator of the Year Winner: Cold Stone Creamery serves up a storm at the Retail City Oscars.
  • 19. ... This won Nine West a nomination for the International Retailer of the Year at RetailME Awards.
  • 20. ... Anne Klein print profile: needed to be everything that the brand is while staying away from everything that it is not.
  • 21. ... A premier brand with an Attainable Luxury status.
  • 22. ... Print profile for the elegant women’s wear brand, Basler.
  • 23. ... Zee TV: One of the biggest television networks in the world had their Sales presentation developed at Trix.
  • 25. Some of the most beautiful pearls, adorning some of the most beautiful ... creations...Umi is synonymous with style, grace and elegance - and our eCom website only reassured the fact. www.umipearls.com
  • 26. Pre-owned designer handbags, bags, purses, wallets, clutches, large and ... small totes, wristlets and leather accessories from world renowned designers www.brandsouk.com
  • 27. enae.mbt.com With not just information on collections or store locations, we’ve focused on providing tricks for ... getting the best health benefits from your MBTs through their Regional website & Facebook Page
  • 28. www.appareluae.com A company vying to be the Worlds Biggest Retailer, Apparel Group has more than 50 international brands ... under its portfolio. Among many things, the site also has provisions for ecommerce.
  • 29. A Global Maritime Services company, they approach us with an earnest ... request: we would like to have a site that actually talks to our clients in their language. www.peninsulaoffshore.com
  • 30. www.worldcuisinenetwork.com Leading restaurateurs, WCN needed an image makeover and a ... website to boast, that oozed class from the word ‘Enter. Truly a connoisseurs to the world.
  • 31. www.talentbrokers.com At the Talent Brokers, the world is a a very happening stage. The website ... is light on content but heavy on visuals..as all good things in life should be.
  • 32. PRINT
  • 33. We believe you should be able to make design and style a part of your everyday life.. and that’s exactly why we were engaged by Freedom ... in bringing to you the best of the season, in catalog for three years now.
  • 34. EMAL is one of the biggest govt. companies ... in the UAE who needed to announce their Grow With Us Emiratization drive to their fellow citizens.
  • 35. Cold Stone Creamery needed an effective ... print campaign to launch its Ultimate Ice Cream Experience. We came up with the theme: GIVE IT TO ME.
  • 36. ... A series of concept ads for MT Khoory that projected the modern day environmental challenges & its implications. The brief was to create something full of pizzazz.
  • 37. ... Umi Pearls New Season Campaign. The beautiful mermaid comes to town.
  • 38. The Athlete’s Foot needed to portray ... pure adrenaline in all the ads. Our GEARED FOR ACTION campaign took the concept to another playing level.
  • 39. talent works. genius creates. and we deliver. Business Solutions: Strategy. Development. Marketing. Communications. Technology. Trix Communications Tel: +9714 2696970 Email: info@trixcorp.com #117192, Dubai, UAE Fax: +9714 2696943 Website: trixcorp.com www.fb.com/TrixCorp www.brandazzled.com www.deserttain.com