2. Created
by
@malayeri
Edited
by
@shayanshalileh
for
Isfahan
Startup
Weekend
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Tuesday, November 26, 13
3. What
is
a
Company?
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Tuesday, November 26, 13
4. What
is
a
Company?
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Tuesday, November 26, 13
5. What
is
a
Company?
A
business
organiza2on
which
sells
a
product
or
service
in
exchange
for
revenue
+
profit
!
We
eliminate
non-‐profits
here
!
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Tuesday, November 26, 13
6. What
is
a
Startup?
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Tuesday, November 26, 13
7. What
is
a
Startup?
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Tuesday, November 26, 13
8. What
is
a
Startup?
A
temporary
organiza2on
designed
to
search
for
a
repeatable
and
scalable
business
model
Steve
Blank
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Tuesday, November 26, 13
9. What
is
a
Business
Model?
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Tuesday, November 26, 13
10. What
is
a
Business
Model?
How
a
company
create
value
for
itself
while
delivering
product
or
service
to
customers.
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Tuesday, November 26, 13
13. Value
Proposi)on
It
is
not
about
your
idea
or
product!
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Tuesday, November 26, 13
14. Value
Proposi)on
It
is
not
about
your
idea
or
product!
It
is
about
solving
a
NEED
or
PROBLEM
It
is
about
SATISFYING
a
customer
need
and
WHO
are
your
customer
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Tuesday, November 26, 13
33. Revenue
Resources
How
do
you
make
money
from
each
Customer
Segment
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Tuesday, November 26, 13
34. Revenue
Resources
How
do
you
make
money
from
each
Customer
Segment
What
value
is
customer
Paying
for?
Revenue
Models
are
the
strategy
Pricing
is
the
tac2cs
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Tuesday, November 26, 13
44. Partners
Who
are
the
Key
Partners
and
Suppliers
needed
to
make
the
business
model
WORK?
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Tuesday, November 26, 13
45. Partners
Who
are
the
Key
Partners
and
Suppliers
needed
to
make
the
business
model
WORK?
What
KEY
RESOURCES
are
we
acquiring
from
them?
What
KEY
ACTIVITIES
do
they
perform?
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Tuesday, November 26, 13
48. Key
Ac)vi)es
What
are
the
most
important
things
you
should
DO
to
make
the
business
model
WORK
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Tuesday, November 26, 13
49. Key
Ac)vi)es
What
are
the
most
important
things
you
should
DO
to
make
the
business
model
WORK
Produc2on?
Supply
Chain
Management
Problem
Solving?
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Tuesday, November 26, 13
52. Costs
What
are
the
costs
to
operate
business
model
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Tuesday, November 26, 13
53. Costs
What
are
the
costs
to
operate
business
model
What
are
the
most
important
costs?
What
are
the
most
expensive
costs?
What
key
acFviFes
are
the
most
expensive?
Fixed
costs
/
Variable
Costs
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Tuesday, November 26, 13
69. Customer
Valida)on
if
you
proposed
solu)on
actually
match
what
you
think
the
customer
problem
was
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Tuesday, November 26, 13
