4. LIFESTYLE
▪ What lifestyle will the buyer
experience by living in your house?
▪ TV stage designers choose
furnishings and décor to give a
certain feeling.
▪ Focus your Home Staging Plan on
helping buyers experience the
lifestyle.
5. STEP ONE: RESEARCH
▪ Other houses for sale
▪ People most likely to want your house
▪ Your house’s assets
▪ Your house’s deficits
7. STEP THREE: UPDATE
▪ Match materials with
your target market
▪ Lighting fixtures
▪ Paint
▪ Flooring
8. STEP FOUR: DECORATE
▪ Lighten and brighten
▪ Arrange furniture for
function
▪ Use agreeable colors
and décor
▪ Emphasize the assets
▪ Evoke an emotion
9. STEP FIVE: SHOW
▪ Clean and tidy
▪ Adjust the temperature
▪ Freshen the air
▪ Setup scenes
10. FOR MORE INFORMATION:
The Home Staging Handbook
The Home Staging Handbook by Shannon Mendez.
http://www.thehomestaginghandbook.com
All images in this presentation were used under a Creative Commons license.
Details, checklists, and worksheets to help
homeowners stage their own homes to sell.